The Proactive Report

DECEMBER 2, 2022

Look at what happened with the Corporate Memphis design trend a few years ago. Design and video. Nearly half of Gen Z is using TikTok and Instagram for search instead of Google, according to Google’s own internal data. It’s no longer in vogue to grab stock images off the web and use it to accompany your content.

Trends 147

Trends Instagram Creativity Small Business 147

PRSay

APRIL 22, 2020

The COVID-19 pandemic has had positive outcomes on employee engagement and collaboration, but mixed results on productivity, according to a new study focused on internal communication by the Institute for Public Relations and Peppercomm. By Steve Cody, Peppercomm, and Tina McCorkindale, Institute for Public Relations.

Employee 177

Employee Crisis Survey Study 177

Business Wire

FEBRUARY 2, 2018

Leverage the Surprise and Delight of Live Video Live video drives community engagement. Up to six times as many interactions as regular video. Then identify those internal and external experts who can speak to the value of your organization. Write social messaging and share it with your internal teams.

Facebook 177

Facebook Community Advertising Advertising 177

Stephen Waddington

OCTOBER 13, 2020

If the internal and external communication function inside an organisation didn’t report directly to management before the crisis - it almost certainly will now. Teams have supported leaders in listening, planning and engaging with internal and external stakeholders. It has shown the strategic role of communications.

Report 144

Report Communications Government Crisis 144

PRSay

DECEMBER 10, 2020

This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. In times of crisis, in great change, you have to focus on authenticity,” said Derek Pando, Zoom Video Communications head of international and partner marketing. Keep calm and communicate on!

Communications 158

Communications Nonprofit Employee Film 158

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. More internal comms. More internal comms. Old and new tasks.

Communications 126

Communications Crisis Internal International 126

The Proactive Report

FEBRUARY 24, 2017

One aspect of Twitter that’s not well-known and often not considered by brands is that journalists and news organizations are the largest and most active verified group of Twitter users. The Growth of Video on Twitter. Similarly, Mashable’s video views on Twitter have quadrupled in the past four months. Journalists on Twitter.

Twitter 235

Twitter Customer Service Web Facebook 235

ImPRessions - Crenshaw Communications

MAY 15, 2017

While some PR firms boast comprehensive intern or entry-level programs, they may be short on actual PR practice and long on busy work. We also encourage everyone – even interns – to write blog posts and try their hand at short videos for social sharing. “Real-world” opportunities from day one.

Skype 147

Skype Agency Meeting Software 147

ImPRessions - Crenshaw Communications

MARCH 6, 2017

What, if anything, can a PR or corporate communications expert do to turn things around? First, a video of founder Travis Kalanick arguing with a driver made the rounds on social media, prompting Kalanick to issue a rare and soul-searching admission that he needs to “grow up.” Consider Uber’s rough ride of late.

Reputation 159

Reputation How To Employee Financial 159

Bianchi Biz Blog

SEPTEMBER 21, 2023

Challenge: While even more media are expected to attend in 2024, a large majority of these journalists (which broke out in 2023 as 58% domestic and 42% international) that attended CES 2023 were there to cover the latest in consumer electronic products and gadgets. You’ll also need to have strong visuals and videos to offer.

Technology 94

Technology Automotive Mobile Interviews 94

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. Some gas stations have embedded video monitors in their pumps. click image for higher resolution) 4.

Software 133

Software Analytics Technology Video 133

Deirdre Breakenridge

JANUARY 27, 2020

Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. We’ve also started to post behind the scenes career advice videos aimed at helping others elevate in their careers! Movie Sizzle Trailer from Pioneers in Skirts ® on Vimeo. Go Pioneers!

Film 252

Film Marketing Nonprofit Education 252

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> In a video review of the product, (embedded nearby) the Influencer Marketing Hub called Klear a “ hybrid social listening and analytics tool.”

Tools 100

Tools Survey Pitching Analytics 100

Flack's Revenge

AUGUST 11, 2015

Former Fusion PR intern Carmen Ren is from Shenzhen, China, and recently completed her Masters Degree in PR at NYU. Chinese reporters see acquiring corporate information as part of their jobs, and like to do this in the easiest way. Signing up for groups. A PR pro can also create a group and invite all the relevant journalists.

Media 120

Media Interviews Groups Report 120

Critical Mention

NOVEMBER 9, 2018

This PR firm also provides invaluable tips on how to build your PR career and behind-the-scenes insights on what it takes to run an international agency. Publishing as many as three posts a week, Ketchum shares its knowledge from the perspective of an international, award-winning agency. Its blog is also very educational. holmesreport.

Blogging 61

Blogging Resources Internal International 61

Bianchi Biz Blog

JULY 21, 2022

Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention. Jessica is vice president – account service at Bianchi PR with more than 25 years of PR experience across the corporate, industrial and community perspectives.

Mobile 114

Mobile Technology Automotive Interviews 114

Mindful Marketing

NOVEMBER 21, 2021

Most organizations are grateful they’ve weathered the economic turmoil; at the same time, they also should be showing gratitude to the stakeholder group that has become increasingly important to them: their employees. The firm played the videos on digital signs throughout buildings at its headquarters and in satellite locations.

