The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. Probably not.

B2C 73

B2C B2B Agency Trends 73

Institute for Public Relations

DECEMBER 18, 2023

IPR is a sponsor of the Latin American Communication Monitor The Latin American Communication Monitor (LCM) analyzed trends in Latin America’s PR field and what professionals are predicting for 2024. Multiple trends were consistent across … Continue reading Top Priorities in 2024 for Latin American Communicators →

Communications 52

Communications Trends Survey Internal 52

Bianchi Biz Blog

SEPTEMBER 21, 2023

Challenge: While even more media are expected to attend in 2024, a large majority of these journalists (which broke out in 2023 as 58% domestic and 42% international) that attended CES 2023 were there to cover the latest in consumer electronic products and gadgets. international. domestic and 35.5%

Technology 93

Technology Automotive Mobile Interviews 93

Bianchi Biz Blog

JULY 20, 2023

While January seems a long way off, it’s not if you’re an automotive or mobility communicator participating in CES 2024. Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024.

Automotive 57

Automotive Mobile Transportation Internal 57

Bianchi Biz Blog

JUNE 1, 2023

Building on the resounding post-pandemic success of CES 2023, we present to you the top 10 reasons why CEOs, CMOs, and marketing and PR executives of automotive suppliers and mobility technology start-ups should make it a priority to participate in CES 2024, which is slated to run January 9-12, 2024.

Automotive 72

Automotive Mobile Technology Trade Shows 72

Bianchi Biz Blog

MAY 16, 2024

Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Consider creating content that aligns with local trends and interests. million South Koreans are active users of KakaoTalk.

YouTube 81

YouTube Marketing Local Chemicals 81

5W PR

FEBRUARY 28, 2024

SXSW 2024 isn’t just a music festival, it’s a cultural vortex taking everyone into a whirlwind of film, tech, and interactive media. Remember, SXSW 2024 is about experiences, connections, and leaving a lasting mark. Remember, SXSW 2024 is about experiences, connections, and leaving a lasting mark. What is SXSW?

Brand 78

Brand Branding How To Film 78

5W PR

OCTOBER 11, 2023

Scheduled for August 6, 2024, it will take place at the newly expanded convention center in Savannah, Georgia. Fun and innovative food for the youngest Globowl showcased organic purees with international flavors at the Natural Products Expo East.

Trends 78

Trends Consumer Retail System 78

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. of Japan’s population uses LinkedIn.

Marketing 107

Marketing Newspapers Print Local 107

Stern + Associates

DECEMBER 21, 2023

2023 was a big year for controversies, whether cultural or political, and 2024 will likely be just as tumultuous, if not more so. Indeed, much executive communication these days is geared toward internal staff and attracting new talent. It seems like the number of controversial social issues increases every year.

Communications 105

Communications How To Employee Corporate 105

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends.

Conference 78

Conference Nonprofit Education Healthcare 78

Stern + Associates

FEBRUARY 1, 2024

If 2023 was the year of playing with those great technologies, I think 2024 is going to be the year of harvesting real productivity gains. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 112

Technology Policies Government Community 112

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 194

Writing Communications Marketing B2B 194

Newsfile

DECEMBER 20, 2023

Melissa Strle Just ahead of COP28, reports of an intriguing trend emerged: over 80% of investors now prioritize ESG factors, highlighting the need for clearer sustainability reporting. Top 8 AI Tools for ESG Reporting in 2024 Arabesque S-Ray – applies AI to assess sustainability performance and translate ESG metrics into scores.

Tools 52

Tools Report Energy Case Study 52

Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. As the automotive industry evolves, so must our internal communication strategies.

Employee 77

Employee Automotive Storytelling Internal 77

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. But it’s hard to deny that recently a lot has been changing. Local media has been eviscerated, and now many iconic national and global outlets are hurting badly.

Strategy 96

Strategy Publicity Media Video 96

Scott Public Relations

JULY 13, 2023

PRBI member Brunnen Communications’ (Helsinki, Finland) latest annual PRBI Barometer released this month at the AGM in Milan, surveys the views of PR and comms agencies in more than 40 countries on changes in PR trends and communication priorities. Change communication and internal communication are not far behind either. “As

Ethics 52

Ethics Survey Insurance Insurance 52

Burrelles Fresh Ideas

MAY 14, 2024

Global Accessibility Awareness Day (GAAD) is Thursday, May 16, 2024. As a social media manager, you must keep up with all the accessibility trends and be aware of what each social media platform offers. Be Open to Feedback Feedback is what drives progress. It is important for legal, practical, and ethical reasons.

Social Media 93

Social Media Media Video SEO 93

Bianchi Biz Blog

OCTOBER 9, 2023

Can you tell us what types of stories, trends or issues are on your radar now? In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels.

