Sword and the Script

NOVEMBER 6, 2018

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. How to Generate Media Referenceable B2B Customers with a Blog. I can envision a red carpet and an influencer with a role in the sequel with a book to sign at the booth.

B2B 64

B2B Creativity Film Trade Shows 64

Deirdre Breakenridge

NOVEMBER 23, 2016

I look forward to the PRSA International Conference every year for so many reasons. I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. Book Reviews / Journal Research. are published every year by your peers.

Skype 150

Skype Industry Storytelling Interviews 150

Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. genAI models are trained on massive databases that encompass books, articles and websites. How we use it: to spark creativity and speed up the cycle between ideation and execution.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. genAI models are trained on massive databases that encompass books, articles and websites. How we use it: to spark creativity and speed up the cycle between ideation and execution.

Publicity 78

Publicity Guidelines Training Transportation 78

Prohibition

SEPTEMBER 28, 2021

We celebrated two of our favourite days of the year, Yorkshire Day and International Dog Day, and our creative department was well and truly worked-hard this month, as we saw a bumper number of video shoots booked in – and all over the country too! What a month it’s been, and not just on the PR and social side of things.

Video 62

Video Education B2B Local 62

wiredPRworks

MAY 25, 2022

She has written 9 books, thousands of blog posts, produced hundreds of videos, and worked extensively with brands and companies. Her photographs and personal story have been seen in many international women’s magazines and home & garden magazines. About Barbara Rozgonyi. Her podcast, Growing Social Now, launched in 2021.

Television 52

Television YouTube Pinterest Radio 52

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Blog about the coverage. Explain more in a blog post and post to your site. Circulate internally.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. Creativity: PR practitioners must be able to think creatively and come up with new and innovative ideas for campaigns and projects.

Interviews 98

Interviews Publicity Technology Social Media 98

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. Another option is hiring an intern. Now, keep in mind that interns, by their very nature, are learning, so you might have some hesitation about putting your brand’s reputation in their hands.

Social Media 120

Social Media Media Internal International 120

The Hoffman Agency

NOVEMBER 28, 2022

By Mariah Botkin, Intern. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. in the U.S., the perfect time to look for new job listings.

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

wiredPRworks

MAY 18, 2022

that’s the question Barry Moltz answers in his new book, “ChangeMasters: How to Actually Make the Changes Your Already Know You Need to Make.” ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing.

Small Business 52

Small Business Social Media Radio Media 52

Barokas

APRIL 16, 2019

He recently published a book on strategies to achieve rapid growth with entrepreneur Chris Yeh. The book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies , explains the science and art of growing a company quickly on a global scale. Don’t wait for crisis to strike to make a plan.

How To 102

How To Crisis Internal International 102

Stephen Waddington

JUNE 22, 2017

In each case public relations is represented at the highest level internally. Big win for public relations at Cannes Festival of Creativity. We’re incredibly proud of our client relationships that enable us to deliver breakthrough creative campaigns. I published a summary of the report on my blog. Thanks for stopping by.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

The Hoffman Agency

NOVEMBER 22, 2022

By Miho Sakai, Intern. A book spotlighted people who work in the PR fashion industry, and I still remember how exciting it was when I read their interviews about their daily work and projects. The post A connect-the-dots moment brought me to the PR world appeared first on "What's HAppening" Blog.

Fashion 36

Fashion Storytelling Web Internal 36

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. How do internal communications specialists do this? By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

wiredPRworks

MAY 23, 2022

Instead, I was soon packing my bags for an all-expenses-paid trip to Las Vegas to Blog World. Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications. I couldn’t.

LinkedIn 52

LinkedIn How To B2B Social Media 52

wiredPRworks

FEBRUARY 14, 2022

With a love of books that began in early childhood, Danielle always knew that she wanted to build a career where she’d be surrounded by them. Danielle is a creative at heart, but focuses on participating in community-focused entrepreneurship, convinced that it will on day save the world! About Barbara Rozgonyi CEO, CoryWest Media.

Social Media 52

Social Media Trends B2C Media 52

Cision

SEPTEMBER 1, 2015

They’re Too Focused on Internal Structure. Executives are usually keenly aware of the internal and external criticisms of their company or organization. Her organization works in international relief. Images: Audio-Technica , Steven Depolo , Mike Schinkel ( Creative Commons ). They Forget To Sell The Positives.

Media Training 120

Media Training Media Training Interviews 120

ImPRessions - Crenshaw Communications

MAY 3, 2017

And exposure to eager PR students helps fill the new hire or intern pipeline. Each teaching opportunity is also a chance to promote your skills on social media or perhaps a blog post or newsletter item. A good friend and media colleague, Paula Rizzo, has written an entire book on the subject. Publications like Inc.

Writing 149

Writing Education Pinterest Creativity 149

Barokas

JULY 19, 2017

Leaving the marketing classroom, I was excited to finally put all of my “book” knowledge to use as part of my career. I can vividly remember sitting at my desk as a research intern staring at excel, not knowing one thing about the program. Being new to things is always a mix of discomfort and energy.

Energy 68

Energy Internal International Data 68

Presspage

JUNE 29, 2022

The right platform doesn’t seek to crush creativity; it’s an enabler of it, giving everyone the same effective set of tools to work with. After all, if you wanted an operating system for your phones, you wouldn’t develop a “YouOS” internally. Or why not book a chat with a Presspage expert right now? We’d love to talk.

