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ICON 2023 Preview: Award-Winning Journalist Michele Norris on Discussing Race and Creating Community

PRSay

With a distinguished decade-long tenure as the host of National Public Radio’s “All Things Considered” and a thought-provoking role as a Washington Post Opinions columnist, Norris helps unravel entrenched beliefs on race, diversity, and bias while empowering her audiences to engage in difficult conversations within their communities.

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Lesson on storytelling for B2B marketing: Star Wars and Harry Potter are the same story

Sword and the Script

If you want to be effective at storytelling, there’s a successful structure and format that human beings across cultures have independently discovered – and it’s older than Yoda I loved Star Wars as a kid. While I dutifully watched (suffered through) all of the Harry Potter movies – that story doesn’t even come close to Star Wars in my book.

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What Today’s Communicators Can Learn From Martin Luther King Jr.

PRSay

Regardless of your religion, “our books and faith are based on stories, parables. And Dr. King perfected the art of storytelling, something that’s crucial to being a minister.” Storytelling is not only you sharing your story; storytelling is also listening and absorbing information. King was a minister,” Blackwell said.

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Storytelling, Community and Purpose: Finding Balance Within the Tech Industry

The Hoffman Agency

From songwriting on my back porch as a kid to telling my little sister improvised tales of castles and princesses before bed, I have always been a storyteller. I was unsure of what I wanted out of my future but knew it had to involve three key components: storytelling, a strong community and a sense of purpose. The Beginning.

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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

They’re craving connection, transparency, and value beyond just booking a flight and finding a bed. To win their hearts and bookings, brands need to shift gears. Storytelling Let go of the travel marketing jargon and tap into the power of authentic voices. Support the communities that make the magic happen.

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Communicating Corporate Strategy & Vision to Investors

Presspage

The Power of Storytelling in Investor Relations Storytelling isn't just for books and movies. Renowned cognitive psychologist Jerome Bruner highlighted the power of storytelling by suggesting that we are 22 times more likely to remember a fact when it is embedded in a narrative. Want to transform your IR comms?

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What Today’s Communicators Can Learn From Martin Luther King Jr.

PRSay

Regardless of your religion, “our books and faith are based on stories, parables. And Dr. King perfected the art of storytelling, something that’s crucial to being a minister.” Storytelling is not only you sharing your story; storytelling is also listening and absorbing information. King was a minister,” Blackwell said.