Cision

MARCH 21, 2016

For our newest findings, check out the State of the Media 2016 Report! Cision’s State of the Media 2016 Report lists the four most important media trends, according to a survey of more than 300 journalists. Emerging technology continues to change the way readers consume the news and how media outlets report it. Social Media.

Trends 120

Trends Mobile Media Print 120

Sword and the Script

DECEMBER 22, 2020

Live events shrink by 64% in 2020. PwC estimates live events, conferences and tradeshows have shrunk 64% as an industry. Event dropped from a roughly $16 billion market in 2019 to about $6 billion in 2020, according to a study reviewed by Marketing Charts. “PwC Shifting the live event budget. Source: PR Measurement ).

Survey 177

Survey Marketing B2B Study 177

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Cision purchased those assets from UBM, a publisher and events company. 6a) June 6, 2016: DOJ Rules on PR Newswire. million about six months later.

Technology 12

Technology Software Company Marketing 12

NewsWhip

NOVEMBER 13, 2020

Brett Once you have hooked into this creative process and are live with a new campaign, how do you measure the brand impact on culture? . And measuring it is not easy. This gave us a new way to think about how we can measure and forecast cultural impact. The world that I was brought up in is tried and true traditional PR.

Agency 78

Agency Creativity Instagram Trends 78

The Proactive Report

MARCH 16, 2016

Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. The story can be an announcement, an event, a milestone, a ticket special, a new product – not just a photo or image that makes you “feel good” – it can be a call-to-action (CTA.) Even if they’re a “print” outlet.

Infographics 100

Infographics Video Case Study Print 100

The Proactive Report

MARCH 16, 2016

Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. The story can be an announcement, an event, a milestone, a ticket special, a new product – not just a photo or image that makes you “feel good” – it can be a call-to-action (CTA.) Even if they’re a “print” outlet.

Infographics 100

Infographics Video Case Study Print 100

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. 11 Digital Marketing & PR Events to Help You Succeed in 2016 [link] — Lee Odden (@leeodden) August 19, 2015. Mark Fidelman (@markfidelman) August 20, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

MaccaPR

OCTOBER 17, 2016

Key to a corporate sustainability report is knowing what data points should be measured. Refer back to General Mills’ 2016 Global Responsibility Report (mentioned in my first post ) to see an effective use of GRI G4 standards in its reporting. GNP Company’s Berling also points to the value of consistent measurement.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

MaccaPR

MARCH 2, 2017

Social Media Examiner Blog – A lively marketing education site with 575,000 email subscribers, a weekly live video show and podcast, and a Social Media Marketing World event attended by 3,000 marketers. Other top posts: “ Think Like a Performance Marketer: 8 Tops to Better Measure and Optimize Your Content ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Stephen Waddington

SEPTEMBER 29, 2021

I want to thank the Resource team for putting on another great CommsHero event and for inviting me back to speak this year. The New York Times printed the article in full. Practice includes research, planning, content, and measurement, in addition to media channels. The print edition went monthly in 2013, and bi-monthly in 2016.

Industry 153

Industry Publicity Agency Community 153

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52