Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. Here are the areas in which I think we need to focus our energy in skills and learning and development. Catherine Arrow recently wrote about the post COVID-19 challenge facing organisations on my blog.

Crisis 151

Crisis Government Energy Community 151

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. I’ve shared the results from this exercise in the first half of this post below (“Why I Was Not Blogging”). Why I Was NOT Blogging.

Blogging 40

Blogging Analytics Google Writing 40

Stern + Associates

JUNE 25, 2014

Your marketing and web teams are in constant communication and your website is consistently refreshed with thought leadership content. At the center of the problem is the fact that creating content that nobody consumes is like producing anything else that no one wants to buy – a waste of time, energy and valuable resources.

Leadership 81

Leadership Strategy Energy Advertising 81

The Proactive Report

FEBRUARY 22, 2016

PR Lesson: Invest the time and energy to produce original, unique content that no-one else is covering. Contrary to idea that attention spans on the web are shrinking and you should keep your content short, this study revealed that people are reading longer news content – even on a mobile phone.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 22, 2016

PR Lesson: Invest the time and energy to produce original, unique content that no-one else is covering. Contrary to idea that attention spans on the web are shrinking and you should keep your content short, this study revealed that people are reading longer news content – even on a mobile phone.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

Critical Mention

JUNE 29, 2018

He played a crucial role in the platform’s transition to Amazon Web Services in early 2017. Matt: The brainpower and energy needs to flow through the engineering department to produce software. He played a crucial role in the platform’s transition to Amazon Web Services in early 2017. SCHEDULE A DEMO.

Engineering 97

Engineering Interviews Media Software 97

Deirdre Breakenridge

FEBRUARY 12, 2015

Since the dawn of improved business technology, Internet, blogs and social networking, this once organized triad has morphed from easily separated and definable, into a messy dinner plate where the potatoes definitely touch the peas! Of course, there’s plenty more each did, but you get the gist. Lets play executive for a second.

Tools 150

Tools Agency Instagram Groups 150

PR in High Definition

APRIL 23, 2020

This month it was announced that renewable energy has now become Britain’s main power source. But with so many businesses and individuals alike flocking to Zoom, there have been reports of potential security flaws, with half a million Zoom users’ details found on the Dark Web according to The Daily Mail. First things first, good news.

Energy 62

Energy Sports Print Web 62

Communications Conversations

APRIL 14, 2016

I’m sure news releases–when properly “optimized”–do generate “traffic” to corporate web sites. In other words, are your customers really performing keyword searches, which lead them to your news release, which lead them to your web site, which lead them to eventually purchase something.

SEO 60

SEO Web Energy Writing 60

PR in High Definition

SEPTEMBER 26, 2018

For sure you need to manage your work-life balance to keep your energy levels as high as possible and your stress levels as low as possible. Or blow your mind weekly (for free) with a rather brilliant web trends round-up by Matt Muir. Read Web Curios by Imperica. RELEASE your creative energy. LUNGE forward.

Energy 48

Energy Course Creativity Web 48

Sword and the Script

JANUARY 20, 2018

As screenshot nearby shows, (photo credit: Kaon blog ), it creates “a magical pop-up AR appearance at trade shows that people can activate and walk around.” The full paper has examples from various vertical markets including healthcare, energy and travel among others. Earned Media Poised for New Prominence in 2018 [UML].

Case Study 98

Case Study B2B Study Marketing 98

PR 20/20

NOVEMBER 30, 2022

So, how can teams pinpoint what went wrong and redirect marketing energy? Look for all-encompassing platforms, such as HubSpot, that bundle sales, marketing automation, blogging, CMS, email, and more into one solution. But blog publishing shouldn’t be a random act that is done here and there when an idea hits you. Bounce rate.

Marketing 52

Marketing Technology Internal International 52

Solo PR Pro

JULY 30, 2019

Update your web design and online presence. Create an editorial calendar for your business, writing blog posts, planning out your networking and professional development for the year. However, a change in scenery and pace will renew your energy and your motivation for your business. From Slump to Sizzle.

