NewsWhip

JUNE 14, 2023

Therefore, we are thrilled to receive the news that G2 has acknowledged NewsWhip as a leader in the media monitoring and social media monitoring categories. The post NewsWhip wins G2 Leadership Badges for Summer 2023 appeared first on Newswhip. stars and above. So we’d greatly value a review on G2 here.

Leadership 78

Leadership Software Customer Service Small Business 78

Solo PR Pro

DECEMBER 20, 2022

1 business goal for 2023. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. Each assignment requires defined blocks of uninterrupted time — writing time. Share your 2023 business goal with us.

Resources 77

Resources Energy Small Business Corporate 77

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

Obvious statement: 2023 was a breakout year for generative AI. Midway through 2023, I wrote a blog post on why tech is important to PR , including a section on “the chatbot in the room,” aka generative AI. TL/DR version: AI is to PR now what social media was to PR in the early aughts. (We

Report 182

Report Policies Survey Ethics 182

Landis PR

JANUARY 3, 2024

Before 2023 is too far in our rear view, the staff at Landis shares their favorite PR stunts of the year…here’s Part One: Don’t Let Your Communications be on AutoDrive By Sean Dowdall Robotaxis carry on-demand riders in an autonomous vehicle without a driver.

Transportation 59

Transportation Film Television Education 59

Stern + Associates

FEBRUARY 22, 2023

Technology influencers and journalists will gain a greater understanding of your product, allowing them to better articulate and post/write about it in their everyday work. Need help with your tech communications in 2023? A Guide to Tech Communications in 2023 appeared first on Stern Strategy Group.

Communications 62

Communications Technology Software Resources 62

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. and Mattel for the 2023 “Barbie” movie.

Film 130

Film Marketing Sports Hotels 130

Sword and the Script

FEBRUARY 20, 2024

PR earns a 45% open rate and 3% response rate on pitches Reporters opened about half of the pitches (45%) they received in Q4 2023 and responded to about 3%. Globally, nearly half (45%) of the 427 in-house commutators polled by PRWeek in late 2023 employ an outside agency. So, says Propel, which provides PR software. Is that good?

Report 106

Report Publicity Marketing Pitching 106

The Proactive Report

OCTOBER 30, 2023

2023 is almost over. The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. It’s time to start thinking about your 2024 marketing and PR strategies.

Trends 182

Trends Marketing Wikipedia Reddit 182

PRSay

JUNE 16, 2023

In recent years, especially in 2023, all the talk has been about generative artificial intelligence (AI). In public relations, generative AI has the potential to automate routine tasks such as writing press releases, social media posts and email pitches, thus allowing practitioners to focus on strategic, big-picture work.

Technology 146

Technology Crisis Management Social Media Training 146

Katie Paine's Measurement Blog

JANUARY 27, 2023

Based on all that experience—and, yes, some data, too—I’ve put together a list of the techniques and tactics that I think will make you a more effective communicator in 2023. Before you write or say anything, walk—if not a mile at least around the block—in your audience’s shoes. Write once, use everywhere.

Communications 40

Communications Measurement Employee Course 40

Garrett Public Relations

DECEMBER 7, 2023

last spring (based on the fall 2023 CMO … 24 Marketing and PR Experts Share Insightful Advice for 2024 Read More » The post 24 Marketing and PR Experts Share Insightful Advice for 2024 appeared first on Garrett Public Relations. 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

Marketing 214

Marketing Brand Branding Publicity 214

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. PR people may also develop guidelines for interacting with the media or even social media.

Training 195

Training Media Training Reputation Crisis Communications 195

Sword and the Script

JUNE 6, 2023

Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI (gAI). The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning.

Survey 152

Survey Software B2B Pitching 152

NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

Brand 78

Brand Branding Viral Apparel 78

Communications Conversations

FEBRUARY 8, 2018

But, that post and Amanda’s note got me thinking: How far have we really come in social media marketing circles in just five years. Because, lately, I’ve been thinking a lot about the NEGATIVE effects of social media marketing. Think about how MUCH social media marketing has evolved in five years.

Social Media 60

Social Media Trends LinkedIn Media 60

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. this year, slightly more than forecast in December 2023. The Most Popular Social Media Channels in Finland Youtube : 4.46 million users Facebook : 3.59

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. To that end, this year’s roundup is uh-mazing.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

FEBRUARY 14, 2023

Generative AI in PR software Agility PR Solutions , which is owned by parent Innodata (NASDAQ:INOD), launched a generative AI feature “to help write press releases and media outreach emails” according to the company. CoPilot will “help write” and “a shortcut” but not a replacement. Suggesting related search terms.

Software 140

Software Pitching Analysis Community 140

Burrelles Fresh Ideas

JANUARY 9, 2024

Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024. Are you finding it challenging to stay on top of the latest industry news or your media mentions? We can help! Click here to request a demo or to discuss your monitoring needs.

Pitching 96

Pitching Print Measurement Report 96

PRSay

JULY 14, 2023

For their communications campaign “A Sound Response to a Record-Setting Storm: FPL Gets the Lights Back On After Hurricane Ian,” Florida Power & Light and rbb Communications received PRSA’s 2023 Best of Silver Anvil Award. The awards recognize the best strategic communications campaigns of the year and showcase organizational excellence.

Crisis Communications 88

Crisis Communications Crisis LinkedIn Social Media 88

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. Tressa Robbins writes about the state of ethics in PR for Burrelles. Content picks PR ethics.

