NewsWhip

MARCH 2, 2020

The latter of these is a viral site associated with feel-good content and spirituality that has been rising rapidly up our rankings in recent months. . This was driven by a number of different viral top stories. If you’d like to monitor the top websites on Facebook yourself, check out NewsWhip Analytics here. . million and 5.7

Facebook 166

Facebook Viral Analysis Web 166

Prohibition

AUGUST 4, 2023

Ignoring Analytics and Performance common social media mistakes, most marketing campaigns, facebook page In the realm of social media and more specifically, social media marketing campaigns, ignorance of performance metrics is a recipe for disaster. Failing to adapt and staying stagnant can lead to a decline in relevance.

Social Media 118

Social Media Video Marketing Media 118

5W PR

OCTOBER 26, 2020

The company should have enough resources if it wants to increase the number of clients, which can be revealed through analytics and data analysis. If a business has recently gone viral on social media , this is a sign that it needs to be scaled up and as quickly as possible. Optimizing Sales.

Viral 88

Viral Employee Small Business Data 88

The Proactive Report

DECEMBER 26, 2022

With audience analytics and tracking, and social listening, you can identify the conversations you need to participate in and stoke the fires of those conversations. One of his videos went viral on TikTok and that led to over 100,000 new followers within a week and then radio stations far and wide picked it up. Facebook Reels.

Video 162

Video Film Social Media Facebook 162

Onclusive

JULY 18, 2017

Search for the definition of “PR attribution” and you’re unlikely to find much, because quantifying PR through data and analytics is a fairly new practice. Marketers need to deepen their knowledge of PR attribution so their organizations can benefit from the money they’re investing in PR. PR is not just impressions. .

Comparison 294

Comparison Advertising Advertising Analytics 294

Sword and the Script

DECEMBER 9, 2014

While the social share counts were quite low the web analytics were displaying sizable volume of traffic. Dark Social: Antimatter to Viral Fixation. Dark social, of course, is sharing activity that is invisible to traditional analytics because it happens via email or instant message, not via sharing mechanisms on a web page.

Viral 115

Viral Marketing Web Case Study 115

NewsWhip

JULY 15, 2021

Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joined NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process at a recent webinar. . Every successful modern creative campaign is powered by insight and data.

Creativity 78

Creativity Data Trends Analytics 78

Sword and the Script

APRIL 2, 2024

sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He This includes some improvements to relationship tracking and pitch analytics to evaluate successful pitches. Metaphorically invested I took a lot of heat personally and professionally for defending the company. Measurement templates.

Reddit 178

Reddit Software B2B Technology 178

NewsWhip

OCTOBER 4, 2019

In June, an article claiming people were refusing to use self-checkout at the store because they didn’t want to kill jobs went viral. The number of articles covering automation has risen in recent years, (17k articles in all of 2018, 21k to date in 2019) but apart from one viral article, engagement stays in below 100k for the top ten.

Technology 84

Technology Viral Web Analytics 84

Business Wire

MARCH 20, 2018

Set the Trends When it came to identifying story ideas, discussion turned towards the use of analytics and research tools. While some reporters and creators use tools to monitor trends and story performance, other publications use in-house teams for these analytics. Buzzfeed looks at analytics and finds what is trending on the site.

Reddit 158

Reddit Media Analytics Trends 158

PRSay

MARCH 7, 2024

This was accomplished with intentional and intangible shareable content — like taglines and movie posters — that went viral and became popular memes: The tagline, “She’s everything. But shared media was where Barbie shone brightest. He’s just Ken.”

Film 127

Film Marketing Sports Hotels 127

Stephen Waddington

FEBRUARY 10, 2019

Each podcast platform or service has its own analytics and aggregating data is a tedious spreadsheet driven task. Podcasts have traditionally been hard to monetise through advertising because the audience is fragmented and analytics are poor. It’s aiming for podcasts to become a fifth of its output as a hedge against artist royalties.

