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Comparing top 2021 media monitoring vendors

Onclusive

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, radio and social coverage. We are the category leaders when it comes to local, national and international media monitoring: What makes Onclusive stand out from the pack?

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What’s Going On With Media – And How Does It Impact Your Public Relations Strategy?

Stern + Associates

But social platforms are totally different from newspapers or websites: they require small, bite-sized presentations of news, increasingly in video rather than text form (though they will usually link text-based articles on the media outlet’s website).

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

They expect our articles to dive deep into the technical details and the development process. A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. and tell their development story is always fun. What elements or characteristics do you look for in a story, and why?

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Competition Among All-in-One PR Software Tools Heats Up [PR Tech Sum]

Sword and the Script

It can link news mentions to marketing metrics such as conversions, even if an article doesn’t have a link to your website. In my view, SocialChorus is really the only tech player in internal comms – and the company has been doing interesting things. Muck Rack adds print monitoring through LexisNexis. Is this a rebrand?

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Treat Your Communications Counselors Like Your Lawyers

Solo PR Pro

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? So why ask your PR team to guarantee media results? Ahem, by the way, that's against our code of ethics.).

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring involves systematically tracking and analyzing media content (such as news articles, social media posts, and broadcast segments) related to a specific brand, industry, or topic. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands.

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Meet the Media – Dan Rosenheim

Landis PR

Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance. Related Articles by Dan: Hovercraft to SF? Leave a comment below or tweet Dan at @DanielKPIX.

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