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Communicating Sustainable Practices in Your Fashion Brand

5W PR

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. There are some ways that fashion brands can effectively communicate their sustainable practices.

Fashion 88
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4 Headline Mistakes to Avoid

PRSay

These are actual headlines that have appeared recently in my clients’ communications: Help me cope Keeping it together Prepare for the worst These headlines are so vague, they could all apply equally to stories about my sister getting ill, my business going bankrupt or my mini-mart running out of Twix bars. Avoid vague heads.

Chemicals 177
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The 7 Top Writing Tips You Need to Know About for 2024

PRSay

It’s the only way to stand out amongst all of the chemical-vanilla-candle-scented, untouched-by-human-hands, written-by-a-robot messages out there. Those are our readability metrics at Wylie Communications. Ann Wylie works with communicators who want to reach more readers and with organizations that want to get the word out.

Writing 193
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Do Companies Bear Responsibility to Address ‘Environmental Justice’?

PRSay

Among business leaders, communications strategists and social impact/social justice experts, just one-third of survey respondents are satisfied with the actions companies and C-suite leaders are taking to address “environmental justice,” new research finds.

Company 147
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Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? Meanwhile, near my home, a massive chemical plant explosion killed two and injured 114. It’s time to face the music.

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Faces & Markets of PRGN: South Korea – A High-Tech Economy and a Cultural Powerhouse  

Bianchi Biz Blog

In this next blog post in the series, Grace Haekyung Son of PR House, describes the business and communications environment in South Korea and offers advice on navigating her home market. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

YouTube 95
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The Best Business Storytelling Posts from 2014 (Part II)

Ishmael's Corner

The Skewering of Rikk Wilde and His MVP Award Communications Misses Two Points : Like most San Francisco Giants fans, I was soaking in the post-game show after the World Series ended when Rikk Wilde entered the screen to present the MVP award on behalf of Chevrolet. I ran this shard of knowledge by a colleague over a bowl of pho.