PRSay

NOVEMBER 8, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Prior to joining Essence, Ebanks led the consumer PR and multicultural communications on the global communications team for Xbox at Microsoft.

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Creativity Writing Agency Pitching 79

Reputation Us

OCTOBER 17, 2022

Preparing for 2023 takes research, outside perspective and insights on “what’s lingering around the corner.” See 2023 speaking topics below. 2023 SPEAKING TOPICS. 2023 SPEAKING TOPICS. Silence suggests weakness, fear, even complicity in the minds of your staff, customers and community.

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Reputation Crisis Social Media Corporate 78

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. Here are a few predictions that PR pros should take note of as we enter February.

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Trends Video B2C Measurement 187

Solo PR Pro

DECEMBER 20, 2022

There’s a whole community of like minded people you can lean on to achieve your goals. 1 business goal for 2023. Kathy Casciani, Azul Communications. My primary goal for 2023 is to bring an operations person on board to help me manage the day-to-day activities of the business. Marcia Gomez, Blank Canvas Communications.

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Resources Energy Small Business Corporate 77

Reputation Us

SEPTEMBER 18, 2023

On October 13, 2023, ReputationUs ’s (RepUs) President Casey Boggs will orchestrate and instruct a communication-based workshop for more than 30 national police department’s Captains, Sergeants, Majors and Lieutenants during the Southern Police Institute ’s 150 th Administrative Officer’s Course.

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Reputation Crisis Course Corporate 158

Victorious PR

JUNE 23, 2023

In the ever-evolving world of cryptocurrencies, the importance of effective communication and public relations (PR) cannot be overstated. In 2023, building trust and credibility is more crucial than ever for crypto projects. Victorious PR, with our deep knowledge and experience in the crypto space, emerges as an ideal fit.

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Leadership Community Industry Journalism 52

Sword and the Script

JUNE 13, 2023

To that end, the 2023 State of the Media Report by Cision is a useful resource. The survey asked, “What can communications professionals do to make your job easier?” Research, read, be active in the respective community and write compelling pitches. So, how can PR improve their odds in media relations?

Journalism 134

Journalism Media Relations Report Media 134

Wadds Inc.

MARCH 19, 2024

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. The headlines are challenging.

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Internal International Communications Employee 78

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

The good news is that PR-driven tactics can help a business build and communicate a positioning that prioritizes the well-being of their workers and a commitment to their industry and community. According to Gartner’s 2023 Future of Work report , m any organizations just aren’t keeping up with what workers want.

Brand 156

Brand Branding How To Employee 156

PRSay

JANUARY 20, 2023

Michelle Egan, APR, Fellow PRSA, PRSA’s 2023 chair, joined Strategies & Tactics Live on Jan. 19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company.

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Trends Newspapers Community Ethics 113

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Its success hinges on a genuine understanding of diverse communities and cultures. Culture is reflected through values, behaviors, beliefs, communication, and thinking; however, cultural representation in the workplace often falls short. Public relations is about building relationships between an organization and its audience.

Employee 156

Employee Community Groups Interviews 156

Sword and the Script

FEBRUARY 20, 2024

The vendor community that serves PR has published a handful of reports over the last few months. PR earns a 45% open rate and 3% response rate on pitches Reporters opened about half of the pitches (45%) they received in Q4 2023 and responded to about 3%. So, says Propel, which provides PR software. Is that good?

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Report Publicity Marketing Pitching 106

Shift Communications

DECEMBER 6, 2022

Executive communications programs remain a top way for organizations to achieve this. Historically, you could get away with the executive team acting as “bullhorns” for company news, pushing product-level messaging and jargon-filled communications and a distinctly corporate voice. Internal communications are key.

Communications 78

Communications Leadership B2C LinkedIn 78

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. later as our roles evolve. “PR

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Training Media Training Reputation Crisis Communications 195

PRSay

MARCH 22, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 163

How To Employee Leadership Nonprofit 163

PRSay

MAY 15, 2024

The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. Communicators have long advocated for the importance of defining the crisis on the organization’s own terms and avoiding being defined by critics, competitors and media. What does this mean for crisis communications?

Crisis 141

Crisis Crisis Management Crisis Communications Journalism 141

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 170

Software Marketing Leadership B2B 170

PRSay

MARCH 7, 2024

The film’s implications for communicators Few movie campaigns have left as powerful a mark as the strategic collaboration between Warner Bros. and Mattel for the 2023 “Barbie” movie. Dr. Regina Luttrell is senior associate dean and associate professor, Newhouse School of Public Communications at Syracuse University.

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Film Marketing Sports Hotels 130

Onclusive

JUNE 16, 2023

The growth of paid influencers has also contributed to celebrity overtaking the idea of a shared, community-based identity. From the early 2000s, to 2023 and back again. Brands that can authentically communicate their values and commitments in these areas are more likely to connect with consumers and build loyalty.

