Mindful Marketing

JUNE 22, 2015

Patrick Coffee had insightful commentary on the Holmes Report’s 2015 World PR Report , where he “respectfully disagreed” with the report’s claim that “media relations skills are not seen as particularly relevant.”. By Seedepth. Last week PR Newser wrote an interesting article on the value of media relations.

Media Relations 50

Media Relations Measurement Report Media 50

Cision

OCTOBER 7, 2015

All numbers were pulled October 7, 2015. Farm Journal – 47,113. — Farm Journal (@FarmJournal) October 6, 2015. — Organic Trade (@OrganicTrade) October 6, 2015. — AgriNews (@AgNews) October 7, 2015. — Modern Farmer (@ModFarm) October 7, 2015. Secrets of #rice unlocked?

Agriculture 120

Agriculture Twitter Journalism Report 120

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. Now in its 14th year, the report is one of the best indicators of the health of the news media industry.

Newspapers 71

Newspapers Mobile Media Facebook 71

Waxing UnLyrical

JUNE 26, 2015

We welcomed four stellar guests including the Washington Business Journal ‘s Jennifer Nycz-Conner , digital marketing brand strategist for V3B Shelly Kramer , founder of Red Shift Writers (and regular contributor to this blog!) “A1: Long twisty road to journalism, eventually. In line with our June theme (content!

Measurement 40

Measurement Journalism Video Community 40

Doctor Spin

FEBRUARY 22, 2024

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Source: Journal of Accounting and Economics 5 Brown, L., Journal of Accounting and Economics. Source: International Journal of Business Communication 9 Mishra, K., Journal of Marketing, 80, 122 – 145.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Cision

AUGUST 7, 2015

Cision’s 2015 Global Social Journalism Study sheds light on the impact of social media on the role of journalists, analyzing data gathered from over 3,000 journalists and media professionals from 11 countries. Here are four ways social media has transformed journalism: 1. There’s a new information landscape.

Social Media 120

Social Media Journalism Media Study 120

Cision

AUGUST 13, 2015

By analyzing the perceptions and attitudes of over 3,000 journalists from 11 countries, Cision’s “ 2015 Global Social Journalism Study ” emphasizes the change in journalists’ opinion. Want to learn all of the key findings on social journalism? Get Cision’s “ 2015 Global Social Journalism Study ” today!

Social Media 120

Social Media Journalism Media Study 120

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Writing in a trade journal, Heather Ripley of Ripley PR says that what constitutes a crisis is oftentimes subjective. Identifying a PR crisis.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Cision

OCTOBER 16, 2015

Edelman’s 2015 Trust Barometer Study found that for the first time, online search engines surpassed traditional media as the most trusted news source among the general public. Traditional journalism’s inherent benefits should always be considered when engaging in a content marketing tactic. Credibility.

Content Marketing 120

Content Marketing Marketing Radio Media 120

NewsWhip

OCTOBER 24, 2022

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. She joined the Condé Nast Italia team in 2013, and explains how NewsWhip has helped to tackle the challenges of journalism in the digital age. “As Trend spotting in journalism.

Data 68

Data Trends Journalism Print 68

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. Now in its 14th year, the report is one of the best indicators of the health of the news media industry. How big is “significant”?

Mobile 52

Mobile Media Newspapers Local 52

Doctor Spin

NOVEMBER 29, 2023

Source: Journal of Public Relations Research 1 Bourne, C. Journal of Public Relations Research, 27, 322 – … Continue reading Thought leaders must continuously probe existing challenges to find brand-new solutions. Journal of Public Relations Research, 27, 322 – 336. ANNOTATIONS [ + ] ANNOTATIONS 1 Bourne, C. 2023, November 27).

Leadership 52

Leadership Strategy Wikipedia eBook 52

Flatiron Communications

MAY 20, 2015

Hence, here’s a refresh that may again test your PR mettle: The 2015 PR Quiz. Q11) Are these the best of times or worst of times for journalists and journalism? Q14) In journalism, what does TLDR stand for? The post The 2015 PR Quiz appeared first on Flatiron Communications LLC. What measure has it decided to use?

Journalism 28

Journalism Radio Report Advertising 28

Waxing UnLyrical

JULY 30, 2015

And I was delighted that three extremely experienced practitioners – you might even call them legendary (or on their way) made the time to join us: Shel Holtz of Holtz Communication, Dr. Julie O’Neil of the TCU School of Journalism, and Dr. Barbara Gibson of Syracuse University London. See you all there!

