Bianchi Biz Blog

JUNE 29, 2023

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan.

Mobile 76

Mobile Technology Automotive Trade Shows 76

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

The media tour has been around for nearly as long as the PR industry. It dates back to the days when authors would travel from city to city to promote a new book in a blitz of media interviews, or when celebrities push a film to 20 cities in an afternoon of local TV chats via satellite. The term is a little misleading, however.

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Media Meeting Interviews Film 207

Wadds Inc.

JANUARY 26, 2023

If you’ve worked in the public relations industry over the past decade or more you’ve had a front row view of the disruption of the media industry. The future of media relations is not what it seems. Many public relations practitioners start their career working with the media. Editorial teams run hot and lean.

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Pitching Media Print Social Media 124

Sword and the Script

DECEMBER 12, 2023

While “Generative AI gets much attention” in PR circles, “reductive AI is more interesting and powerful” Stephen Waddington recently published a new book – #PRstack: AI tools for marketing, media and public relations – on the use of generative AI in public relations. The book seeks to readdress the balance.

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Software Tools Ethics Privacy 152

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan.

Mobile 88

Mobile Technology Automotive Meeting 88

Cision

AUGUST 12, 2015

Many are using digital travel technology, a trend that is changing the way consumers interact with airlines, hotel chains and other companies. One key trend is wearable technology. While many airlines and hotels have created booking apps, those apps have not caught on. Worse, they may call them out on social media.

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Travel Technology Consumer Hotels 120

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. These are large, long-standing companies that traditionally have kept their books mostly closed.

Technology 77

Technology Report Meeting Financial 77

Onclusive

DECEMBER 10, 2020

There are several metrics that can be used to measure the cost-benefit analysis of any technology platform. It should be the goal of any organization to achieve a return as quickly and efficiently as possible on any technology platform they’ve implemented. There are some themes across Onclusive customers that we will share here.

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Media Software Analytics Measurement 195

Stern + Associates

AUGUST 5, 2022

What kind of ideas will get you a coveted spot at the Massachusetts Institute of Technology (MIT) Media Lab, the most cutting-edge program at arguably the world’s top technological research institute? So what kind of innovative ideas and technologies are being put into practice? By Brian Sherry August 5, 2019.

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Technology How To Crisis Groups 62

Deirdre Breakenridge

JANUARY 6, 2020

Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. Let’s congratulate and support Wei by sharing his video on social media! If you want to learn more about Wei, you can follow him on Twitter at @weicai_.

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Video Journalism Education Resources 352

Bianchi Biz Blog

JUNE 17, 2021

Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. 5-8, 2022, with Media Days Jan. If not, contact the Consumer Technology Association (CTA) to get your spot. 3-4) and it offers a lot of public relations and market attention opportunities, but you have to act fast.

Technology 88

Technology Automotive Trade Shows Hotels 88

Presspage

MARCH 15, 2023

We at Presspage just launched a personal AI assistant to help communications professionals with managing and answering all their questions from the media. Introducing your Personal Assistant in inquiries from the media One of the areas that we have seen our customers spend a lot of time on, is the one-to-one communications with journalists.

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Technology Creativity Storytelling Communications 78

ImPRessions - Crenshaw Communications

APRIL 29, 2022

For a PR agency team, few things are more important than having media contacts at the ready. In fact, a media placement strategy with the perfect balance of quality and quantity is one of the unsung secret of great PR and media relations. Media contacts aren’t magic….they’re But media contacts aren’t magic.

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Agency Media Software Pitching 170

The Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

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Social Media Media Analysis Data 162

Critical Mention

AUGUST 19, 2018

We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in! Brand Media Strategy: Integrated Communications Planning in the Digital Era.

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Pinterest Viral YouTube Mobile 71

PR for Anyone

JANUARY 23, 2024

Her research and insight into workplace strategy have been published in media outlets such as Forbes, NY Post, Harvard Business Review, and more. Erica Keswin is a 3x WSJ bestselling author, public speaker, and consultant for various major global brands.

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Instagram YouTube LinkedIn System 130

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube.

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Instagram Industry Media Analytics 156

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan.

Mobile 52

Mobile Technology Automotive Meeting 52

Critical Mention

AUGUST 29, 2019

NEW YORK — Critical Mention, the leading earned media measurement and monitoring platform, today announced 10 consecutive months of record new bookings. Beginning in Q4 of FY2018 and continuing into Q3 of FY2019 the company surpassed a number of significant bookings milestones and is poised for further growth.

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Television Radio Analytics Government 60

Bianchi Biz Blog

OCTOBER 9, 2023

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies.

Transportation 101

Transportation Meeting Newspapers Media 101

Cision

DECEMBER 12, 2017

News is everywhere, and with email and social media so prevalent these days that statement is truer now than ever. You can start with a site like HARO , which sends out several earned media opportunities each day. Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest.

