Communications Conversations

JANUARY 8, 2021

newspapers have shed HALF their newsroom employees since 2008. And, we’re seeing more community and local newspapers close shop every day. Locally, here in Minnesota, we’ve seen a number of community newspapers close just this year. 27% of consumers have been influenced to purchase a product or service on YouTube.

Newspapers 179

Newspapers Local Consumer YouTube 179

Cision

DECEMBER 4, 2017

GitLab, a startup with $25 million in funding, got into a major PR embarrassment when one of its employees accidentally deleted client data from the primary database server. So, the GitLab staff decided to rope in the professional community for help. Communicate With Internal Stakeholders. HugOps [link].

Crisis 271

Crisis Brand Branding How To 271

PR for Anyone

DECEMBER 5, 2023

Fast forward seven years, and RB Pest Solutions has expanded to over 30 employees and they have even introduced products. A True Leader Empowering Future Innovators As many business owners have experienced, finding employees amid the post-COVID work environment has been a challenge for RB Pest Solutions.

Industry 130

Industry Travel Education Employee 130

Onclusive

OCTOBER 3, 2017

Create a webinar, YouTube video, Facebook video blog post, SlideShare, eBook and a podcast, building an on-demand library all from one initiative. “Pick one differentiating facet of your brand and focus on it consistently.”. Jay Baer, Founder & CEO, Convince & Convert. Duncan Alney, CEO, Firebelly Marketing.

Brand 246

Brand Branding eBook Leadership 246

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Build a community. Both CRM Hubspot and customer service software provider Zendesk create customer case study videos with high production value that live on dedicated YouTube channels, like Hubspot’s YouTube Customer Success Stories Channel. Recognize employees. It’s all about video. Tell customer stories.

B2B 170

B2B Social Media Media Education 170

Cision

AUGUST 23, 2017

Fractl, a digital marketing firm, carried out a surveyed of 400 people asking them to record their emotional responses to 100 of the top images from Reddit’s r/pics community. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. Share Relatable Stories.

Digital PR 251

Digital PR How To Small Business Analysis 251

PR for Anyone

JANUARY 30, 2024

On the contrary, Ashton emphasizes that older employees are far from being a financial burden. See her full episode here: Join our community at www.LivingAgelessandBold.com See all of our podcasts at [link] Listen on your favorite platform and make sure to subscribe. The imaginary retirement age of 65 is obsolete.

Technology 130

Technology Study Social Media Resources 130

Solo PR Pro

APRIL 13, 2021

Despite their characterization, Jason says a majority of influencers are brilliant content creators who’ve built communities and audiences that engage with their content and hang on their every word. You have a wealth of influencers right in front of you, but you don’t tap into them: your employees. Which channels impact them?

Marketing 89

Marketing Employee Local Community 89

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

PRSay

AUGUST 6, 2019

They are digital natives, tech smart, entrepreneurial- spirited, community-minded, socially conscious and purpose driven. Instead, they are gravitating to Netflix, YouTube, Twitch and Instagram to consume media. YouTube and Netflix as well as streaming channels, specifically Twitch and Hulu, are the preferred video platforms.

Television 155

Television Instagram Consumer Newspapers 155

Cision

OCTOBER 30, 2015

Social conversations can help develop sales leads, improve customer service and highlight employees’ acts of kindness, but only if brands know how to listen closely to what their audiences are saying. Facebook and LinkedIn only permit individual users to join, whereas Google+ communities permit brands to join.

Pinterest 120

Pinterest Privacy LinkedIn Instagram 120

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

PRSay

JUNE 26, 2016

Rolling up your sleeves to “listen” more actively and to monitor conversations closely will help you to identify your audience’s pain points, areas of passion, ideas that spark action, and trending topics in different communities. However, it’s not just your communication goals (exposure, message retention, engagement, etc.)

Social Media 113

Social Media Media Infographics Community 113

Sword and the Script

JANUARY 18, 2020

promoting false information in healthcare that leads to mistrust of the medical community. Importantly, disinformation doesn’t have to be salacious or scandalous to create a real PR crisis that distracts the business – to derail an acquisition deal, rattle investors, upset customers or rile up employees.

Film 86

Film Ethics Employee Data 86

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. Government (41%) and religious leaders (42%) are least trusted while local communities (62%), employers (63%) and scientists (73%) are the most trusted. of employees worked from home during the pandemic. You’d be welcome to join us.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

JUNE 6, 2020

It’s the parts for speaking out that stood out to me: “Jackie Aina, an influencer with more than three million subscribers on YouTube, posted a video to Instagram last week urging fashion brands like Fashion Nova to weigh in on the nationwide protests.” Hsu paraphrases Ms. Aina: “…Ms.

Brand 91

Brand Branding Fashion YouTube 91

Presspage

AUGUST 7, 2018

The brand story incapsulates all of the facts (announcements, articles, and news coverage) as well as perception and sentiment regarding the brand by itself, its customers, its community, and the public. It’s the eight-second elevator pitch employees rattle off at professional networking events.

Case Study 97

Case Study Storytelling Study Social Media 97

Critical Mention

NOVEMBER 13, 2019

Employees go on vacations, some travel to visit loved ones and others use the time as a break from work. Considering those annual changes, it’s important to prepare for the PR and communication changes that come with the holiday season. Start by making a list of your employees who’ll be out of the office during the holidays.

