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Symphony Technology Group Acquires Onclusive

Onclusive

Today, I am pleased to announce that Symphony Technology Group “STG” completes its acquisition of Onclusive, Kantar ’s Reputation Intelligence business, and PRgloo. Last year STG made clear its intention to create a market leading insights and software company through the proposed acquisition of Kantar Reputation Intelligence.

Groups 195
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Mass Market vs Boutique: Finding the Best Hotel Group for You

5W PR

When it comes to choosing a hotel group for travel accommodations , there are two options to consider. Those two are mass-market hotel groups and boutique hotel groups. Mass-Market Hotel Groups Mass-market hotel groups are known for their extensive global presence.

Hotels 78
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What Blogging Has Taught Me About Personal Branding, the Job Market, and the Fashion Industry

Deirdre Breakenridge

There’s no one way to use social media: When I started blogging, there were maybe three to five bloggers I followed on a regular basis. At the time, it was my understanding that an amazing, curated, consistent Instagram theme was the key to drawing attention to your blog. My 500 followers draw minimal traffic to my blog.

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Strategies for collaborating with marketing

Onclusive

This week, we’re continuing with our June blog series on Measuring Up To Marketing: How PR Fits Into The Mix. How can marketing and PR jointly contribute to business goals? How can marketing and PR jointly contribute to business goals? Align with marketing strategies and dashboards. Working with marketing.

Strategy 195
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Blog Contest Winner: Can Mastering the FEEL First Model Unite the Contrasting Generations?

Deirdre Breakenridge

A Guest Post By Michael Matheny, MA candidate at American University and FEEL Blog Post Winner. This diversity of age provides me with a rather interesting opportunity to gain observational insight on the values, fears, and habits of each group. Observational insight isn’t enough, however, to understand a population.

Blogging 213
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Marketing Your Research: Are You Asking the Right Questions?

Stern + Associates

That’s why marketing your research is crucial to getting across to a wider audience. To ensure your invaluable research doesn’t get lost in all the noise, it’s key to have a marketing strategy informed by the answers to four important questions. 4 Questions To Inform Your Research Marketing Strategy 1. Why is it relevant?

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10 pragmatic social media marketing trends to pay attention to in 2023

Communications Conversations

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. I have to–for this blog, for our podcast, for my e-newsletter, and for class at the University of St. See the full webinar and slide deck below. First, I am NOT a trend expert.