How To 279

How To Media Pitching Creativity 279

Sword and the Script

APRIL 4, 2023

Anyone that follows these pages knows I’ve written somewhere in the range of 100,000-150,000 words on PR technology over the last few years in thematic columns like these: PR Tech Sum , PR Tech Briefing , and Product Reviews. A quick Google search says the average business book has roughly 50,000-60,000 words.

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Publicity Software Fashion YouTube 206

PR for Anyone

FEBRUARY 21, 2024

Dr. Gail Saltz, psychiatrist and media expert specializing in well-being, relationships, and anxiety, shares practical tips for managing these feelings in daily life. Dr. Saltz suggests limiting exposure to constant news alerts and social media updates, opting instead for a trusted news source at specific times of the day.

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Exercises Social Media Television Comparison 130

Maxim Behar

JULY 5, 2023

His recent book "The Global PR Revolution" is currently one of the best-selling PR books in the world. The most influential independent book ranking organization ranked it among the top 5 PR books in the world. Maxim: Good afternoon, Radio “Focus”. But now, we have the opportunity, everyone can try and cook.

Radio 52

Radio Hotels Course Social Media 52

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Measurement templates.

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Reddit Software B2B Technology 179

Deirdre Breakenridge

JULY 3, 2018

ET to discuss social media and getting into the strategic communications mindset. Be sure to check out Karen’s new book, Social Media for Strategic Communication: Creative Strategies and Research-Based Applications , which will be published by SAGE in August 2018. How has social media impacted communications strategy?

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Social Media Communications Media Community 150

Cision

JUNE 28, 2016

He literally wrote the book on Twitter, created a #1 best-selling iPhone app, is a New York Times Bestselling author of 12 books, is leading the live video movement and, according to sources, he also finds time to sleep. But technology had to catch up with human nature. “ In 2016, live video seems like a no-brainer.

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Social Media Media Video Film 213

PRSay

APRIL 23, 2024

Dietrich, CEO and founder of Arment Dietrich, a Chicago-based communications firm, is the author of the 2014 book “Spin Sucks” and the “Spin Sucks” blog. With earned media, “It’s about credibility,” she said. “If If you’re going to do owned media, it’s about storytelling and creating that brand narrative. It is amazing.”

SEO 135

SEO Television Measurement Google 135

Sword and the Script

MAY 7, 2024

This allows Notified to invest in innovative technologies, including artificial intelligence, that create more value for clients while positioning itself for future growth opportunities. A Staffbase executive announced a new book , “ The Narrative Age ” which explores the “role of communications in shaping organizational vision and direction.”

Software 85

Software Pitching Technology B2B 85

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. It’s the fifth book in the #FuturePRoof series curated and edited by my wife Sarah Waddington. He used the organisation’s 216-strong membership to share stories and intelligence with the public via the media.

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Healthcare Privacy Print Community 131

Critical Mention

MARCH 4, 2022

NEW YORK — For the second consecutive year, Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one Earned Media Suite—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2022.

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YouTube Engineering Technology Instagram 137

PR for Anyone

MARCH 6, 2024

Using Technology to Foster Friendships Although the RAD group is primarily based in the high desert area, their adventures and camaraderie have caught the attention of others who express interest in joining. Patti uses social media to share her experiences, allowing loved ones like her mother to virtually join her on her adventures.

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Travel Groups Technology Creativity 130

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

PR pros are trained to negotiate with media to get the best story for a client, and sometimes that carries over into our personal lives. But we do have those days where it may be after hours and we need to be connected in case of an emergency, especially working with international media or companies.

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Product Launch Training Interviews Software 296

Karen Freberg

AUGUST 21, 2018

When one of your mentors walks up to you and hands you over a book and tells you – read this – you better jump on it! I have done this for some of my students over the years – where I have provided them with a book that would be good for them to check out. What book was this?

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Leadership Social Media Corporate Conference 40

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

We represented a technology company that had almost closed after its preloaded audiobook business failed to catch on with readers. It made the brand more interesting, and best of all, media loved it. Not every sector is exciting or accessible, especially in B2B technology. Insist on examples. Get personal.

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How To Transportation Software Employee 310

Bianchi Biz Blog

MARCH 21, 2022

I’m a senior editor and writer for Laser Focus World , which focuses on all-things photonics—my role allows me to learn about new and emerging technologies and their implications for the future for researchers, developers, and real-world applications. From that, I wrote a book for him. Is a PR Agency Trying to Get You Fired?

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Meeting Newspapers Agriculture Media 73

PR for Anyone

OCTOBER 18, 2021

Having a story that will do this will give you a greater chance of getting your story in the media. Why this pitch appealed to the media : This was relevant because of the aging population and what is known as the sandwich generation. With so many boomers, this was relevant to almost any media outlet. Good morning. Absolutely.

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Financial Pitching Banking Retail 130