Viral 68

Viral Journalism Analytics Case Study 68

NewsWhip

JUNE 2, 2020

The virality graphs give us both a better sense of whether or not a story is still gaining attention, and how much attention that story is getting. Our clients look to us to be aware of and vet data and analytics providers. Spike makes staying up to date on how the media is talking about our client incredibly simple.

Case Study 78

Case Study Study Viral Data 78

Buzzstream

APRIL 4, 2024

Tip : You can also do similar backlink searches with Majestic’s Backlink Checker , SEMRush’s Backlink Analytics Tool , or Moz’s Link Explorer. Although social mentions are not exactly links, some brands or agencies still like to report on them—especially when a campaign has gone viral.

Digital PR 62

Digital PR How To Media Google 62

NewsWhip

DECEMBER 4, 2019

We recently sat down with Matt Groch, SVP & Partner, Global Analytics and Innovation Lead at TRUE Global Intelligence, to discuss his team’s work, and how he uses NewsWhip to help deliver their insights. TRUE Scape is intended to bring forth data analytics that can help clients ‘see around corners’ on these issues.

Analytics 78

Analytics Case Study Data Reputation 78

Cision

SEPTEMBER 14, 2017

A recent article from MIT Technology Review also implicates social bots in the perpetuation of fake news , so the “virality” ascribed to these types of stories may be technology-assisted. Digital media creates a lot of new and additional work for traditional journalists to perform, allowing for a lot less analytical time than in the past.

Journalism 309

Journalism Study Social Media Resources 309

Flack's Revenge

MARCH 8, 2018

Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. They also mentioned a recently released Chrome extension that they say predicts content virality. I have long held a fascination for Newswhip. But I wanted to learn more, and had some questions.

Data 159

Data Media Software Viral 159

Cision

JUNE 29, 2017

The Cision World Tour Toronto keynote speaker, Scott Stratten, made an excellent point about this problem while discussing a viral video he created on Facebook. Scott’s message was to dig deeper into your analytics and find out the truth so that you can go and tell that story. While his video had more than 30 million views, only 1.3

Storytelling 0

Storytelling Data Communications Technology 0

Burrelles Fresh Ideas

OCTOBER 3, 2023

Virality and shareability: The innocence and charm of child influencers make their content highly shareable. Viral videos of kids playing with toys or reacting to surprises can generate immense engagement, leading to increased brand visibility. Brands can easily tap into these specific markets, reaching a highly targeted audience.

Brand 83

Brand Branding Marketing Ethics 83

Cision

NOVEMBER 5, 2015

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. Look to social media analytics for insight on what efforts may need a little TLC or should be retired from your strategy forever.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

Cision

AUGUST 23, 2017

Unveiling surprising facts or data can also make your online PR content go viral. Marketers working with analytics and martech would do well to investigate how to determine and monitor IoT metrics. When your target audience feels entertained and happy, they are more likely to share the content.

Digital PR 251

Digital PR How To Small Business Analysis 251

Cision

NOVEMBER 21, 2017

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. Not only will this give you a leg up around competitive intel, but you can also leverage comparative analytics to evaluate more granular data like company mindshare and audience demographics.

How To 149

How To Social Media B2C Television 149

NewsWhip

SEPTEMBER 28, 2022

where he and his analytics team were tracking online news articles and social media posts to gauge their impact on the newly elected minority government. In 2017, Marcus Beard was working in communications for the treasury department in the U.K., With this unprecedented amount of interest, we had to change how we were doing things.” .

Government 78

Government Viral Tools Study 78

Burrelles Fresh Ideas

DECEMBER 12, 2023

In a world dominated by social media and viral trends, Santa Claus realized he needed a PR facelift, and he needed it fast! The elves were busy putting the finishing touches on the toys, and the reindeer were practicing their takeoffs and landings, but Santa had a different kind of sleigh-related concern on his mind.

Social Media 80

Social Media Trends Crisis Crisis Management 80

Critical Mention

FEBRUARY 5, 2019

Once you identify a trend that is going viral, you want to ensure you consider the following before you create your marketing strategy: 1) Why is the topic going viral? 2) Where is the topic going viral? LinkedIn Content Suggestions. How do you create an action plan for trending topics?

