Prohibition

JULY 7, 2023

In recent years, live video has emerged as a powerful tool and platform for businesses and influencers to engage with audiences in real-time and increase brand awareness amongst key audiences. Preparation is crucial to ensure a seamless, engaging live video experience. ’ Perhaps an overused expression but true nonetheless.

Video 62

Video Social Media Media Instagram 62

Prohibition

JUNE 8, 2023

Social media platforms like TikTok and Instagram have become powerful tools for content creators to showcase their video skills and engage with an online audience. Plan Your Content Plan content, stratetgise, video for social Before you hit record on your phone and start capturing visual content, take the time to plan and strategise.

Video 62

Video Social Media Instagram Media 62

Konnect Agency

MAY 11, 2023

Exploring Gen Z’s Digital Domain with a Social Media Agency Gen Z uses social media for a wide variety of purposes, including staying in touch with friends and family, following influencers, discovering new products and services, and even building their personal brands. Lemon8 is a social media platform designed specifically for Gen Z.

Social Media 52

Social Media Agency Media Mobile 52

Konnect Agency

OCTOBER 7, 2021

A good social strategy is made up of many moving parts, and a social media agency will help you build a robust organic and paid strategy that will ensure you are staying top of mind for your customer, building brand awareness, and fostering trust and relationships with your current customer base. Four Reasons to Hire a Social Media Agency.

Social Media 59

Social Media Agency Media Community 59

Prohibition

JANUARY 23, 2023

Video content is a fantastic way to engage audiences, informing and capturing your brand’s message to your target audience in ways which still imagery simply cannot. Videos are also a great storytelling device. For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience.

Video 62

Video Social Media Instagram Media 62

Prohibition

NOVEMBER 10, 2021

Video content is a great way to engage your audience and convey promotional messages in an interesting and eye-catching way across both B2C and B2B sectors. For a promotional video to be successful, it often needs to be inspirational in order to engage your target audience. Sainsbury’s Christmas Ad – 1914.

Video 62

Video Sports Film Employee 62

Konnect Agency

FEBRUARY 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of digital and virtual events. Why Brands Should Embrace Digital Events With the Help of a PR Agency. Three Ways a PR Agency Can Maximize Your Digital Event. Looking for a PR agency?

Agency 59

Agency Creativity Examples Conference 59

Konnect Agency

FEBRUARY 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of digital and virtual events. Why Brands Should Embrace Digital Events With the Help of a PR Agency. Three Ways a PR Agency Can Maximize Your Digital Event. Looking for a PR agency?

Agency 52

Agency Creativity Examples Conference 52

Communications Conversations

FEBRUARY 11, 2022

Unrivaled community, crew and coffee. ?? Over on Insta, where they would surely reach that coveted younger audience, this is what they posted: The full 60-second video. And this seems to be a big ad agency issue. pic.twitter.com/QOlGc2ZEVs. Folgers (@Folgers) January 30, 2022. Certainly, that appears to be the case here.

Case Study 78

Case Study Study Agency Creativity 78

Prohibition

OCTOBER 7, 2022

This comes as Instagram continues to double down on video as part of their 2022 plans, after extending reels to 90 seconds after the previous 60 second limit. Video is king when it comes to content… Meta merges platforms. Twitter introduces two video updates.

Instagram 62

Instagram Social Media Video Twitter 62

5W PR

MAY 17, 2024

Adventure-based content marketing Creating captivating content through blog posts, articles, or videos can convey a sense of adventure. Community involvement Showing that the brand values the outdoors and the communities that use it, can generate trust.

Strategy 78

Strategy Brand Branding Travel 78

5W PR

JANUARY 24, 2024

How UGC Benefits Health and Wellness Brands User-generated content (UGC) has become a powerful tool for health and wellness brands , fostering authenticity, community engagement, and trust among consumers. This can include text, images, videos, reviews, testimonials, and more. What is UGC?

Brand 78

Brand Branding Community Consumer 78

Prohibition

OCTOBER 28, 2019

As a creative and eco-conscious Yorkshire -based agency, we were eager to win the opportunity to work with Yorkshire Water in the promotion of their ‘Six Capitals’ conference, an event aimed to tackle some of the biggest ecological issues facing both the region and the whole of the UK. Sustainability Conference 9.

Conference 48

Conference Video Government Corporate 48

Prohibition

OCTOBER 25, 2019

As a creative and eco-conscious Yorkshire -based agency, we were eager to win the opportunity to work with Yorkshire Water in the promotion of their ‘Six Capitals’ conference, an event aimed to tackle some of the biggest ecological issues facing both the region and the whole of the UK. Sustainability Conference 9.

Conference 48

Conference Video Corporate Government 48

Sword and the Script

OCTOBER 3, 2023

PR tech mentions Video makers. PR Newswire teamed up with AKA Partners , a “video-first marketing communications” agency. The partnership gives PR Newswire customers access to AKA creatives – ostensibly to help produce videos to go with their press releases. Meltwater gamifies customer community.

Analysis 151

Analysis Tools Software SMB 151

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

This bodes well for PR professionals who focus in employee and community relations. Video content isn’t optional anymore, and it seems that every major company is considering its own podcast if it doesn’t have one already. The post 6 Trends That Will Affect PR In 2022 appeared first on Crenshaw Communications.

Trends 385

Trends Employee Viral Advertising 385

Axia PR

AUGUST 3, 2021

Learn how your brand can start marketing within the gaming and esports community with our guest John Higgins. Guest: John currently heads up OS Studios - a live production and creative agency that specializes in video gaming and esports.

Television 112

Television Marketing Creativity Video 112

Onclusive

AUGUST 22, 2017

Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Internal Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

APRIL 21, 2023

It can take the form of text, photos, videos, and other content shared online. It includes blog posts, photos, videos, reviews, and social media posts. This fosters community and boosts user participation. UGC can provide photos, videos, reviews, and social media posts for brands to use in their marketing efforts.

