Cision

FEBRUARY 22, 2016

In Robert Cialdini’s seminal book Influence: Science and Practice, he describes a simple experiment by Harvard social psychologist Ellen Langer. In the Journal of Consumer Research , researchers examined people’s reaction to the pronouns “you” and “we” in brand communication.

Writing 144

Writing Study Viral Consumer 144

Solo PR Pro

JULY 5, 2022

Michael Ares, MDA Corporate Marketing, LLC. There are several that help contacts expedite booking appointments with you; they display time slots when you are available and viewers select a preferred day and time. I still subscribe to one print newspaper, the Atlanta Journal-Constitution, and read it every morning.

Meeting 98

Meeting Writing Pitching Case Study 98

Cision

JUNE 25, 2015

If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. If your company landed major coverage in a book, peer-reviewed journal or spot on a publication’s annual list, it warrants a press release. Write a press release. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Stephen Waddington

MARCH 24, 2020

Professor Anne Gregory is the Professor of Corporate Communications, Huddersfield University. Roger’s career spanned 40 years, working in journalism, strategic communications and public affairs. I last saw Roger at the PRCA in London in November 2018 at the launch of Sarah’s book Once Upon a Time in PR.

Public Affairs 94

Public Affairs Travel Conference Journalism 94

Ishmael's Corner

SEPTEMBER 9, 2014

If the bluest of the blue-chip management consultants have jumped on the storytelling bandwagon, they figure what’s the point in trudging down the corporate speak path. Block That Adjective! ” (The Wall Street Journal): Alexander McCall Smith, best known as the novelist behind the “No.

Storytelling 128

Storytelling Journalism Corporate Agency 128

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. It is still a heartfelt experience when people come up to me during one of my corporate engagements, on a global basis, and share how much they enjoy the FCPA Blog and my posts.

Interviews 105

Interviews Ethics Government Internal 105

Cision

FEBRUARY 25, 2016

I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. When I started at GE in 1995, I was one of a handful of people at corporate headquarters who had ever used the Internet. What drew you to the PR industry?

Newspapers 120

Newspapers Financial Crisis System 120

Maxim Behar

FEBRUARY 20, 2024

Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. Perhaps it will be understood in English in most places, but you must still translate it into the local language because of corporate rules.

Social Media 59

Social Media Facebook Airlines Web 59

ImPRessions - Crenshaw Communications

MAY 31, 2016

That’s okay in my book; it’s silly to be sensitive about it or to take offense when people ask if you created that cute TV ad. Check out Michelle’s post about the transition between journalism and PR if you don’t believe me. And there are huge differences in the skills required. This may be the worst.

Product Launch 120

Product Launch Pitching Storytelling Journalism 120

Maxim Behar

JANUARY 18, 2023

Even though this year, I'm now 28 years in business and 15-16 years in journalism before that, this year has been the hardest year to do business at all. Generation Z, or as I called it in one of my books, Generation F. Have you read the new book " Covid-19: The Great Reset "? All this came true in a bunch.

Government 72

Government Education Course Ethics 72

Communications Conversations

MARCH 6, 2018

I’m the head of Cargill’s corporate-level social media team and oversee all social media at Cargill. I am also responsible for helping people across the company manage social media accounts that are not corporate-level accounts. I also manage the corporate-level team, which is about to have members on four continents.

Social Media 102

Social Media Media Corporate Resources 102

Ethical Voices

AUGUST 1, 2022

Can corporations really be ethical media enterprises? We start working and I pitch some new stories for the new client, including one that actually landed in the Wall Street Journal. They called the agency and they said, “There’s this story in the Wall Street Journal, we don’t know who this new beer is.

Ethics 71

Ethics Agency Journalism Corporate 71

MaccaPR

FEBRUARY 2, 2017

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? In the words of Ruth Jamieson’s new book on the indie mag explosion, “Print Is Dead. And do you read books? Long Live Print”! Please weigh in!

Print 48

Print Newspapers Interviews Journalism 48

Bianchi Biz Blog

AUGUST 17, 2023

We have a booth booked!” It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News. Not Realizing You’re Already Running Behind We hate to tell you this, but chances are you might already be behind in your CES PR planning. And maybe you will!

Automotive 77

Automotive Mobile Technology Resources 77

Stephen Waddington

OCTOBER 30, 2017

Lord Bell wasn’t responsible for delivering the work that resulted in the PRCA expulsion, but he set up the original contract, and was responsible for a corporate culture in which this type work was acceptable. You can find further details and booking information on the PR Company website. Lord Bell left the agency in August 2016.

Wikipedia 60

Wikipedia Government Interviews Ethics 60

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Maxim Behar

MAY 31, 2021

But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. One day, I remembered the words of Winston Churchill “You can achieve a lot of things with journalism, but you must know when to quit”. I would like to talk about the book that you authored, Maxim.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Cision

SEPTEMBER 22, 2016

I will start by introducing Brunswick Insight to my network of corporate and public affairs contacts as well as others in various industry sectors such as Health & Wellness and Fast Moving Consumer Goods. One thing most people don’t know about me is…I have authored two books and many journal articles.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

MaccaPR

APRIL 18, 2017

Wall Street Journal , with clickable links to bios and recent articles published by. But even better, many journalists post a URL to their personal websites on their LinkedIn profiles – which either promote their freelance writing or a book they’ve published. Wall Street Journal technology titan? For your reference, here’s a.

How To 121

How To YouTube Pitching LinkedIn 121

Maxim Behar

FEBRUARY 23, 2022

What corporate values do you educate your employees in? However, corporate values are also an important condition for this success, I would say that their relationship with character traits is somewhere in the middle. What does the ideal job candidate look like in your eyes and understanding?