Software 78

Software Corporate System Data 78

Presspage

JUNE 29, 2022

The right platform doesn’t seek to crush creativity; it’s an enabler of it, giving everyone the same effective set of tools to work with. After all, if you wanted an operating system for your phones, you wouldn’t develop a “YouOS” internally. Or why not book a chat with a Presspage expert right now? We’d love to talk.

Software 78

Software Corporate System Data 78

Barokas

JULY 19, 2017

Leaving the marketing classroom, I was excited to finally put all of my “book” knowledge to use as part of my career. I can vividly remember sitting at my desk as a research intern staring at excel, not knowing one thing about the program. Being new to things is always a mix of discomfort and energy.

Energy 60

Energy Internal International Data 60

Sword and the Script

SEPTEMBER 24, 2019

A much better way to engage and win new business is to create your own opportunities by targeting companies that are an excellent fit for your services and then pitching them creative ideas and solutions, that demonstrate your expertise so that they’ll engage with you on that idea or to help them develop and execute others.

Agency 63

Agency Software Enterprise Marketing 63

wiredPRworks

NOVEMBER 30, 2018

If you’re ready to create buzz for your speaking business and/or book(s) with innovative PR tools to generate more attention, leads, sales, and applause, register right now! About Barbara Rozgonyi, Creative PR [Personality + Reputation] Visionary. Wondering how a document with less than 500 words can promise so much?

Writing 49

Writing How To Engineering Education 49

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. A globally recognized thought leader in creative excellence and business strategy, his passion is connecting consumers with brands in a genuine way and promoting positive societal change.

Conference 66

Conference Crisis Management Survey Big Data 66

Communications Conversations

OCTOBER 14, 2014

Quick access to internal subject matter experts. That is, your internal resources may not always be the most qualified to handle content development. For example, your internal resource has a history with an internal SME we’ll call “Alex.” They know how and when to get in touch with them.

Agency 133

Agency Resources Employee Internal 133

Waxing UnLyrical

JUNE 5, 2018

In honor of International Womens Day, all the guests were prominent women in the PR and technology fields including Serena Ehrlich , Aly Saxe , and Ai Addyson-Zhang. By attending webinars, reading blogs & staying up on best practices, youll be armed w/ info you need #measurepr. measurePR March 2018. A3: Education is important.

Nonprofit 56

Nonprofit Measurement Analytics Creativity 56

Mindful Marketing

DECEMBER 17, 2015

She blogs on public relations and marketing leadership issues for Fast Company. You are a founding member of PR Boutiques International. PR Boutiques International™ (PRBI), prboutiques.com , is an international network of select boutique, public relations firms. Can you share a little bit about the organization?

Communications 50

Communications Marketing Internal International 50

Critical Mention

APRIL 6, 2017

When you chat with Peter Shankman , founder of HARO (Help a Reporter Out) and overall creative genius, you never know what he’s going to say, but one thing’s for sure. You are known for your best-selling book on customer service, “Zombie Loyalists.” To learn more about Peter, hire him to speak, read his blog and more, visit his site.

Social Media 60

Social Media Customer Service Hotels Marketing 60

Sword and the Script

JULY 24, 2018

For many B2B marketing shops, content marketing just means putting stuff up on a website under the blog section. In other words, they must choose between sending that well-researched blog post to the company email list or that demand generation email. The Aesthetics of Text: Writing Readable Blog Posts. Guess which one wins?

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

wiredPRworks

DECEMBER 14, 2015

A Meetings Professional International Chicago member, Barbara is a “Tomorrow’s Leader Award” nominee and a most engaged member of the month honoree. As publisher of WiredPRWorks,com, launched in June 2006, Barbara’s work is often a catalyst for innovative and creative marketers and is mentioned in several noteworthy books.

LinkedIn 49

LinkedIn Marketing Conference Meeting 49

wiredPRworks

NOVEMBER 30, 2018

If you’re ready to create buzz for your speaking business and/or book(s) with innovative PR tools to generate more attention, leads, sales, and applause, register right now! About Barbara Rozgonyi, Creative PR [Personality + Reputation] Visionary. Wondering how a document with less than 500 words can promise so much?

Writing 40

Writing How To Engineering Education 40

wiredPRworks

JUNE 17, 2016

In my session, “WIRED Social Selling: Elevating Association Experiences via Creativity and Innovation RN [Right Now!], WIRED Social Selling: Elevating Association Experiences via Creativity and Innovation RN [Right Now!]. I'm excited to present an interactive session that highlights centennial celebrations!! I'd love to meet you!!

Strategy 40

Strategy LinkedIn Social Media Reputation 40

The Hoffman Agency

AUGUST 23, 2022

Most days after I officially shut my work laptop, I take my current favorite book to the bluffs near my house overlooking the ocean and try to get at least a chapter in. Shifting from the chaotic life of tech PR to the whimsical fantasies of a creative writer ensures an essential balance. At Hoffman, I’m finding my purpose.

Storytelling 36

Storytelling Community Industry Transportation 36

Barokas

SEPTEMBER 28, 2017

You spend the next few hours sifting through your inbox, staffing briefings, attending internal meetings and executing on account work. We’re all making a point to take a few breaks throughout the day, whether that be grabbing coffee with a coworker, taking a walk around the block or reading a book out on our deck.

Corporate 68

Corporate Employee Groups Resources 68

Karen Freberg

JUNE 11, 2018

That is, the International House of Pancakes, or IHOP. These are some of the strategies I have discussed in my social media book and will be highlighted in HubSpot’s new social media certification plan. This can be done for both positive campaigns, but can also be used in crisis communications. Translating buzz to action.

Social Media 42

Social Media Case Study Media Creativity 42