Consumer 88

Consumer Video Social Media Community 88

5W PR

MAY 14, 2024

Building trust and brand affinity Beloved pet influencers are acknowledged as peers within their community of devoted animal devotees, each genuinely invested in the health and happiness of their furry companions. The post Adding Influencers to Your Pet PR Strategy appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Strategy 78

Strategy YouTube Instagram Advertising 78

5W PR

NOVEMBER 16, 2023

UGC includes reviews, testimonials, images, videos, and social media posts created by customers to promote a brand. Encouraging customers to generate UGC can have significant advantages, fostering trust, authenticity, and a sense of community around a brand. This fosters a sense of community.

How To 78

How To Community Customer Service Tools 78

5W PR

MARCH 4, 2024

Showcase real traveler experiences through user-generated content, influencer partnerships , and immersive formats like vlogs or 360° videos. Host live Q&A sessions, spark engaging discussions, and create polls that build a community around the brand and destination. Support the communities that make the magic happen.

Travel 78

Travel Consumer Strategy Tourism 78

5W PR

JUNE 23, 2023

TikTok, the popular social media app for video-sharing, has long been dominated by beauty and makeup content. This hashtag has taken the beauty space on TikTok by storm, accumulating over 6 billion views and an endless stream of video content. Recently, he has been creating Y2K and ’90s-inspired TikTok hair videos.

Brand 88

Brand Branding Video Community 88

Prohibition

AUGUST 2, 2023

Instagram simplifies content creation Instagram is rolling out new features on Reels that will make it easier for brands to jump on trends, increase reach and edit videos. These features make it easier to see the most popular videos and also introduce new editing capabilities to simplify and speed up content creation.

Instagram 62

Instagram Twitter Social Media B2C 62

The Hoyt Organization

APRIL 11, 2024

Hashtags and social campaigns : Engages communities through creative social media initiatives like challenges and contests. Although they may have fewer followers, these influencers offer deep expertise and significant sway within their communities. This fosters interaction and excitement around the brand. which greatly enhances trust.

Social Media 67

Social Media Video Viral Brand 67

Wadds Inc.

FEBRUARY 22, 2024

These are the headlines of a new study - What does news media mean to Gen Z - by Rebecca Roberts, founder of Thread & Fable, an agency that specialises in youth audiences. Opportunities exist for publishers and organisations with owned channels to tailor content, channels and communities to Gen Z's interests.

Study 111

Study Social Media Journalism Survey 111

5W PR

SEPTEMBER 8, 2023

TikTok is a platform in social media marketing that provides brands with the chance to connect with a younger audience through short-form video content. While TikTok is primarily known for its video content, another feature that holds immense potential for marketing campaigns is TikTok text posts, a feature that was recently announced.

Product Launch 78

Product Launch Marketing Video Education 78

5W PR

OCTOBER 11, 2023

Online communities Specialized online communities and forums enable professionals to exchange insights, seek advice, and form connections within niche areas of PR. Email and video calls Email remains a powerful networking tool for initial contact and follow-ups.

Publicity 103

Publicity Internal International Resources 103

PRSay

AUGUST 16, 2022

If you lead a growing PR agency, then perhaps you can make a significant impact on a social issue such as food insecurity. There are countless ways to give and motivate others to do so for the betterment of the communities where we live, work and play. She is also actively involved in her community. RunSignUp. Custom Ink.

Company 157

Company Nonprofit Apparel Local 157

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. Kraft/Heinz created a beautiful and empowering campaign by giving smartphones to factory workers and letting them shoot video ads celebrating themselves. It’s not about the logo.

Brand 284

Brand Branding Small Business Retail 284

ImPRessions - Crenshaw Communications

JUNE 22, 2020

As most PR agencies know, social media is not just for B2C companies anymore. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. It’s essential to be community-minded. The B2B landscape is changing, especially for technology brands.

B2B 276

B2B Social Media Brand Branding 276

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. For creative marketing agencies, CSR often takes the form of pro-bono services.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

5W PR

MAY 10, 2023

Brands can also produce content on child development and safety guidelines through blog posts, articles, videos, or social media. Fostering Community Engagement Creating a community around a brand fosters customer engagement and a sense of belonging. appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Brand 88

Brand Branding Customer Service Guidelines 88

5W PR

OCTOBER 25, 2023

TikTok made me buy it The #TikTokMadeMeBuyIt trend is about TikTok users discovering and purchasing products from videos posted by others. It particularly strengthens community-driven commerce, with skincare, makeup, crafting supplies, and home improvement products being the most popular purchases.

Trends 78

Trends Brand Branding Viral 78

Melissa Agnes

SEPTEMBER 4, 2018

The YouTube Shooting Crisis: How Mountain View Police Department quickly regained control of the narrative that was going viral against their agency. The strategy of communication: how MVPD rolled out the video footage of the event – and the importance of providing context to what viewers would see in the footage.

Crisis 176

Crisis Viral Brand Branding 176

5W PR

MARCH 29, 2023

Marketing Strategies for Wellness Brands Wellness industry businesses should advocate positive lifestyle choices and foster community around their offerings. This could be blog articles, social media posts or videos that provide useful info on topics such as nutrition, exercise and mental health.

Pharmaceuticals 88

Pharmaceuticals Healthcare Exercises Community 88

Ethical Voices

APRIL 22, 2024

So, in the fall of 2023, my business partner and I made some changes to our agency structure, and I acquired his half of the agency that we’ve been running together for 13 years. Before starting B2 Communications, I’ve always been in the agency world. So a fun new change in my work world.

Report 91

Report How To Ethics Nonprofit 91