Employee 90

Employee Training Leadership Video 90

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

JULY 6, 2021

In a video tutorial, the company says it will start making recommendations after you’ve sent three or more pitches. Onclusive broadened a deal with MSL to make it’s “PR Attribution” feature available to MSL clients worldwide – and to clients of its parent company, Publicis Groupe. OnePitch feature recommends reporters to pitch.

Pitching 89

Pitching Report Software Survey 89

Critical Mention

JUNE 24, 2017

This addition introduces more than 1,000 television outlets across the US, Canada and the United Kingdom, filtered in real time, with video that can be clipped from a segment of programming and shared internally with colleagues to enhance media awareness. Founded in 2002, Critical Mention is headquartered in New York City.

Television 60

Television Enterprise Media Analytics 60

Sword and the Script

AUGUST 20, 2019

She says her career aspiration, at the time, was to be a video jockey for MTV. 4) On the in-house side, there are clearly areas of overlap between HR and corporate communications – internal comms comes to mind. HR and internal communication teams should align on the ethos of the company and how those are brought to life daily.

Employee 89

Employee Internal International Training 89

Cision

FEBRUARY 17, 2016

If you don’t understand the individual or group whose story you are telling, your story will sound false. Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. Storytelling, while central to PR strategies, is a delicate process.

Policies 120

Policies Internal International Public Affairs 120

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. I am honored to lead a talented, smart group of health care PR professionals. How can they overcome them?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

The Stalwart Blog

JUNE 9, 2015

Because of this change in corporate structure, executives may need to alter their internal relations. . Team-building and group projects should be tacked onto the workplace agenda. Watch the video below: . They are influenced and inspired by their peers and communities.

Construction 60

Construction Leadership Corporate Internal 60

Melissa Agnes

SEPTEMBER 4, 2020

It has a long, positive track record of serving brands —both personal and professional—in their times of need, offering services that range from: Corporate cybersecurity Defensive reputation management Online privacy protection Online reputation management solutions Online review generation. Customizes the website to your taste.

Brand 234

Brand Branding Reputation Crisis 234

Maxim Behar

DECEMBER 20, 2022

I love working with you and with M3 Communications Group, Inc. Group CEO, AvianWE. CEO, The Skills Group. We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria. Congratulations! Nitin Mantri.

Energy 52

Energy Groups Internal International 52

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. How do internal communications specialists do this? By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

Wadds Inc.

AUGUST 14, 2023

As the digital groups continue to grow rapidly, the demand for strong creative capabilities will continue as they look for content to win the battle for attention, competing for acquisitions with the networks. This is something we regularly discuss with clients. Agencies are increasingly looking at AI, use of data and data analytics.

Agency 52

Agency Sports Public Affairs Creativity 52

Bianchi Biz Blog

AUGUST 19, 2021

Obstacle: A large majority of the 6,517 journalists (60% domestic and 40% international) that attended CES 2020 attended to cover the latest in consumer electronic products and gadgets. Obstacle: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention.

Automotive 92

Automotive Interviews Technology Mobile 92

Contently - Strategy

NOVEMBER 3, 2021

Starter Course , partially funded by RTI International and the Rita Allen Foundation via the Misinformation Solutions Forum Prize , is a free, five-lesson course for beginners. Ensuring accurate details helps tell the bigger picture, whether for a journalistic publication or a corporate entity. The Check, Please!

Content Marketing 144

Content Marketing Marketing Viral Study 144

Waxing UnLyrical

MAY 9, 2016

Why: “The Draw Shop works with everyone from independent authors to huge corporations like Google, collaborating with them each step of the way to create the perfect video,” writes Kristen Dunleavy for Business 2 Community. C3 (Content) Weidert Group Case Study: Fisher Tank Company.

Case Study 40

Case Study Study Training Small Business 40

Sword and the Script

APRIL 30, 2019

According to a press release, channel management: “Allows team and frontline managers, outside of the internal communications team, to create and post rich content – including videos, images, links, articles and notes – within approval guidelines….For I’ve seen this mashup among products on review sites among other vertical markets.

Industry 91

Industry Media Technology Employee 91

Waxing UnLyrical

OCTOBER 21, 2016

speaking later today at Digital Crossroads, and tomorrow I head to Indianapolis for the PRSA International Conference—four speaking slots, one Facebook Live and at least three parties (that I know of). 22-26: I’m heading from Louisville to Indianapolis for the 2016 PRSA International Conference, aka #PRSAICON. Also on Sun.,

Conference 40

Conference Facebook Nonprofit Video 40

MaccaPR

MAY 23, 2016

Example: RTI International undertook a study that examined Twitter posts about e-cigarettes between 2008 and 2013 to gain insight into how companies were selling and promoting the product, as well as the locations where people use e-cigs the most. 53 percent of Millennials would rather lose their sense of smell than their technology.

Conference 80

Conference Healthcare Marketing Crisis 80

Sword and the Script

OCTOBER 29, 2019

Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Some communicators on Prezly even use this for internal communications. As it is with the newsroom, it’s easy to add rich media – embedded social posts, images, or video – to a pitch.

Pitching 64

Pitching Analytics Enterprise System 64