Getting Marketing Decency Done
Mindful Marketing
MARCH 3, 2024
by David Hagenbuch - professor of marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing “When is it okay to swear in an ad?” This headline from one of my favorite marketing publications surprised me as thought, ‘Isn’t the answer obvious?’ The article’s lead-in question was a quick reminder that everyone’s not on the same page for many communication tactics, including use of profanity, which may spell proble
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