Publicity 74

Publicity Employee Analysis Radio 74

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 97

Social Media Conference Media Corporate 97

Cision

APRIL 19, 2016

Back-to-back sessions on social media, content marketing, customer service, employee advocacy and social tools hosted over 3,000 social media marketers from across the globe. Shaan Puri, co-founder of blab advises marketers and communicators to keep their eye on the prize and keep nurtured communities at the heart of all efforts.

Social Media 0

Social Media Marketing Media Customer Service 0

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Shareholders, employees and clients rely on your company’s Wikipedia profile to learn about your company’s strengths and weaknesses, successes and failures. after Google, Facebook, YouTube, Yahoo and Amazon? Source: Alexa ).

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Waxing UnLyrical

JUNE 4, 2014

The Harlem Shake dance video craze largely took off based on the whims of students, employees and other everyday folk interested in making a funny viral video. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community.

Mobile 101

Mobile Community System Social Media 101

Waxing UnLyrical

APRIL 3, 2012

While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. While there were 200 people who participated, there were over 2,500 views online on YouTube. Flash mobs have a way of engaging the audience.

YouTube 87

YouTube Viral Social Media Video 87

MaccaPR

MARCH 2, 2017

How to reap the benefits – and avoid the pitfalls – of working with bloggers and YouTube influencers? To satisfy the info hunger of those ravenous students, I curated this list of the most vital sources on social media strategy, video marketing and online communication: Best Social Media Blogs. We’re talking about you, PewDiePie!)

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Critical Mention

APRIL 9, 2020

Videos are an excellent way to show support in your community via blog posts and videos on your site. For example, Critical Mention is in the heart of New York City and our employees are working remotely due to the risk that COVID-19 poses.

Healthcare 89

Healthcare Radio Sports Video 89

Doctor Spin

APRIL 17, 2023

Southwest Airlines employees celebrate passenger’s 104th birthday. Offer pro bono services to a non-profit organisation in your community. Host a podcast or YouTube series featuring interviews with industry experts. Host a community cleanup event or volunteer day with employees and customers. link] 5 Chan, C.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

MAY 18, 2017

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations.

How To 198

How To Instagram Social Media LinkedIn 198

PR Job Coach

MARCH 29, 2012

The revelation that companies are asking potential employees for Facebook passwords got me thinking about how Facebook has rapidly evolved as both diary and biography. Given the addition of timeline to Facebook’s configuration, people on the hunt would do well to make Facebook work for them instead of the converse.

Facebook 160

Facebook How To Construction Insurance 160

Stephen Waddington

NOVEMBER 19, 2017

It’s an issue that she’s sought to promote over the past two years through the #FuturePRoof community. Finally, there’s a growing community of practice between academics, teachers and practitioners, around issues such as diversity, gender and fake news. 10 Communities as media. Action: Participate in an online community.

Publicity 164

Publicity Ethics Data Community 164

MaccaPR

JULY 10, 2014

You can begin with Air New Zealand’s " Nothing to Hide " TV spot, which used body painted, nearly-nude employees to suggest its flight staff would be utterly transparent with travelers. Source: XXL YouTube ). million views on YouTube, it feels forced - as if intellectual property attorneys guided its humor. Comedy is hard."

Travel 89

Travel Airlines Hotels Marketing 89

MaccaPR

FEBRUARY 19, 2018

No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. In a perfect world, multi-location businesses would empower their regional affiliates to post social content that authentically reflects their local communities.

Instagram 98

Instagram Crisis Local Privacy 98

Stephen Waddington

FEBRUARY 12, 2019

The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. These include shareholders, media, staff, suppliers, customers, and the local community. Each set of stakeholders represents a different conversation between the organisation and its audiences.

Publicity 79

Publicity Community Pinterest Reputation 79

Prohibition

DECEMBER 17, 2021

Crisis communication is an important part of any business. It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. So where do you need crisis communication? Keep your employees and other stakeholders safe during a crisis.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

prTini

MAY 25, 2016

For example, you might create a polished, compelling 3-minute video that tells your founder’s life mission, your company’s dedication to giving back, your employees’ biggest pet peeves, or anything you can dream of. You publish it on YouTube, the viewer hits play, and they get to know your story. They are complementary.

Storytelling 37

Storytelling Community Retail YouTube 37

Konnect Agency

MAY 15, 2020

As such, sound is a crucial part of any brand’s TikTok social media strategy as people from different communities all over the world converge to discover videos through this feature. Unlike YouTube and Instagram, TikTok is not yet dominated by micro-celebrities, though they do exist.

Viral 52

Viral Video Social Media Creativity 52

OnePitch

OCTOBER 4, 2022

Oh, smart, smart, smart. [00:04:17] TB: I only do that with regular freelancers, but they are people I brought into that community. So it’s a lot of still like communications. Learn more pitch tips and insights from previous guests on Coffee with a Journalist in our journalist spotlight videos available for free on YouTube.

Pitching 81

Pitching Education YouTube Report 81

MaccaPR

DECEMBER 19, 2016

Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels. YouTube – Marketers know that 2016 was the year of the online video with, according to Venture Beat , Americans spending an aggregate of 8,061 years on YouTube each day.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48