Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. The most-likely platform for professional journalists to embrace in 2016 is Periscope. Tip #1: Tell Your Story with Pictures.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. The most-likely platform for professional journalists to embrace in 2016 is Periscope. Tip #1: Tell Your Story with Pictures.

Media Relations 40

Media Relations Media Mobile Pitching 40

PRSay

MARCH 22, 2017

A rep for Oscar vote-counters PricewaterhouseCoopers (PwC) apparently gave Beatty the Best Actress card, which had winner Emma Stone’s printed name on it. In other words: saving the Oscars is a spur-of-the-moment operation for PwC and the Academy, and the event badly needs a crisis playbook. But Stone said she kept her card.

Crisis 119

Crisis Sports Television Print 119

Stephen Waddington

SEPTEMBER 29, 2021

I want to thank the Resource team for putting on another great CommsHero event and for inviting me back to speak this year. The New York Times printed the article in full. The print edition went monthly in 2013, and bi-monthly in 2016. It’s an overview of industry issues as discussed by my community of practice.

Industry 153

Industry Publicity Agency Community 153

Sword and the Script

APRIL 12, 2022

million in 2016. The product is integrated with Zoom and helps management teams and their research analysts to join the event, deliver their prepared remarks either live, or in a pre-recorded video, and engage with their analysts, face-to-face, during video Q&A. It raised a Series A round of funding for $1.1

Software 89

Software Pitching Measurement Enterprise 89

Norton's Notes

DECEMBER 21, 2016

This year (2016) has been an eventful year to say the least, and as it’s coming to a close I thought I’d take a closer look back at some of the best social campaigns of the year and list a few of my favourites. Here are ten of my favourite social media campaigns from 2016. The Salvation Army: #thedress.

Social Media 28

Social Media Viral Film Media 28

PRSay

SEPTEMBER 9, 2016

Boomers and Millennials are still the two most powerful demographic cohorts and as an example of the types of insight that you can generate into your target consumer groups we launched a special YouGov Generational Survey, looking into the media consumption and attitudes of these key consumer demographics, especially for the PRSA 2016 conference.

Newspapers 60

Newspapers Print Sports Consumer 60

Sword and the Script

DECEMBER 22, 2020

Live events shrink by 64% in 2020. PwC estimates live events, conferences and tradeshows have shrunk 64% as an industry. Event dropped from a roughly $16 billion market in 2019 to about $6 billion in 2020, according to a study reviewed by Marketing Charts. “PwC Shifting the live event budget. Source: B2B Sales Cycles ).

Survey 176

Survey Marketing B2B Study 176

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

Cision

APRIL 5, 2016

1.038 billion in January 2016, to be exact. Targeting options fall in the broad categories of Demographics and Events, Location, Mobile, Facebook Connections, Interests, Behaviors, Education and Workplace and Advanced Demographics. Hope is a terrible strategy. Instead, we must now actively push our content out to our intended audience.

Advertising 120

Advertising Advertising Facebook B2C 120

Beyond PR

JANUARY 16, 2018

For example, for a retailer that wants to understand how people responded to coverage on a new store opening, users can quickly pull a holistic view of the photos, videos and comments related to that event generated by influencers. Edelboim has served as Cision’s President of the Americas since December 2016.

Data 70

Data Retail How To Sports 70

5W PR

MAY 16, 2017

Sansaire unveiled its much-anticipated Delta, a WiFi-enabled, app-compatible sous vide machine that was funded via an extremely successful Kickstarter campaign in 2016. without seeing an array of products displayed in rose gold, copper, matte black, jewel tones, speckled prints, or Pantone’s color of the year, Greenery.

Internal 68

Internal International Print Skype 68

Beyond PR

JULY 18, 2016

As the Olympic flame weaves its way through Brazil, more than 10,000 athletes from 28 sports are preparing to converge on Rio de Janeiro to compete in the 2016 Summer Olympics. Furthermore, print resonates better with Brazilian audiences. 71% responded they have little trust in news published directly or only on social networks.

Media Relations 40

Media Relations Print Media Newspapers 40

MaccaPR

JULY 27, 2016

“I put clothes on because people don’t like me to be in the woods naked,” growls prodigiously-bearded professional lumberjack Adrian Flygt, in a video feature produced by agency BBDO Minneapolis to kick off its 2016 “Lumberjacks Eat Moore. It also enables our agency to expand the campaign past this summer’s lumbersexual event.”.

Marketing 48

Marketing Video Consumer Agency 48

Practical Law Construction

MARCH 2, 2021

It is with this backdrop that I find events in Ireland of particular interest. Jonathan and I have been writing about Ireland’s Construction Contracts Act 2013 since long before it came into force in 2016. That isn’t something I think we’ve seen in the TCC, probably for good reason.

Construction 89

Construction Banking Examples Print 89

Sword and the Script

MAY 21, 2016

So in 2016 our past VP of marketing is now 46. In his latest book, Content, Inc., In 2015, there are literally hundreds of channels where consumers access content.”. It’s this growth in channels that’s reshaped marketing strategy so dramatically, particularly in the digital space.

