Presspage

JUNE 23, 2021

We work in an amazing field, but there are some tough challenges that communications departments face regularly. Something as simple as using an outdated messaging document could impact the consistency of your campaigns and have unintended consequences. The communications team is using tools originally meant for marketers.

Communications 78

Communications Measurement Tools Enterprise 78

Onclusive

FEBRUARY 2, 2022

Since you’re writing to real people and not just email addresses, your communication must create and nurture a connection. This could include documents such as fact sheets, assets such as images, videos, success stories or customer quotes, or supporting data, research and methodology. Which key facts or data points are important?

Pitching 195

Pitching Data Technology Storytelling 195

Landis PR

APRIL 22, 2024

Companies use sustainability reporting as a tool to communicate their efforts transparently and comprehensively to stakeholders. Beyond a mere list of ongoing initiatives, reports can tell a story and give insight into corporate culture. In this way, the sustainability report is much more than just a document.

Report 59

Report Comparison Data Corporate 59

Onclusive

MARCH 19, 2019

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. However, the challenge with the Communications industry has always been the lack of credible metrics, much less the ability to measure how these investments map to quantifiable business outcomes. Responsibilities.

Software 150

Software Measurement Analytics Data 150

Onclusive

MARCH 19, 2019

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. However, the challenge with the Communications industry has always been the lack of credible metrics, much less the ability to measure how these investments map to quantifiable business outcomes. Responsibilities.

Software 150

Software Measurement Analytics Data 150

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. This helps understand the key points of an article without having to spend time reading the entire document. Measurement templates.

Reddit 177

Reddit Software B2B Technology 177

ImPRessions - Crenshaw Communications

JULY 24, 2018

The first half of 2018 has seen some remarkable corporate PR maneuvers. WeWork: virtue signaling or corporate activism? Some critics, like the Texas meat processors who spoke out against the measure, may not even have been aware of WeWork’s existence until recently.) Some of the moves are arguable, but all were bold, even risky.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

Cision

MARCH 20, 2017

By doing this, Cision will gain a few important things: an influx of capital, a publicly traded stock as a currency, and material financial flexibility needed to make the investments we need to be the change agent and data/tech/measurement platform partner the industry needs. Participants in the Solicitation.

Technology 227

Technology Data Big Data Measurement 227

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Insufficient communication. Effective communications needs a mix of “rich” and “lean.” ” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Sword and the Script

AUGUST 6, 2020

In a couple of weeks, I’ll be presenting a session at the Earned Media Mastery Summit by Agility PR Solutions and Bulldog Reporter, alongside, Ned Lundquist , Our session is titled, “Earned Media Trends and Best Practices Revealed in an Analysis of the 2020 JOTW Communications Survey.” He lists job openings in PR and communications.

Training 96

Training Trends Media Survey 96

Sword and the Script

JULY 14, 2020

According to the Annual JOTW Communications Survey for 2020, the top PR challenges are: 1. You’re not alone; that’s the sentiment that came through in the “challenges” section of the 2020 JOTW Communications Survey. Budget was replaced as the top challenge facing communicators with proving value and return on investment (ROI).

Survey 139

Survey Measurement System Education 139

Onclusive

JANUARY 31, 2018

Marketing and communication expert and author Andy Cunningham spoke about how to create a company’s positioning and branding as the foundation for success in the New PR. I’ve created a methodology called Corporate DNA. Document what you want to achieve from your positioning and how you can be relevant to your community.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Bianchi Biz Blog

MARCH 4, 2021

The state of transparency in corporate sustainability reporting by U.S. The study was conducted by our Public Relations Global Network partners cometis AG in Germany, Currie Communications in Australia, and Xenophon Strategies in Washington DC, with help from Mileage Communications India and KOHORTEN, a German research institute.

Report 87

Report Company Financial Study 87

Cision

APRIL 7, 2017

Beyond showing “a number,” an earnings guidance mosaic will present shareholders some tactile measure on how a corporation is goaling and tracking themselves towards building shareholder value. And that still worries corporate management reports a new Rivel Research Group study of 976 North American and European companies.

Study 120

Study Meeting Corporate Data 120

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video. Longer content can help a corporate leader convey a distinct point of view in the service of both personal and company brand-building. The post 6 Benefits Of Long-Form PR Content appeared first on Crenshaw Communications.

Case Study 178

Case Study SEO Film Video 178

Sword and the Script

JULY 16, 2019

That’s no way to stand out in the clutter of modern digital communications. I was reminded of this over the course of analyzing data from the 2019 JOTW Communications Survey. Lack of priority and willingness to expand communication channels.”. Limited resources and restrictive budgets.

Publicity 92

Publicity Survey Local Writing 92

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. But VW was not deterred by this.

Automotive 95

Automotive Study Report Transportation 95

Onclusive

OCTOBER 23, 2019

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. However, the challenge with the communications industry has always been the lack of credible metrics, much less the ability to measure how these investments map to quantifiable business outcomes. Responsibilities.

Marketing 46

Marketing Case Study Software Analytics 46

The Resolution Blog

FEBRUARY 25, 2019

I’ve done some experimenting and, instead of sending a document or pitch, you can use a quick video which performs a lot better. Measurement can be quite interesting here. How do you measure the success of inbound? On the other hand, PR people are pretty bad with measurement. So I asked myself, how do we measure PR?

