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How an Influencer Marketing Agency Can Help with Video Strategy

Konnect Agency

An influencer marketing agency can help brands understand current trends and how they should be incorporating these trends into their influencer marketing strategies to drive success and accomplish goals. Influencer Marketing Agency Breakdown of Video Content Evolution. Looking for an influencer marketing agency?

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PR agencies face mixed future

Steve Barrett on PR

Early indications from marketing services holding company group financial reports for 2015 suggest a mixed year for PR agencies - PRWeek is tracking down the essential knowledge you need to plan your 2016 strategy.

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“Internal” PR: Takeaways for Summer 2016

ImPRessions - Crenshaw Communications

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. For another, it was to develop a media strategy for a partnership announcement. The most satisfying outcome of his experience?

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5 Ways to Improve Your Content Strategy

The Proactive Report

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. IMPROVE YOUR CONTENT STRATEGY. DemandGen Report – 2016 Content Preferences Survey ).

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SHIFT Archives: The Best of Q2 2016

Shift Communications

When devising a content strategy for a new year, it’s important to take note of what worked (and why) to plan what’s to come next year. Our top posts from the second quarter of 2016 focused on PR and marketing technology skills, Facebook branded content, and measuring influencer performance. Want to see how to do this for your blog?

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SHIFT Archives: The Best of Q3 2016

Shift Communications

When devising a content strategy for a new year, it’s important to take note of what worked, what didn’t work, and why, to plan for next year. Our top posts from the third quarter of 2016 focused on Google Analytics, digital ethnography, and content overload. Google introduced its Google Analytics™ Demo Account in August 2016.

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2016: The Year of the (Marketing) Monkey

Shift Communications

2015 found brands reevaluating their agency relationships in an unprecedented way , turning over partners looking for a better mix of nimble, efficient and integrated. One where marketing holistically weaves data, tactics and strategy together with bottom line expectations. Here’s to an exciting 2016. Derek Lyons.