Analysis 151

Analysis Tools Software SMB 151

NewsWhip

AUGUST 17, 2023

You don’t have to work at a media monitoring company to know that generative AI is hot these days. Justifiably, it seems everyone is excited about its capabilities—from writing articles to producing videos. In fact, that’s kind of my whole point. The problem is, everyone can do that. And everyone is doing that. Probably not.

Product Launch 78

Product Launch Print Measurement Consumer 78

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Authenticity tops metrics bloat and hope “The Merriam-Webster word of the year for 2023 is ‘authentic.’ Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

Writing 198

Writing Communications Marketing B2B 198

PRSay

NOVEMBER 17, 2023

At PRSA’s ICON 2023 in Nashville, Tenn., Some AI tools, such as the keyboard shortcut Voilà for Google Chrome, have already been trained to use certain writing voices, such as a technology voice or a marketer voice. You can put your voice into ChatGPT” and then use it to write texts for you.

LinkedIn 74

LinkedIn Writing Tools Technology 74

Sword and the Script

MARCH 14, 2023

In March of 2023, it added generative AI to its software. Well, the product workflow is straightforward and follows a three-step process: Step A: generative AI (Taylor) You can upload a release and ask the AI to re-write it – or you can provide the AI with a few lines of descriptive text, and it will generate a press release for you.

Software 85

Software Media Relations Media Pitching 85

Wadds Inc.

OCTOBER 12, 2023

AI has assisted practitioners with spelling, grammar, reading level and writing quality in the past ten years. Spelling, grammar, reading level analysis, and writing quality tools have all been incorporated into word processor applications. New technologies become embedded into workflow over time. The impact on labour is clear.

Publicity 105

Publicity Tools Exercises Ethics 105

Prohibition

JANUARY 3, 2023

We’re kicking off 2023 with another meet the team! What’s your favourite social media platform and why? I really enjoy reading and have a ‘Bookstagram’ account on Insta where I write short reviews and generally post bookish things! How long have you been at Prohibition? Around 9 months – I started in April 2022!

Meeting 62

Meeting Travel Instagram Social Media 62

Solo PR Pro

JANUARY 3, 2023

Hello 2023! And there’s a bit of an art to writing a submission that not only meets the judging criteria but also stands out in a sea of other outstanding work. 5 Tips for Working with the Media in 2022. What topics would you like to see us cover on the blog in 2023? Top 10 blog posts published on Solo PR Pro in 2022.

Blogging 91

Blogging Small Business Tools Journalism 91

Sword and the Script

JANUARY 31, 2023

USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. as per 18 January 2023 and 135% to the last traded price of NOK 7.67 as per 18 January 2023 and 135% to the last traded price of NOK 7.67

Software 78

Software Case Study Technology Tools 78

Burrelles Fresh Ideas

NOVEMBER 7, 2023

They paused the program for 2023 but plan to resume in the new year (2024). Keeping up with the news, including industry news, current events, social causes, social media trends and anything related to the work you want to do, is essential for PR job searching and as a regular practice.

Agency 89

Agency Energy Crisis Management Industry 89

Ethical Voices

MAY 18, 2023

The studies showed how social media and news media are spreading climate misinformation. Additionally, many of these news outlets have content teams to help native advertisers write copy. This could lead many social media consumers to conclude the content was earned media and not paid.

Ethics 81

Ethics Reddit Energy Advertising 81

Konnect Agency

NOVEMBER 20, 2023

As 2023 comes to a close and PR professionals use the next 30 days or so to reflect on the year’s wins, challenges, and takeaways for clients, there’s also immense opportunity to plan for 2024. Gone are the days of simple Cision searches and strictly pitching from a traditional media list.

Viral 52

Viral Video Trends Consumer 52

Newsfile

APRIL 13, 2023

By Melissa Strle Do you ever wonder how top-traded and top branded companies write an effective earnings press release? write effective investor relations press releases. You may be new to writing earnings press releases or a seasoned professional. Afterwards, you can use social media techniques to share your earnings message.

Examples 52

Examples Company Financial Brand 52

Burrelles Fresh Ideas

JULY 17, 2023

Add to that the onslaught of news and other content coming in through your news apps, email newsletters, social media streams, your work and personal email communications, and RSS reader — and you have fatigue from information overload! Write simply. The post Is Your Press Release or Media Pitch Guilty of Information Overload?

Pitching 54

Pitching Media Media Relations Writing 54

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. In my role today, the most fun stories I get to write come from test-driving trucks. You can follow Cristina on social media here: Twitter.

Meeting 60

Meeting Automotive Transportation Media 60

OnePitch

JANUARY 11, 2024

Read how you should implement these five elements into every consumer product pitch based on insights we learned from our 2023 Coffee With A Journalist guests. It is surprising how many pitches I get that seemed to pitch me like I do write traditional consumer stories. Know what they write about. BB: “Yes.” AM: “It was trending.

Pitching 88

Pitching Consumer Trends Viral 88

Karen Freberg

FEBRUARY 26, 2023

It’s been *that* busy for me for 2023. That on top of teaching, researching, coordinating projects, and writing – and then there is my life outside of academia as well. That on top of teaching, researching, coordinating projects, and writing – and then there is my life outside of academia as well.

Conference 82

Conference Agency Resources Social Media 82