Stephen Waddington

APRIL 23, 2019

#PowerAndInfluence, #FuturePRoof, #PRstack, #PRFest and Comms School are all examples of communities with conversation and learning at their heart. You can catch a replay of the webinar via the Comms School community on Facebook. You can catch a replay of the webinar via the Comms School community on Facebook.

Community 89

Community Twitter Publicity Media Relations 89

Maxim Behar

NOVEMBER 22, 2020

The Global PR Revolution by the globally renowned PR expert Maxim Behar made it to BookAuthority's top 10 best PR books of all time worldwide. The book was ranked No. 7 in the prestigious international ranking - 100 Best PR Books of All Time. This is the only book in Bulgaria dedicated to leadership during a pandemic.

Social Media 90

Social Media Internal International Publicity 90

ImPRessions - Crenshaw Communications

JULY 13, 2022

Prepare a Briefing Book. Set them up for success by prepping a comprehensive briefing book well before the event. A briefing book will break-down the appointment times, media attendee’s background and the key topics for discussion. Consider The Impact on Local Communities.

Media 294

Media Trade Shows Interviews Travel 294

Stephen Waddington

AUGUST 14, 2018

Social sells: Prowly Magazine community From the outset we felt as if every conversation with a prospect was like a recruitment interview rather than a discussion about a tool. It’s how Prowly Magazine was born - our educational community. We organise webinars and produce e-books; we also allow our clients to promote their expertise.

Tools 112

Tools Film Brand Branding 112

Stephen Waddington

JANUARY 26, 2023

These books predicted almost everything that we now know about the impact of social media on organisational or corporate communications. (A A huge miss of the two books was the way in which social media has been weaponised and used to spread misinformation and create polarisation, but that’s another story for another day).

Pitching 163

Pitching Media Social Media Media Relations 163

ZudePR

NOVEMBER 8, 2019

On 21 August 2018 I published the first book to translate the US financial independence movement to a UK context. (It’s With a little bit of kicking from me, and a helluva lot of support from people who’ve bought my book, the answer is yes. It’s important to keep a praise file when you write a bestselling book.

Financial 101

Financial Digital PR Writing LinkedIn 101

Stephen Waddington

DECEMBER 2, 2019

It’s a means of thinking out loud, sharing ideas, and building a community. Along the way I’ve landed jobs, projects, book deals, led crowdsourced projects, and met some amazing people including Sarah Waddington. Blogging has become an important part of my life in the past decade. Blogging has changed a lot during this time.

Community 85

Community Survey Blogging Government 85

Cision

APRIL 24, 2015

And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. I encourage people to write whatever inspires them, and often this does have a natural timeliness (“my favorite TV show just ended, I want to write a post about books that are similar in theme.”).

Blogging 120

Blogging Community Publicity Mobile 120

Stephen Waddington

DECEMBER 17, 2020

Qualifications, continuous learning and a mature community of practice that engage theory and practice are among the hallmarks of a mature profession. The public relations industry has a thriving research community but there’s limited exchange between theory and practice. We’ve published the fifth edition of the book this week.

Reputation 201

Reputation Publicity Case Study Communications 201

Sword and the Script

NOVEMBER 14, 2017

Yet it’s my observation that for many business leaders, the last time they cracked open a marketing book was in college. I recommend the book, especially the audio version, which accompanied me on roughly 6 hours’ worth of hikes around the Chattahoochee River. Book Review: 7 Takeaways from Jay Baer’s YOUtility.

Marketing 95

Marketing Content Marketing B2B Measurement 95

Flack's Revenge

JUNE 29, 2022

We discussed the topic in detail, and Diego expounded on these areas: How to develop a unique framework and PoV Why it is important to take a stand The need to publish or perish How and where to cutlivate communities Influencers vs. creators vs. thought leaders. He started his career as a medical writer while writing fiction on the side.

Content Marketing 156

Content Marketing Leadership Marketing Interviews 156

PRSay

MARCH 22, 2023

The ZEO title can also apply to brand marketers who establish incubators and think tanks like those created by Target, Converse and the National Hockey League, where they connect and collaborate with ZEOs in developing new and innovative campaigns, content, products, services and community initiatives to engage Gen Z effectively.

