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How To Nail A PR Dream Job

ImPRessions - Crenshaw Communications

This is the time of year when PR agencies have the opportunity to bring on fresh talent, as a crop of new college graduates enters the workforce. I’ve offered advice in previous posts for those determined to build a career in PR or communications, and it holds up pretty well after 6 years. Consider a PR agency.

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5 PR Pitching Tips from a Former Journalist (Who Now Works for PR Firms)

Remote PR Jobs

During that time, I learned a lot about the important — and ideally, symbiotic — relationship between reporters and public relations professionals. I learned what good and bad PR looks like, and I also discovered that, for some reason, most journalists don’t answer emails from PR pros. Ask reporters what they’re working on.

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How Beauty Brands Can Celebrate International Women’s Day

5W PR

It also shows women that their worth isn’t determined by an arbitrary ideal, but rather by their individuality. This could be through partnering with organizations offering education and job training to underprivileged women. Doing so will help combat negative beauty standards and promote inclusivity.

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A PR Wish List For Holiday 2017

ImPRessions - Crenshaw Communications

The PR business has changed and innovated rapidly, and new tech tools and services are fairly common, for there is much to appreciate. What’s on our holiday PR wish list. Prospects who take PR agency searches seriously. Let’s face it, an agency search is arduous and time-consuming for both sides.

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Creating The PR “Dream Team”

ImPRessions - Crenshaw Communications

When it comes to choosing a public relations agency, experience, credentials and creativity are key factors. A good agency will assemble the ideal team to match a client’s needs, ensuring not just the right titles and experience levels, but the right personalities as well. Starring roles for an agency team.

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6 Tips for PR Distribution: Reach the Widest Audience

PR Fuel

One of the most powerful tools you can have in your marketing arsenal is a well-crafted press release (PR). But for this to happen, you need a working PR distribution strategy. In today’s blog, we show you how to distribute a press release, so you get the best value for your money. Let’s get started.

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PR Tips For Reactive Media Pitches

ImPRessions - Crenshaw Communications

A company’s expertise on a subject can become instant PR currency when that topic is in the news. PR teams can take advantage of sudden extra relevance by immediately pitching a client as a news source to media hungry for pertinent expertise. Here are the PR fundamentals for reactive media pitches. Some call it newsjacking.

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