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Gen Z goes to work: Just 1 in 5 would work for a company that doesn’t share their values

Agility PR Solutions

As Generation Z matures and heads en masse for the workforce, new research from global marketing agency LEWIS, conducted in support of the global HeForShe movement, shows the expectations Gen Z has of companies and CEOs—revealing the importance of values and diversity programs in the workplace, with gender and race being the top priority.

Company 94
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What’s PR En Route to in 2015? PRTech

Waxing UnLyrical

Nothing has changed our industry the way technology has, so it’s actually pretty appropriate that this new site focuses on showcasing the companies and individuals driving the emerging PRTech ecosystem. What’s PR En Route to in 2015? Twitter Facebook Google+ LinkedIn What’s PR En Route to in 2015?

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What is media relations in public relations?

Landis PR

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . From a PR perspective, the media can be a terrific way to raise the profile of your company/client company and its products/services. By Robin Carr .

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Corporate Ghosting: Can We Bust It?

ImPRessions - Crenshaw Communications

This is understandable, although I’m surprised that it happens when the change was planned, like that Israeli security company that swore to get back to us when its new CMO is on board. Several responses have involved a sudden change in senior management, requiring the agency decision process to be delayed or to simply fade away.

Corporate 200
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3 (relatively) easy ways to get your brand started on TikTok

Communications Conversations

However, despite TikTok’s immense success the last year or so, we haven’t seen brands adopt TikTok anywhere close to “en masse” just yet. Give prospective employees a glimpse into your culture by showcasing the ins and outs of what it’s like to work for your company–but, in a fun way!

Brand 60
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Kerry Sheehan on the slow march of AI in PR

Stephen Waddington

Other professions such as finance, banking, law and accountancy are upskilling en masse. We're working with organisations such as The Turing Institute, the UK Office for AI, and tech companies. We also hope to collaborate with chief executives and companies deploying AI. How do other professions compare with PR?

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5 social media marketing predictions for 2015 that are flat-out wrong

Communications Conversations

And, we’ve seen executives use LinkedIn publishing to share company messages/opinions– I blogged about that micro-trend recently. Hardly a huge trend we’ll see en force in the year ahead. It does give individuals the opportunity to post–which is big for those without blogs.