Social Media 63

Social Media Marketing Media Content Marketing 63

Bianchi Biz Blog

MAY 17, 2021

This was at the Cummins event in 2016 when they introduced the X15 engine, which had extensive internal changes in order to reduce its fuel consumption. again, I will want to leave your event! They will not sell a technical editor, even though a couple of beers might grease the wheels a bit (I’m chuckling).

Meeting 65

Meeting Automotive Engineering Media 65

PR 20/20

OCTOBER 12, 2017

They had a simple goal for one of the races: to deliver a printed guide to exiting fans with the race results immediately following the race. As soon as the race was over, they quickly printed the results on the Heidelberg and distributed the magazines to attendees as they were leaving the race — an astounding feat done in almost record time.

Marketing 53

Marketing Enterprise Print Film 53

NewsWhip

NOVEMBER 13, 2020

I think in the past month alone, we’ve seen things out of the US, Denmark, France, maybe even Germany, that are all from Burger King that are really eventful and interesting. So for example, if we wanted to look at the range of rhetoric during the 2016 election? And it just said, Leopard Queen is greater than Tiger King.

Agency 78

Agency Creativity Instagram Trends 78

Reputation Us

SEPTEMBER 7, 2016

From the August 31, 2016 issue of Credit Union Times Magazine. And as part of the collaboration, she asked if the reporter would be willing to give her the opportunity to view the article before it is printed or posted on its news site. Credit Union Crisis Planning Essential. By Peter Strozniak. The reporter agreed.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

PRSay

AUGUST 12, 2016

Story timelines have shifted from traditional long-lead or daily print opportunities to instantaneous news with the introduction of social as the go-to storytelling platform. Mikolich is the Founder of npm | pr ( www.npmpr.com ) and the Public Relations Society of America (PRSA) Entertainment and Sports Section 2016 Chair.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Karen Freberg

AUGUST 12, 2018

After a two-year journey that began at AEJMC 2016 in Minneapolis, my new solo social media textbook officially was available. This was the first time I was able to see my book in print, and I felt like it was my academic baby! Official launching of my book. This is REAL! In other words: Doers > Speakers.

Meeting 50

Meeting Conference Social Media Community 50

Karen Freberg

MARCH 2, 2018

I admit, there were so many times where I had to bite my tongue because I would ALMOST let this secret slip out at conferences, meet ups, and social events. My first was self-published back in 2016, which actually really started everything for me. I know seeing the physical book printed out will be truly exciting!

Social Media 40

Social Media Exercises Resources Writing 40

wiredPRworks

SEPTEMBER 11, 2016

Every year on this day, I think back to those first few turbulent hours after the tragic event and remember how fragile the world seemed and how strong and calm we needed to be as education communicators. Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year's main events.

Community 40

Community Writing Education Film 40

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. October 19, 2016. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Norton's Notes

JULY 20, 2016

Beginning with a social media, print and email tease campaign, we piqued the interest of thousands of people who all signed up to hear more about the machine. We’re under way with many customer events to showcase the product and we’ve already received an order from HE Services for 50 following an outstanding launch at BAUMA 2016.

Case Study 28

Case Study Social Media Study Media 28

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. 11 Digital Marketing & PR Events to Help You Succeed in 2016 [link] — Lee Odden (@leeodden) August 19, 2015. Mark Fidelman (@markfidelman) August 20, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

MaccaPR

AUGUST 26, 2015

From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Stay tuned in 2016! But, it takes strategic insight and smart planning to communicate a brand’s history well. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

MaccaPR

OCTOBER 17, 2016

Refer back to General Mills’ 2016 Global Responsibility Report (mentioned in my first post ) to see an effective use of GRI G4 standards in its reporting. Today’s corporate sustainability reports have moved beyond a single print-based reporting tool to a multi-media showcase of an organization’s sustainability performance.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Sword and the Script

AUGUST 2, 2016

— Kevin C Hartman (@KevinCHartman) July 14, 2016. We no longer have to rely on events or the media to get the story out. Know a PR, marketing or sales leader with compelling ideas fit for print? @Frank_Strong yeah, intent, audience & method are all needed. Digital is blurring things. What did you mean? “My

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

MaccaPR

MARCH 2, 2017

Social Media Examiner Blog – A lively marketing education site with 575,000 email subscribers, a weekly live video show and podcast, and a Social Media Marketing World event attended by 3,000 marketers. The Most Viewed Social Videos of 2016 and What Companies Can Learn From This List ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Cision purchased those assets from UBM, a publisher and events company. 6a) June 6, 2016: DOJ Rules on PR Newswire. million about six months later.

Technology 12

Technology Software Company Marketing 12

The Proactive Report

MARCH 16, 2016

Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. The story can be an announcement, an event, a milestone, a ticket special, a new product – not just a photo or image that makes you “feel good” – it can be a call-to-action (CTA.) Even if they’re a “print” outlet.

Infographics 100

Infographics Video Case Study Print 100

The Proactive Report

MARCH 16, 2016

Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. The story can be an announcement, an event, a milestone, a ticket special, a new product – not just a photo or image that makes you “feel good” – it can be a call-to-action (CTA.) Even if they’re a “print” outlet.

Infographics 100

Infographics Video Case Study Print 100