Energy 66

Energy Web Analytics Google 66

Melissa Agnes

JANUARY 5, 2015

They certainly aren’t the only things you should be looking at, but finding time and budget to put energy to the following three must-do’s will go a long way in helping your organization be crisis-free this year. The following are three absolute must-do’s to help you do just that.

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

PR in High Definition

FEBRUARY 22, 2021

Well, I say unknown – to anyone who follows Amazon Web Services (AWS), he is anything but. It’s expected to be running on 100% renewable energy by 2025. After leading the company for more than a quarter of a century, he will now vacate the role and become Executive Chair. His replacement? The somewhat unknown Andy Jassy.

Communications 71

Communications Reputation Energy Leadership 71

Beyond PR

AUGUST 25, 2016

Finally, earlier this year Amazon announced that its cloud-based hosting service, Amazon Web Services (AWS) earned $10 billion in revenue. Amazon.com serves consumers and AWS serves enterprises that need web based services. His premise is that the core values of both AWS and Amazon.com are the same, to save customers time and money.

Storytelling 40

Storytelling Brand Branding Wireless 40

Waxing UnLyrical

FEBRUARY 16, 2012

I wrote a blog post last year about my decision to keep two Twitter accounts. “ So I made my decision, and decided to get rid of my anonymous account and focus all my energy on the professional (or more professional of the two) account. His home on the web is sanjivapersad.com. I waxed (Un!)lyrical Then I changed my mind.

Twitter 70

Twitter Energy Small Business Web 70

PR 20/20

SEPTEMBER 17, 2019

Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. Session topics include digital strategy, web experience management, mobile marketing and retargeting, user acquisition, and more.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Oh, one other thing: my blog = my sandbox. Lets play.

Social Media 61

Social Media Media Crisis Energy 61

Stephen Waddington

MAY 23, 2018

In time we plan to share the database in a Creative Commons format and develop a web app to interrogate the data. This is where you should direct your personal energy if you want to stay ahead. The second lesson is that we need to become aware of AI and its potential, pitfalls and quirks in our profession. “AI

Analysis 60

Analysis Technology Tools Exercises 60

Waxing UnLyrical

JUNE 7, 2011

Then, Traackr starts crawling the Web based on your keywords. So you could, for example, have someone who is not very active on Twitter or Facebook, but has a blog that is devoted to refugee and humanitarian issues. I suppose there is a way, though I personally wouldn’t have the energy to do it. Some things to note: 1.

System 90

System Twitter Facebook Examples 90

Buzzstream

JUNE 16, 2021

Sometimes we’re seeking to replicate the success of others in a pretty abstract way – we see other people’s successful campaigns on Twitter, LinkedIn, industry blogs and so on, and feel the pressure to replicate the results that others have achieved. Gunn expended an awful lot of time and energy saying: “No, Star Wars does not count”.

Digital PR 160

Digital PR Film Instagram Writing 160

Waxing UnLyrical

MAY 1, 2013

“A rose, by another name, would smell as sweet…” So anyway, I did the best I could to yell at convince my friend she just needed to refocus her energies and think long and hard about what makes her happy. Fortunately for me, I’ve come to realize it, and I absolutely love business development.

Internal 94

Internal International Course Energy 94

ReimaginePR

MAY 30, 2015

And I receive them from organizations hoping for coverage in our blog. Most media organizations are repurposing content for their web channels so if you have strong video, you’re covering two channels with one. have energy. I get to sit on both sides of the media kit divide. I develop them for clients. Even radio.

Media 120

Media Television Video Print 120

PR 20/20

MAY 12, 2016

Paid search (41 percent), search engine optimization (39 percent), social media monitoring (37 percent), email marketing (33 percent), web analytics (32 percent), marketing analytics (30 percent), and marketing automation (28 percent) are among the digital activities being farmed out to integrated agencies and specialty shops.