Transportation 100

Transportation Meeting Newspapers Media 100

Burrelles Fresh Ideas

JUNE 6, 2023

AI-powered algorithms can analyze large volumes of data and identify patterns and trends that would be difficult for humans to detect. These tools can process customer information, behavior patterns, and preferences to identify trends and target specific segments more effectively. Most of them are using AI for some internal work.

Communications 40

Communications Marketing Technology Data 40

Institute for Public Relations

JANUARY 16, 2024

PRovoke Media studied ESG, DEI, and budget trends in communication functions across Asia-Pacific. A survey of more than 120 senior in-house communications executives across the APAC region was conducted during the second quarter of 2023. Key findings include: 1.)

Communications 52

Communications Survey Trends Study 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

They paused the program for 2023 but plan to resume in the new year (2024). Keeping up with the news, including industry news, current events, social causes, social media trends and anything related to the work you want to do, is essential for PR job searching and as a regular practice.

Agency 89

Agency Energy Crisis Management Industry 89

Wadds Inc.

MARCH 29, 2024

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. Rachel is the founder of consultancy All Things IC, Chartered PR and Fellow of both the CIPR and the Institute of Internal Communications. What makes it stand out from other books on the subject of internal communication?

Internal 52

Internal International Strategy Communications 52

Bianchi Biz Blog

OCTOBER 19, 2023

CES 2024 – the largest in-person independently audited tech event in the world – continues to gain momentum and is on track to surpass the 2023 version of the show in terms of the number of attendees, exhibitors and global media. And the 2024 version of the event, scheduled for Jan. CES 2024 POISED FOR GROWTH “CES 2024 is growing!

Automotive 87

Automotive Mobile Software Technology 87

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. Unless you had the opportunity to intern in such an organization and demonstrate your potential, it’s likely that the large company will require several years of proven experience before considering you.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Landis PR

DECEMBER 11, 2023

Now is the time to plan for 2024. The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. For the original blog, please visit here. Your PR agency will be able to guide you.

Strategy 59

Strategy Company Communications Construction 59

Buzzstream

DECEMBER 20, 2023

Exploding Topics – Finding trending topics You can use Exploding Topics for link building by identifying emerging trends and topics within your industry. Creating content around these growing trends makes your pitch much more valuable. Pricing: $199/mo for Content Creation tier 12. Pricing: Starts at $49.99/mo

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

Exploding Topics – Finding trending topics You can use Exploding Topics for link building by identifying emerging trends and topics within your industry. Creating content around these growing trends makes your pitch much more valuable. Pricing: $199/mo for Content Creation tier 12. Pricing: Starts at $49.99/mo

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Exploding Topics – Finding trending topics You can use Exploding Topics for link building by identifying emerging trends and topics within your industry. Creating content around these growing trends makes your pitch much more valuable. Pricing: $199/mo for Content Creation tier 12. Pricing: Starts at $49.99/mo

Tools 62

Tools SEO Analysis Google 62

Sword and the Script

NOVEMBER 14, 2023

Every year the survey looks at budgets and trends – and seeks to establish some benchmarks. It’s freely available online: B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024. This is a shift from “creating enough content” which has reigned as the top challenge for “many years.”

Content Marketing 185

Content Marketing B2B Marketing How To 185

Bianchi Biz Blog

AUGUST 7, 2023

Can you tell us what types of stories, trends or issues are on your radar now? I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. It’s like telling Gordon Ramsey when to flip the burgers.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Buzzstream

FEBRUARY 9, 2024

For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. We recommend using someone on the PR team, whether internal or with an external agency. But how do you know if your news is …newsworthy?

Examples 62

Examples Product Launch Data Report 62

Sword and the Script

NOVEMBER 7, 2023

While I don’t think Gartner has the expertise or influence in comms that it might in other markets, if you are in the market for an internal comms platform, it can’t hurt to download the report and have a look. PR tech mentions Meltwater releases “winter” updates. CisionOne launches in the US.

Employee 138

Employee Software Survey Tools 138

Bianchi Biz Blog

MAY 17, 2021

Can you tell us what types of stories, trends or issues are on your radar now? I’m presently working on an article relating to the emissions systems that diesel engine makers will utilize to significantly reduce both NOx and particulate for 2024, while at the same time reducing fuel consumption.

Meeting 65

Meeting Automotive Engineering Media 65

Buzzstream

MARCH 13, 2024

As Google continues to tighten the noose on borderline link building tactics with March 2024 Helpful Content updates , building backlinks is more important than ever. Internal Datasets. Instagram has an extensive set at its disposal to create its Annual Trends Report. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

Bianchi Biz Blog

MARCH 7, 2024

We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Print 105

Print Marketing Real Estate Automotive 105

Stern + Associates

APRIL 17, 2024

From AI-generated deepfakes to the spread of misinformation online, the 2024 election cycle is proving to be confusing and disruptive, no matter where in the world you’re voting. The post Election 2024: A Guide for Building Stability in Unstable Times appeared first on Stern Strategy Group.

Policies 99

Policies Leadership Mobile Employee 99