ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. I’ve been able to use my content skills for press releases and bylined article drafts. Find a home”. Bylines and other stories, like pets, need homes to.!

Journalism 344

Journalism Internal International Pitching 344

The Hoffman Agency

AUGUST 21, 2023

The feelings of pride and happiness that I experienced after seeing the articles only further confirmed that I wanted to pursue public relations as a career. One day, I came across a LinkedIn post for an intern position from Hoffman’s very own Brooklynn Loiselle, who also hailed from the University of Oregon.

Internal 36

Internal International LinkedIn System 36

ImPRessions - Crenshaw Communications

MAY 3, 2021

PR pros and comms teams should consider developments in relevant international regions as a way to expand thought leadership for company executives. Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S.

Retail 368

Retail Media B2B Pitching 368

Waxing UnLyrical

SEPTEMBER 5, 2019

Yes, this article is about internal communications, but first we need to talk about the red, viscous liquid currently flowing through your body. Exactly what does this have to do with internal communication again? For most businesses, this is accomplished with a solid internal communications plan. Let’s talk about blood.

Internal 60

Internal International Strategy Communications 60

Business Wire

OCTOBER 28, 2021

In this article, our PR experts with decades of experience in the DACH media landscape will share some best practices when pitching to media in the DACH market. A successful pitch to press is fundamental for a company's thought leadership status and brand awareness.

Blogging 195

Blogging Marketing How To Pitching 195

Prakkypedia

JANUARY 8, 2023

I recently read several articles centred around public relations in 2023. PR Daily has a terrific list of predictions (and a lot of humour in the article). PR Daily has a terrific list of predictions (and a lot of humour in the article). Above: Photo by Dominique ROELLINGER from Pexels: [link]. You’ve got to laugh!

Trends 148

Trends Government Internal International 148

The Hoffman Agency

MARCH 6, 2023

If you google “search data analytics,” for example, thousands of articles pop up. The post Enjoying the Ride from Intern to AAE appeared first on The Hoffman Agency. (It’s true — time does fly when you’re having fun.) Dive in … and then dive deeper My favorite part of working in PR is exploration.

Internal 36

Internal International Pitching Creativity 36

The Hoffman Agency

MARCH 6, 2023

If you google “search data analytics,” for example, thousands of articles pop up. The post Enjoying the Ride from Intern to AAE appeared first on "What's HAppening" Blog. (It’s true — time does fly when you’re having fun.) Dive in … and then dive deeper My favorite part of working in PR is exploration.

Internal 36

Internal International Pitching Creativity 36

Onclusive

DECEMBER 6, 2021

We are the category leaders when it comes to local, national and international media monitoring: What makes Onclusive stand out from the pack? In addition, our customers use Onclusive’s advanced data science for precision-targeting their keywords while eliminating irrelevant or spam articles.

Media 370

Media Comparison Software Enterprise 370

PRSay

NOVEMBER 20, 2018

When a mainstream news outlet allocates reporters, resources and publication space to an article on the travel industry nowadays, it’s often because a crisis is involved — whether it’s a passenger getting dragged off a flight or a 10-month-old French bulldog dying in an airplane overhead storage bin.

Internal 85

Internal International Travel Tourism 85

Prowly

JULY 22, 2020

Getting the small nuances right may be crucial to having a successful international press release. Enterie – a network of international PR agencies – has asked their partner agencies how sending a press release looks like in their country, and present their answers in this article. A good press […].

Pitching 197

Pitching How To Internal International 197

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.

Analysis 142

Analysis Tools Software SMB 142

Remote PR Jobs

SEPTEMBER 25, 2023

If those editors find something interesting, they send it to an internal group that is responsible for editing the pieces on the pages in all the editions. Although no article is guaranteed publication, once accepted, the NYT will do everything it can to make sure the piece runs on one of its platforms.

Pitching 100

Pitching How To Guidelines Newspapers 100

Agility PR Solutions

SEPTEMBER 19, 2022

You might manage external communications, collaborate with the marketing department or push through internal initiatives. In this article, we’ll take a […]. If you work in this field, you’re likely to wear many hats for your company. That’s why a PR professional has to be a jack of all trades.

Internal 157

Internal International Industry Company 157

Critical Mention

OCTOBER 8, 2017

NEW YORK, OCTOBER 8, 2017 — Critical Mention integrates massive amount of international online news feed into its full-service media monitoring and measurement platform. See Critical Mention at the PRSA International Conference in Boston, October 8—10, 2017. million online sources. About Critical Mention. Media Contact. Chris Cunniffe.

Internal 60

Internal International Television Radio 60

Onclusive

JANUARY 27, 2020

The study reveals benchmarks for average social media and news engagement of news releases, the optimal days and times to publish a news release to maximize social engagement and earned media articles as well as best practices for boosting news release performance with multimedia. That coverage is not typical for mid-size companies.

Data 273

Data Report Study Analysis 273

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

Short, pithy, and digestible articles and videos, as well as images that pop on a smaller device are now table stakes. At minimum, press releases, blog posts and other PR material need to be optimized for mobile viewing to ensure the message gets through. Mobile usage also has implications for other content we produce.

Mobile 334

Mobile Advertising Advertising Trends 334

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

By using the model to analyze large volumes of text data, such as news articles, social media posts, and other online content, PR professionals can gain valuable insights into how their brand or clients are being perceived in the public sphere. Finally, ChatGPT can be an excellent tool for internal communication and collaboration.