Agency 40

Agency Marketing Financial System 40

Waxing UnLyrical

JANUARY 11, 2012

That first tweetathon was so successful ( 169% increase in web traffic and more than half the key purchases that week came from the tweetathon ), that we decided to do them as often as possible. But when the Champions suggested doing this, you didn’t need to ask me twice! 12 tips on planning and running a successful tweetathon.

Twitter 107

Twitter Analytics Community Facebook 107

Bad Pitch Blog

AUGUST 6, 2006

Pardon the pun, but the Bad Pitch blog is pleased to bring you 10 tips to improving your approach to media relations. PRWeek’s Keith O''Brien turned a post from his blog into a PR Week feature story.do your key reporters blog? Search “reporter’s name” + blog on Google to find out. Google News Alerts bring it to you.

Report 40

Report Pitching Google LinkedIn 40

Contently - Strategy

SEPTEMBER 13, 2019

Imagine my surprise when one speaker after another looked into the audience, all of us vibrating with energy, our travel coffee mugs plastered with stickers that said “Get S**t Done,” and told us explicitly to slow down. And at Conex, Neil Patel told us that his team only publishes one blog post a week. Were they serious?

Content Marketing 89

Content Marketing Marketing Conference Blogging 89

Contently - Strategy

JANUARY 9, 2019

The company sits at the intersection of some of our most crucial sectors, like technology, energy, and transportation. But the newsletter also contains worthwhile content from around the web that has nothing to do with the brand. A great blog post can establish trust, but is it really worth someone’s contact information?

How To 108

How To Transportation Content Marketing Healthcare 108

Shift Communications

JANUARY 16, 2018

Facebook isn’t even the web. But there is Twitter, there’s Pinterest, there’s LinkedIn, there’s a lot more than just Facebook and depending on your audience that you may want to focus your time, your effort, your energy in other places where you still have that resonance. [00:03:40] 00:07:24] Your Blog.

Facebook 116

Facebook Video Brand Branding 116

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

JUNE 6, 2016

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. I'm writing a blog post on how the best communicators "go deep" and get stuff done. I know how I've done it; but how do others achieve it, I wondered (hence the blog post). Such are the risks of blogging and email.

Writing 114

Writing Social Media SEO Blogging 114

MaccaPR

OCTOBER 7, 2014

Part 2 of a 2-part Special Blog Post: See Part 1 Here. The Cures: As the geo boundary-less nature of the web turns virtually every company – mais oui , even yours! -- into an business with global reach, many YouTube channels are publishing videos in multiple languages. Confusion reigns. A new Tower of Babel is erected.

YouTube 61

YouTube Video SEO Trade Shows 61

Buzzstream

MAY 2, 2024

And we spent so much time and energy trying to identify like those drop off points and those critical pages on our site that maybe are not as obvious. And it’s actually my favorite tool set in our toolbox because personally I’ve spent hundreds of hours internally linking blog posts and pages together. At least initially.

Internal 62

Internal International Insurance Insurance 62

David PR Group

SEPTEMBER 29, 2016

I spent a tremendous amount of time and energy researching and writing the book, and I believe it has more information about online reputation issues and how to handle online problems than any other book ever written. Hate blogs, revenge porn, and even honest mistakes can cause lasting digital damage.

Reputation 40

Reputation Case Study Web Groups 40

Waxing UnLyrical

DECEMBER 9, 2010

My group’s enthusiasm and energy was contagious, and kept us going throughout all the bumps. "Keep It Simple" On The Web! » Blog Archive » Online Videos 101: Keep It Simple, Stupid | Waxing UnLyrical says: December 9, 2010 at 11:31 am [.] Oh, one other thing: my blog = my sandbox. Wanna Subscribe?

Video 87

Video Facebook Twitter Viral 87

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? Read more about FINN’s journey to becoming a lean PR agency in founder Raf Weverbergh’s 3-part blog post. Writing a blog post? Answering an email inquiry about the status of the blog post?

How To 60

How To Software System Employee 60