Trends 61

Trends Viral Analysis Crisis 61

Communications Conversations

APRIL 20, 2018

You’re also certified in Google Analytics–do you think that’s a worthwhile endeavor for most folks working in digital marketing? As I said earlier, I am a data-geek, and Google Analytics is something I, as well as, the broader Collegis team uses on a daily basis. Why or why not?

Social Media 114

Social Media Media Education Analytics 114

Bianchi Biz Blog

FEBRUARY 18, 2021

Sure, once in a while, some PR pro gets lucky and scores a quick media hit, creates a viral video or finds a way to put their company at the top of Google search results for a few days. That means keeping up on the breaking news as well as the bigger picture, analytical coverage. You just have to work at it, day in and day out.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

Shift Communications

NOVEMBER 16, 2015

See a meme on Facebook or a viral article? Disclosure: IBM Watson Analytics and Watson are trademarks of IBM. One of the driving forces of the citizen analyst is curiosity. Citizen analysts don’t accept blanket statements at face value, especially when presented with little or no methodology. Christopher S. Used with permission.

Data 60

Data Viral Analytics Analysis 60

The Resolution Blog

JANUARY 8, 2018

All models are wrong, but some are useful… Orin Puniello, part Ketchum Global Research & Analytics team shares why some PR measurement models will never tell you the whole truth. Google Analytics gets responsive Google analytics users will now be able to obtain information about web traffic more easily and quickly with natural language.

Tools 136

Tools Publicity Measurement SEO 136

5W PR

MAY 18, 2018

For instance, if a company was to create a unique experiential marketing event, then tie that campaign to a branded hashtag or social media sharing strategy, they could even create viral content that takes their brand reach to the next level. 6. It Can Lead to Useful Analytics.

Company 96

Company Marketing Social Media Analytics 96

Shift Communications

NOVEMBER 16, 2015

See a meme on Facebook or a viral article? Disclosure: IBM Watson Analytics and Watson are trademarks of IBM. One of the driving forces of the citizen analyst is curiosity. Citizen analysts don’t accept blanket statements at face value, especially when presented with little or no methodology. Christopher S. Used with permission.

Data 60

Data Viral Analytics Analysis 60

Cision

JULY 20, 2015

” Similar to Birchbox, Triberr also is heavily invested in increasing their utility acquiring Scoutle , an analytics company that can help bloggers to predict the virality of their articles. Every product can’t go viral or generate a lot of word-of-mouth buzz. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

Engage PR

JANUARY 6, 2018

And in today’s rapidly evolving world of multi-channel communications and data analytics, businesses are having to learn fast where to put their marketing money to get the best return on investment. ‘Not everything that counts can be counted and not everything that can be counted counts,’ once said a certain Albert Einstein.

Social Media 60

Social Media Strategy Media Survey 60

Bad Pitch Blog

JUNE 25, 2014

Sites like Buzzfeed , Upworthy and Viral Nova are pretty polarizing. Love them or hate these traffic-magnet, sharing-fueled sites, Google analytics proves that headline clickbait works. The Headline That Cried Click (see what I did there?) But e ven Upworthy is acknowledging its an issue.

Instagram 72

Instagram Viral Web Analytics 72

Sword and the Script

JUNE 3, 2020

2) Meltwater adds Signals to analytics Meltwater rolled out several enhancements to its product, the most significant of which is “Signals.” Those include (by precedent): PR Newswire, Cision, Business Wire, Meltwater, PRWeb, Nexis Newsdesk, Critical Mention, Factiva, TVEyes, Burrelles, and Muck Rack.

Product Launch 96

Product Launch Survey Banking Pharmaceuticals 96

PR in High Definition

DECEMBER 17, 2018

In 2018, PR professionals said they need new expertise in social media, data and analytics and multi-media content development to ensure they stay relevant in the ever-evolving world of work. Although it was pulled from TV for being ‘too political’, it became viral across social media with nearly half a million views on YouTube.

YouTube 48

YouTube Ethics Crisis Industry 48

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60