How To 195

How To Consumer Social Media Community 195

PRSay

MARCH 21, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 139

How To Employee Leadership Nonprofit 139

PRSay

FEBRUARY 14, 2023

In a letter to members at the start of 2023, PRSA Chair Michelle Egan, APR, Fellow PRSA, outlined her priorities for the year, including: “Amplifying our Code of Ethics to ensure that not only our members, but also our entire community at large know what professional communications should entail.”

Ethics 171

Ethics Training Social Media Leadership 171

PRSay

MAY 23, 2023

But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward. The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services.

Nonprofit 148

Nonprofit Local Training Media Training 148

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. this year, slightly more than forecast in December 2023. For us, communications is the world’s most powerful tool for change. It is not advisable to have an employee of a communications firm present in the interview situation.

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Radio Pinterest Television Government 64

Doctor Spin

DECEMBER 24, 2023

This bias might have serious implications for internal communications. As PR professionals, we must observe “Communication Discipline.” The committee, composed of esteemed community members, reviewed and approved the various aspects of the plant’s design. It provides insight into internal communications in complex organisations.

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Wikipedia Construction Internal International 52

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. PR Newswire teamed up with AKA Partners , a “video-first marketing communications” agency.

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Analysis Tools Software SMB 151

Institute for Public Relations

FEBRUARY 20, 2024

The Public Religion Research Institute analyzed how Generation Z (Gen Z) brings their values and viewpoints on political, social, and cultural issues into their communities, workplaces, and the greater U.S. political landscape. An online survey of 6,616 U.S. participants aged 13-25 years old was conducted from Aug.

Leadership 52

Leadership Survey Community Publicity 52

Wadds Inc.

JANUARY 26, 2023

Businesses accounted for less than one percent of editorial coverage on the internet in 2023 according to Trust Insights. Modern media relations is almost entirely a form of text communication via email or messaging. New forms of content and social media communities are used to amplify editorial and reach new audiences.

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Pitching Media Print Social Media 124

NewsWhip

OCTOBER 25, 2023

With a global community of more than 985 million professio nals and more than 67 million Company Pages, LinkedIn is the platform for work conversations. From today, NewsWhip users will be able to spot trends and find story ideas by accessing the most viewed Company Page posts in many work topics on LinkedIn.

LinkedIn 97

LinkedIn Trends Company Reddit 97

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

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Marketing Content Marketing Data Social Media 196

Sword and the Script

JUNE 20, 2023

The latest 2023 State of Journalism survey by Muck Rack continues to reinforce this conclusion. It’s the first step in any communication effort. And they all follow each other – it’s a very tight data cluster – a community in the truest sense. This is audience identification 101.

Twitter 135

Twitter Survey Journalism Social Media 135

Doctor Spin

JANUARY 17, 2023

Can we communicate a brighter future? Solarpunk in Marketing and PR Decentralised and Community-Based Solarpunk Aesthetic Solarpunk Architecture Solarpunk in Culture An Unclear Political Alignment A Smart Minority: The Sustainable Future What is Solarpunk? Community-living in harmony with nature (Midjourney V4).

Wikipedia 52

Wikipedia Energy Community Fashion 52

NewsWhip

SEPTEMBER 21, 2023

With predictive analytics, we now have the power to foresee the trajectory of news stories — creating an entirely new era of proactive communications strategies and foresight. The days of relying solely on hindsight to understand media trends are both literally and figuratively behind us.

Analytics 88

Analytics Media Crisis Insurance 88

Ethical Voices

MAY 18, 2023

I was fascinated by the studies and believe they provide some insights that will be of use to any communication professional dealing with climate change or clean energy. Schrag believes that our communication efforts have been effective and are overcoming consumer hesitancy and confusion about adopting clean energy.

Ethics 81

Ethics Reddit Energy Advertising 81

Waxing UnLyrical

MAY 10, 2018

These communication approaches popup from healthcare companies, to athletic wear, to fitness apps. When the masses are using the same communication strategies, it’s time to stop and pause. Uplift Studios overall communication strategy is risky. billion by 2023. These messages are tired and far from creative.

Creativity 73

Creativity Communications Brand Branding 73

Stern + Associates

OCTOBER 17, 2023

Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. Named a 2023 U.S. Why – and how – should leaders prepare for a quantum reality, today? Quantum will have a big role in bringing about the future of computing, networking, and sensing.

Technology 121

Technology System Government Groups 121

Doctor Spin

NOVEMBER 29, 2023

But, that’s a far cry from being considered a thought leader by a community of peers. Be genuine in your communications and actions. Practice thoughtful communication. Good ideas gain traction when they are communicated effectively. Build a community. 2023, November 27). 2023, November 27).

Leadership 52

Leadership Strategy Wikipedia eBook 52

Victorious PR

JUNE 8, 2023

In this comprehensive blog post, we will explore why crypto projects need PR, the role of blockchain PR agencies, and how strategic PR efforts can elevate a project’s visibility, credibility, and community engagement. To establish trust and credibility, working with a reputable crypto PR agency becomes imperative.

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Education Community Agency Crisis 52