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Questions are the Key to AI and Ethics

Mindful Marketing

Allowing AI to drive information gathering, analysis, and even creativity can be very helpful, but without a heavy human hand on the wheel, is society on a collision course to moral collapse? population, ranging from four-year-olds to ninety-four-year-olds, watched the last Super Bowl, everyone should be asking, “Are the ads ethical?”

Ethics 96
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The Major Ethical Issues in Employee Communications – Ethan McCarty  

Ethical Voices

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. He shares some great public relations ethics insights including: The ongoing ethical challenge of creating shared beliefs.

Ethics 80
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How to Conduct PR Research Ethically – Marcia DiStaso

Ethical Voices

She discusses a number of important ethics issues, including: How do we ethically ask questions in research? What to absolutely never, ever do when conducting research for a PR campaign Ethical challenges with AI in PR Why don’t you tell me about yourself and your career? PRSA had a poster, “Act Ethically and Carry On”.

Ethics 92
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How to Build Trust Ethically and Effectively – Roy Reid

Ethical Voices

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 78
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Definers Saga and the State of PR Ethics

Flack's Revenge

It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. Of course, Facebook makes this topic relevant as it fits in with NY Times story about their recent missteps. Employees distributed anti-Apple research to reporters and would not say who was paying for it.

Ethics 136
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Paddle your own ethical canoe – Filomena Fanelli

Ethical Voices

She discusses a number of important ethical issues, including: Why we need to trust but verify. How to make your employees understand and live your values. Ethics and predatory lending. I started my career at Rubenstein Associates, had a really solid and ethics filled foundation from them. But it’s a good thing.

Ethics 82
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Cyber Tech brings Intrigue, Ethical Challenges to PR

Flack's Revenge

It can bring the cloaks, daggers and pose ethical challenges for PR teams, vendors and journalists alike. What are the journalistic and ethical considerations? Scott Shane writes: “The old rules say that if news organizations obtain material they deem both authentic and newsworthy, they should run it. But they have agendas too.

Ethics 120