Remove Brand Remove Branding Remove International Remove White Paper
article thumbnail

Business Wire Releases New White Paper: Is Your IR Site a Security Liability?

Business Wire

A platform offering important financial news, requiring stringent security measures, might seem like cause for stress, but the good news for IR professionals is that Business Wire just released a new white paper outlining the best practices for internal workflow, technical compatibility, and security awareness and diligence.

Financial 159
article thumbnail

5 PR Tips To Boost Your Company’s Media Appeal

ImPRessions - Crenshaw Communications

PR pros and comms teams should consider developments in relevant international regions as a way to expand thought leadership for company executives. Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S.

Retail 368
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Crisis Newsroom

Presspage

An online world means that everyday citizens are gaining greater control over the messages they see, believe, share and utilize in their decision-making processes or attributions of brand reputation. A white paper on The Crisis Newsroom is also available upon request.

Crisis 127
article thumbnail

How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Here at Crenshaw, our client base of high-growth tech organizations have found that earned speaking opportunities and industry recognition build credibility and visibility for their brand. Support employer branding. The content can nearly always be purposed for multiple PR tactics, from media pitching to white paper and blog content.

B2B 334
article thumbnail

Writing a White Paper Like a Pro: 9 Essential Steps for Success

Contently - Strategy

Writing a white paper is the heavyweight bout of content creation. And just like boxing, crafting a white paper requires strategy, finesse, and a game plan. Execute it well and your white paper can position your brand as an industry champion who’s adept at addressing your customers’ needs.

Writing 119
article thumbnail

Presspage celebrates its 15th anniversary

Presspage

Especially if your company operates multiple brands or locations across more than one country, well-organised communication is the key. Our new campaign is based on a white paper that gives PR and communications professionals a guide to building a digital PR ecosystem. Our message is clear: Control your narrative.

article thumbnail

Taking control of your corporate branding

Presspage

Consistent branding Protocols and standards enhance consistent branding. They include general and specific instructions for press releases (format, layout, tone of voice, boilerplate), rich media (formats, sizes, resolutions, styles) and templates for documents like brochures and white papers.