Interviews 52

Interviews Financial Corporate Journalism 52

Stephen Waddington

DECEMBER 30, 2019

Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The book is a multi-author project led by Dr Martina Topi? has been exploring in her work on women in journalism. Each corporate PRCA member will be expected to engage with a local school each year.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JULY 14, 2013

The inimitable Jay Baer will join us (have you read my review of his new book, Youtility ? 4: Who’s on a Washington Business Journal list? This happened this past Friday, when I found out I’d been included (at #3) on a Washington Business Journal list of “ 10 CEOs to follow on Twitter.” Five, Actually.

Journalism 81

Journalism Radio Twitter Print 81

PR Conversations

OCTOBER 28, 2014

Dr. Anne Gregory, FCIPR , is chair of the Global Alliance for Public Relations and Communication Management (GA) and professor of corporate communication at the University of Huddersfield. She is editor-in-chief of the Journal of Communication Management.

Leadership 111

Leadership Publicity Government Journalism 111

Cision

FEBRUARY 17, 2016

Learn how to build a brand journalism strategy with our free white paper! Susan Davis International has a long history of award-winning work in the military space, including serving Department of Defense agencies, Veteran Service Organizations and corporations looking to support and market to the military.

Policies 120

Policies Internal International Public Affairs 120

Sword and the Script

SEPTEMBER 10, 2016

A CMO I knew a few gigs back quantified the value of our (then) corporate blogging efforts this way: people who engaged our content on the blog were 50% more likely to make a purchase. This is because the digital skillset in large corporate businesses is abysmal. Marketing automation can take it even further.

Marketing 60

Marketing Measurement B2B Content Marketing 60

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Then the economy changed.

Agency 95

Agency Trends Marketing Survey 95

PR Conversations

NOVEMBER 20, 2014

Indeed, in stating what IC is concerned with, the new book does not specifically mention employee relationships listing, instead saying it focuses on “sharing information, building understanding, creating excitement, commitment and, ideally, achieving a desirable result” Both books claim to have been written as a practical manual.

Employee 77

Employee How To Internal International 77

Beyond PR

APRIL 26, 2016

While you may not have a big check to cut like larger corporations, you can still make an impact in your community by partnering with a local nonprofit or charity organization. Book speaking engagements. Doing so will help you uncover opportunities to start a conversation about topics you mutually care about. Partner with a charity.

Small Business 40

Small Business Nonprofit Local Community 40

Beyond PR

APRIL 18, 2016

Danielle previously was a tech editor at the Dallas Business Journal where she covered start-up and corporate technology news in the Dallas/Ft. The Eephus: @EephusMag is a new online sports magazine launched in collaboration with the Los Angeles Review of Books ( @lareviewofbooks ). Worth area.

Travel 40

Travel Media Sports Journalism 40

Waxing UnLyrical

MAY 29, 2015

Maddie is a culture change consultant and digital strategist who is recognized for her authority on productive workplaces and communities, and co-author of the new book, When Millennials Take Over. Rich is CEO of Menlo Innovation (featured in Maddie’s book) that is re-inventing the workplace, as well as author of Joy, Inc.

Measurement 40

Measurement Nonprofit Community Twitter 40

PR 20/20

APRIL 1, 2021

Scripps School of Journalism spring quarter of my junior year. We became HubSpot’s first agency partner in 2007, and then I wrote my first book, The Marketing Agency Blueprint, in 2011. Corporate partners/sponsors , including: HubSpot, Drift, Persado, MarketMuse, Mobilewalla, Pattern89, Pandata, rasa.io and Exceed.

Education 52

Education Marketing Conference Agriculture 52

Waxing UnLyrical

NOVEMBER 2, 2016

I bought a book called ‘Teach Yourself HTML in 24 Hours’ and dove in… I was so excited, I worked straight through it, built a site for my company and opened for business.” ~ Lance Cummings. Known for your organizational skills, knack for event planning or detail oriented nature? Why not include it?

Writing 40

Writing LinkedIn Radio Examples 40

PR Conversations

FEBRUARY 28, 2018

I have seen a senior practitioner almost brag that he didn’t have time to read books about practice. An SPD approach is evident in recent work to establish a global capability framework for public relations/corporate communications. practitioners not that bothered about career development?

Training 65

Training Ethics Data Analysis 65

PR Conversations

MARCH 8, 2016

In turn, I produced a scan of the the book chapter, which I make available here as a pdf. The firm specializing in “The Woman’s Angle”, serves corporations in widely divergent fields. A book: Picture Pies… All Apple was published by Flanley and Woodward in 1963.

Publicity 40

Publicity How To Newspapers Radio 40

OnePitch

MAY 12, 2022

With my experience behind the scenes and in front of the camera, I can help Bospar clients navigate broadcast journalism like an insider. Having a demo tape to show how compelling a speaker you are will put you above the rest when they are choosing to book for an upcoming segment. Reporters are outsiders.

Strategy 52

Strategy Interviews Pitching Energy 52

Mindful Marketing

DECEMBER 17, 2015

She is a cum laude graduate of Brandeis University, holds an MBA from the University of Michigan and a master’s degree from the Columbia University Graduate School of Journalism. And if I have my druthers, co-writing a book on the same subject. She blogs on public relations and marketing leadership issues for Fast Company.

Communications 50

Communications Marketing Internal International 50

MaccaPR

OCTOBER 28, 2014

Since that time, he’s published several books including “Customer Service: New Rules for a Social Media World” and “ Zombie Loyalists: Using Great Service to Create Rabid Fans. " As the author of the book, “Can We Do That? He has spoken to audiences in 22 countries on social media, publicity and marketing.

Interviews 54

Interviews Financial Social Media Crisis 54