How To 155

How To LinkedIn Employee Leadership 155

Stephen Waddington

MAY 2, 2018

Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva. The book describes a modern approach to public relations based on identifying and listening to publics, and developing content to engage them in a conversation. This book is about an innovative application of modern public relations.

Blogging 61

Blogging Agency Publicity Reputation 61

Critical Mention

AUGUST 19, 2018

We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in! Brand Media Strategy: Integrated Communications Planning in the Digital Era.

Social Media 71

Social Media Viral Pinterest Digital PR 71

The Hoffman Agency

AUGUST 23, 2022

I was unsure of what I wanted out of my future but knew it had to involve three key components: storytelling, a strong community and a sense of purpose. Most days after I officially shut my work laptop, I take my current favorite book to the bluffs near my house overlooking the ocean and try to get at least a chapter in.

Storytelling 36

Storytelling Community Industry Agency 36

ReimaginePR

MAY 30, 2020

She would find amazing books and act them out at home before taking in to read to her class. Watching his mother perform, he thought that being a kids book author must be the most noble profession ever. And so he and Susan wrote their first children’s book, I Got You A Present! When Susan was about 8, she wrote a poem.

Writing 194

Writing Community Company 194

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020.

Crisis 131

Crisis Healthcare Storytelling Communications 131

Deirdre Breakenridge

APRIL 9, 2018

ET, the #PRStudChat community will gather for an in-depth Twitter discussion on digital marketing analytics from importance and priorities to impactful experiences. Chuck literally wrote the book on Digital Marketing Analytics , along with his co-author, Ken Burbary back in April of 2013. On Thursday, April 26th at 12:00 p.m.

Analytics 231

Analytics Marketing How To Social Media 231

Karen Freberg

AUGUST 12, 2018

Official launching of my book. This was the first time I was able to see my book in print, and I felt like it was my academic baby! I had a lot of emotions when I first saw my book (my good friend and collaborator Carolyn got me into the exhibit hall early so I could see it in person!). This is REAL! What a fun experience!

Meeting 51

Meeting Social Media Conference Media 51

PRSay

MARCH 21, 2023

The ZEO title can also apply to brand marketers who establish incubators and think tanks like those created by Target, Converse and the National Hockey League, where they connect and collaborate with ZEOs in developing new and innovative campaigns, content, products, services and community initiatives to engage Gen Z effectively.

How To 122

How To LinkedIn Employee Leadership 122

Deirdre Breakenridge

OCTOBER 13, 2017

ET for a discussion with Author Deirdre Breakenridge (@dbreakenridge) about her new book, Answers for Modern Communicators, A Guide to Effective Business Communication. The #PRStudChat community will be sharing ideas, experiences and tough choices. Why a book titled “Answers for Modern Communicators?”

Communications 208

Communications Social Media Community Blogging 208

Stephen Waddington

JUNE 3, 2021

Developing the WaddsCon community WaddsCon is a high energy, fast paced and fun learning and development event. The conference format emerged from the House of Marketing, Media and PR community during the first UK lockdown. We are currently booking speakers for July and September. I hope that you can join us.

Report 203

Report Print Social Media Publicity 203

Waxing UnLyrical

FEBRUARY 17, 2017

Via a quick (and FUN) exercise, I’m giving you another opportunity to participate in the book giveaway I announced last week. What books, you ask? Why, these books, my Social PR-lovin’ friend, which I call The Social PR Trifecta Giveaway: “ Known ” by Mark W. Wouldn't you like to be in her kitchen?

Exercises 73

Exercises Facebook Training LinkedIn 73

Stephen Waddington

JANUARY 18, 2023

It’s a marketing and thought leadership exercise for the consultancy, of course, but it also has an impact in raising the profile of public relations among the business community. Edelman uses Davos as a platform to disseminate the Trust Barometer. Conversations, after all, are the basis of building mutual understanding and trust.