Measurement 120

Measurement Case Study Pitching Agency 120

Mindful Marketing

JUNE 27, 2020

Just as these injustices were not casually implemented, measures to undo them also must be comprehensive. Build external relationships: Partner with civic organizations and non-profits that focus on placing qualified, ethnically diverse people into corporate environments.

Real Estate 111

Real Estate Community Employee Education 111

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. Vuelio named this blog the best PR and communications blog in 2019. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented.

Government 103

Government Education Print Ethics 103

Cision

APRIL 21, 2017

However, with the ever-emerging importance of the proxy document and the demise of the “marketing-based” printed annual report, we should rebrand the next few months as “10-K Season.” the company’s organizational documents. the company’s organizational documents. Summary of Selected Items. Risk Factors.

Financial 120

Financial Handbook Analysis Internal 120

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. You have to keep in mind, big corporations can have hundreds of law firms on what they call a “panel.” I’d like to believe, PR agencies that specialized in crisis communications can identify here.

Agency 95

Agency Trends Marketing Survey 95

Contently - Strategy

NOVEMBER 3, 2021

Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take. “It’s about bulletproofing your work,” said Amy George , former Associated Press reporter and founder of By George Communications.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Ethical Voices

MAY 8, 2023

You fill out the questionnaire and you submit documentation to validate your answers. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score. The second way is with the documentation submission.

Ethics 70

Ethics Training Financial Survey 70

Sword and the Script

JANUARY 20, 2018

Many marketers struggle with communicating complex value propositions simply and clearly,” wrote Mr. Sandau. They used AR to communicate their complex design, measurement and visualization technologies in their annual report to investors. A page within the printed report document triggered the experience for investors.”.

Case Study 99

Case Study B2B Study Marketing 99

Waxing UnLyrical

NOVEMBER 7, 2016

Since then, I’ve been increasingly impressed with her commitment not just to measurable public relations, but to smart Social PR itself. It is a simple document that includes demographic information and more detailed behavioral information that relate to the actions you want them to take with your content. Measurement!

Measurement 65

Measurement Course LinkedIn Banking 65

Reputation Us

JANUARY 7, 2019

Due primarily to the multiple channels of communications afforded to the public in today’s 24/7 news environment, a credit union’s reputation is subject to constant evaluation and scrutiny. Credit unions typically do a commendable job as stewards in their respective communities. The challenge is to be measurably relevant.

Reputation 60

Reputation Nonprofit Policies Financial 60

Sword and the Script

AUGUST 17, 2019

Because PR isn’t a list of names or a document, it’s a process, and skill that requires both art and science. Blogs, including independent and corporate blogs, can be credible. That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. The answer is no. What is PR?

Study 61

Study Survey B2B Advertising 61

Beyond PR

APRIL 7, 2017

Beyond showing “a number,” an earnings guidance mosaic will present shareholders some tactile measure on how a corporation is goaling and tracking themselves towards building shareholder value. And that still worries corporate management reports a new Rivel Research Group study of 976 North American and European companies.

Study 45

Study Meeting Corporate Data 45

Ethical Voices

MAY 6, 2023

You fill out the questionnaire and you submit documentation to validate your answers. We don’t just take yourself submitted survey answers, we go through the documentation that you provide as part of the process, and then all of that combines into your score. The second way is with the documentation submission.

Ethics 52

Ethics Training Financial Survey 52

PR Conversations

NOVEMBER 12, 2015

Developments include the (recently updated) Barcelona Principles , ‘ workflow ‘ tools enabling monitoring and analysis of data generated through digital communications, numerous academic research papers and the insight of research firms. Born in 1900, Dr Robinson became a pioneer of research.

Survey 40

Survey Publicity How To Measurement 40

Cision

MAY 2, 2016

One of the coolest aspects of distributed content is that many social publishers are making their platforms available to everyone, and since communication is your desired end-state you need to know about the features these platforms offer and how to implement them. No external style sheets and only one style tag in the document head.

Mobile 120

Mobile LinkedIn Facebook Google 120

Prohibition

DECEMBER 13, 2021

Or it could be a production, financial or management failure that causes a corporate crisis for your business. For example, a cyberattack might halt corporate activities and make them impossible to resume. Financial crises caused by high-level market manipulation and logistic mishaps may also cause a major corporate crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Bad Pitch Blog

MARCH 17, 2012

We''ve documented our issue with social voting in the past. Misguided, Traffic-Driving Scheme According to the Social Madness sales materials, the program "measures the growth of a company''s social presence" at a local and national level. Companies are ranked “based on a scoring algorithm that measures social influence."

LinkedIn 47

LinkedIn Facebook Social Media Twitter 47

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? The first rule of crisis communication is to acknowledge the problem as quickly as possible. Most companies develop crisis communication plans that deal with several possible crisis situations. Ensure that there is a free flow of communication.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Flack's Revenge

DECEMBER 11, 2019

Zander Steele – Director of Enterprise Sales at HyperScience , a company that transforms insurance document processing with machine learning. Selecting the POC team; and setting up the right communications process at the beginning. They measure, cut, measure. Oleh Shestakov. moderated the session.

Insurance 31

Insurance Insurance Financial Measurement 31