Crisis Management 170

Crisis Management Crisis Exercises Training 170

Onclusive

JUNE 24, 2020

Seek internal experts. Your internal staff are the true experts on your company and your offerings, so don’t hesitate to recruit them to create material. That being said, the most impactful way to boost your content is through paid media activation, where your blog post or contributed article becomes the advertisement itself.

Strategy 418

Strategy Media Advertising Advertising 418

Onclusive

APRIL 15, 2020

In this week’s article, we’re going to talk about the second step on the path to growing your communications budget and your team using data: Getting executive buy-in on PR metrics that matter to your business. Marketing is frequently seen as a profit center because marketing metrics tie back to the bottom line (i.e., million in revenue).

Data-Driven PR 259

Data-Driven PR Measurement Data Travel 259

NewsWhip

NOVEMBER 9, 2022

It was decisions like these that caught the media’s eye, resulting in 22 of the 23 articles about Twitter in October also mentioning Elon Musk. . The only article about Twitter that didn’t mention Musk was about Twitter users fact-checking President Biden’s comments on gas prices in California. Conservatives condemn Pfizer director .

Twitter 148

Twitter Brand Branding Retail 148

Onclusive

APRIL 4, 2023

Set up alerts for mainstream media coverage Today’s media monitoring tools offer email alerts and push notifications for breaking news or articles about specific topics. Set up alerts for mentions of your CEO so you can monitor the coverage and analyze the sentiment of the article or broadcast.

Reputation 195

Reputation Corporate Brand Branding 195

5W PR

OCTOBER 11, 2023

Whether it’s sharing relevant articles or making introductions, providing value strengthens connections. Joining PR associations Consider joining PR associations such as the Public Relations Society of America (PRSA) or the International Public Relations Association (IPRA). Providing value Networking is a two-way street.

Publicity 103

Publicity Internal International Resources 103

ImPRessions - Crenshaw Communications

MARCH 20, 2024

Authority – The third pillar for SEO success requires authoritative inbound backlinks with a correct internal linking structure. Earned media coverage lends itself well to editorial backlinks, because these articles ideally tell a story. According to Gareth, PR has an outsized ability to positively impact the authority pillar.

SEO 203

SEO Engineering Google Examples 203

NewsWhip

APRIL 20, 2023

With its global reach and coverage of national and international news, sports, politics, and entertainment, BFMTV has established itself as the go-to source for the French public. In terms of what drove success for the top publisher, BFMTV did have one stand out article that captured more attention than others.

Facebook 139

Facebook Sports Internal International 139

Onclusive

NOVEMBER 8, 2023

Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

NOVEMBER 16, 2023

This is an internal question that’s deceptively difficult for some companies. It’s important to agree on both deliverables (like pieces of content or earned media articles) and outcomes (like greater brand favorability or customer conversion.) What do we want to accomplish?

Agency 234

Agency Energy Resources Internal 234

Onclusive

AUGUST 10, 2021

There might be content that already exists and can be repackaged and promoted through new or additional internal and external channels. For example, a product launch article could be rewritten from the customer perspective. Another effective strategy is localizing your content.

Strategy 418

Strategy Survey Automotive Data 418

Onclusive

AUGUST 22, 2017

Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Media Training. Executive Thought Leadership.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

One way to do that is to look at press releases and compare them to news articles that follow the releases to get a sense of the difference. . This especially holds true for bylined articles , when we “assume the role” of a client executive and write a piece that promotes their point of view. in a way that they would. .

Writing 294

Writing Journalism Pitching Guidelines 294

Onclusive

JANUARY 20, 2020

In my last article , I laid out the three steps to introduce marketing ventriloquism into your organization: focus on what you can control; install control systems; amplify earned media. I also speculated on some of the reasons more organizations are not connecting the dots internally to maximize marketing effectiveness in this way.

Marketing 195

Marketing How To Measurement Advertising 195

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. A mix of internal and external resources. It’s hard to predict.”

Survey 129

Survey Communications Measurement Internal 129

Ethical Voices

JULY 28, 2022

Aside from everything discussed at hearings in Washington, there were a number of interesting ethics articles over the past few weeks. PRCA calls out disguised earned media – This PRovoke article highlights how PRCA recently called out the unethical practice of hidden pay for play (or payola for all of us of a certain age).

Ethics 77

Ethics Media Internal International 77

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. If the company name is seen in enough articles, people will become familiar with its offering and recognize it, or even bring it up as an option when making buying decisions. .

Publicity 334

Publicity How To Agency Product Launch 334

Katie Paine's Measurement Blog

MAY 4, 2017

The Measurement Maven of the Month Award this month goes to the team that created the internal communications measurement standards. You can read all about their work in our article “The Best New Thing In the World: Internal Communications Measurement Standards.”

Measurement 40

Measurement Internal International Communications 40

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

Of course, it stemmed from an error I made as a fresh faced intern. When sharing coverage, it’s a keen opportunity to highlight the unique monthly visitors for the media outlet, any viewership numbers the site may track per article views, or even any social posts from notable influencers. Chris Harihar , Partner .

Internal 310

Internal International Meeting Leadership 310

Onclusive

AUGUST 9, 2021

Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. How do you know what’s working? Media Training. Data Journalism.

Training 370

Training Media Training Reputation Crisis Communications 370