Ethics 134

Ethics Crisis Publicity Exercises 134

PR Job Coach

MARCH 29, 2012

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. Career Book Employ Facebook to Get Employed Facebook as Resume'

Facebook 160

Facebook How To LinkedIn Construction 160

Waxing UnLyrical

JULY 12, 2013

I think I’ve mentioned this before, but I rarely do book reviews. This is because there are a lot of books out there, way more than I have the time to read. So when I do write about a book, your foregone conclusion should be that I like it and I’m going to recommend you buy it. Jay Baer is the author. Three things.

eBook 103

eBook Social Media Marketing Case Study 103

ZudePR

DECEMBER 30, 2016

I’ve read some corking books this year. And this book came up. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Quite simply the best marketing book I’ve ever read (and I’ve read a few). ” More than 100 books. Sign Up Now. #1:

Writing 84

Writing Social Media Google Digital PR 84

Karen Freberg

NOVEMBER 28, 2017

I have been using Meltwater in my PR and Crisis Communication class ( #FrebergPR ) this semester, and it has been one of the best decisions. The community in which Carol Ann Vance (Director of University Relations for Meltwater) and her team has created with #MeltwaterEDU has been vibrant and extremely rewarding. Wealth of examples.

Media 43

Media Data Social Media Case Study 43

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 78

Community Publicity Social Media Media 78

Waxing UnLyrical

JUNE 15, 2016

I thought, “A children’s book… seriously?” I envisioned the entire book in its complete glory – from every page spread and the cover to how I could use my skills in IMC to make this book a reality. My book, “When Willie Got His Wheels,” is written for a 7-10 year-old reader.

Facebook 40

Facebook Social Media Community Writing 40

Karen Freberg

FEBRUARY 4, 2018

I wrote a book review of Gary’s #AskGaryVee book nearly two years ago, and I feel I need to write one for his latest book, Crushing It! Here are some takeaways I had when I finished reading Gary’s latest book: Strong emphasis on personal branding and influencer marketing. Diversity in story selection.

Social Media 46

Social Media Media Brand Branding 46

wiredPRworks

JUNE 5, 2018

Thanks to Matt Chiera, the lead author, for the opportunity to contribute to a new book called Digital Marketers Sound Off. For each book sold, Matt will donate $1.00 The post 101 Marketers Sound Off in New Digital Marketing Book appeared first on wiredPRworks. Advice from 101 expert digital marketers.

Marketing 45

Marketing Social Media B2C Storytelling 45

Deirdre Breakenridge

MAY 1, 2019

Several of the topics and questions that will be answered by Matt and Ron and the #PRStudChat community include: Q1. What’s the job outlook feel like right now for PR and communications graduates and pros? You’ve written or edited two books together: Business Essentials for Strat Comm and Mastering Business for Strat Comm.

Publicity 202

Publicity Communications Twitter Community 202

wiredPRworks

FEBRUARY 12, 2018

Inviting you to register for a webinar that teaches how professional speakers can perfect PR to book more gigs and grow their consulting business. I'll share tips and strategies to attract attention, build business and connect with key communities. How Can Professional Speakers Perfect PR to Book More Gigs? BarbaraRozgonyi.com.

Reputation 40

Reputation Case Study Social Media Conference 40

Sword and the Script

MAY 16, 2023

While I dutifully watched (suffered through) all of the Harry Potter movies – that story doesn’t even come close to Star Wars in my book. Campbell put his thoughts in a book published in 1949 titled “ The Hero with a Thousand Faces.” Then this year she threw me a curveball: Harry Potter was her new favorite – and better than Star Wars.

Storytelling 78

Storytelling B2B Marketing Wikipedia 78

Stephen Waddington

OCTOBER 16, 2018

It’s also the name of a very special CIPR community project that celebrates its foundation in 1948. It’s my eighth book. I say my book but it’s not really my book at all nor is it the CIPR’s. It’s their book. It reflects what the community considers to be important. She’s also my partner.

Handbook 114

Handbook Community Writing Pitching 114

PR for Anyone

NOVEMBER 3, 2021

As a real estate agent, it’s important to be the “famous” agent in your community. Getting local media coverage makes you a star in your community. This step is vital because you don’t want to send your real estate related story to the book editor (unless you’ve written a real estate book). Step 1 – Be Newsworthy.

Publicity 130

Publicity Real Estate Pitching Newspapers 130