Internal 40

Internal International Communications Measurement 40

Solo PR Pro

AUGUST 18, 2015

Hats off to another fantastic conference where the Solo PR community had an opportunity to strengthen our bonds while learning and networking – sharing with each other and our fellow attendees at the 2015 Florida Public Relations Association Conference in Orlando, Florida. Scipps School of Journalism at Ohio University.

Conference 40

Conference Community Small Business Storytelling 40

The Hoffman Agency

MARCH 4, 2024

In 2015, two French journalists realised that schoolchildren from disadvantaged neighbourhoods, lacking a network, were doing their internships in small businesses where they sometimes became free labour. So, he applied on the platform for several jobs in journalism, television and comedy (his second passion).

Journalism 36

Journalism Television Exercises Education 36

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. Now in its 14th year, the report is one of the best indicators of the health of the news media industry.

Mobile 40

Mobile Media Newspapers Local 40

Cision

MARCH 3, 2016

The infographic, inspired by the results, shows some of the highlights of the report, including the top trends in journalism, a look at how reporters use social and what skills communicators need to improve. More than half of journalists use social to source stories. Periscope launching to join the ranks of Meerkat and Stream.

Infographics 120

Infographics Media Journalism Survey 120

Deirdre Breakenridge

APRIL 13, 2015

Source: 2015 DS Simon Media Influencers Report) Makes sense – the shrinking media newsrooms lack the resources to produce video. The 2015 PRESSfeed Media Trends and Online Newsroom Study shows that only 30% of the Fortune 100, 10% of the Fortune 500 and a scant 5% of the Inc. And they expect to use “much more” in the next year.

Video 150

Video Trends Radio Newspapers 150

Cision

JULY 27, 2015

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. Click here to get the free Social Journalism Study now! Here are five of the report’s findings on social media’s role in journalism: 1.

Social Media 120

Social Media Privacy Journalism Media 120

Stern + Associates

OCTOBER 5, 2023

Fluent in Mandarin, Rithmire holds seats on the editorial boards at China Quarterly and the China Journal. A Fresh Look at a Complex Global Dance Winner of the 2015 and 2023 Faculty Teaching Award at Harvard Business School, Rithmire makes the challenges and opportunities presented by ever-shifting policy changes feel exciting and fresh.

Strategy 97

Strategy Government Policies Groups 97

Cision

APRIL 24, 2015

Industry stories we’ve been following the week of Earth Day: The Big News: Comcast has officially exited the proposed acquisition of Time Warner Cable due to anti-trust concerns from the Department of Justice ( Capital ); 2015 Pulitzer Prize winners were announced ( TalkingBiz News ), two of whom have left journalism for PR gigs ( Columbia (..)

Media 120

Media Radio Journalism Newspapers 120

Cision

MARCH 29, 2016

CFO (2015) reports that ambiguity in financial PR often correlates to poor performance. Leslie Nicol of CIN and Maine Desk (2015) offers a pretty innovative way to do this: with your subscriber list. Tom Gable of Gable PR (2015) points out an overlooked aspect of press releases: the boilerplate. ” 4. Boilerplate.

Retail 120

Retail Pitching Print Writing 120

Bianchi Biz Blog

APRIL 3, 2023

How long have you been in journalism and how did you get started? I began my journalism career in 2014 as an intern at Automotive News. AN hired me as the finance and insurance reporter in 2015, and I’ve been moving around the newsroom ever since.

Automotive 77

Automotive Meeting Report Insurance 77

Stephen Waddington

JUNE 13, 2019

Trust in the news has fallen 11% since 2015. It’s an open model of journalism is which readers and the communities on which it reports are invited into the newsroom More publishers are getting involved in audio. Methodology The study was commissioned by the Reuters Institute for the Study of Journalism.

Print 115

Print Media Newspapers Local 115

Bianchi Biz Blog

OCTOBER 24, 2022

Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started? Just this year, FleetOwner won a Jesse H. What elements or characteristics do you look for in a story?

Meeting 59

Meeting Automotive Transportation Newspapers 59

ImPRessions - Crenshaw Communications

DECEMBER 2, 2016

Although this happened in 2015, the two (actors Jeffrey Dean Morgan and Paul Rudd ) are so modest and low-key it really wasn’t reported anywhere til this year. We have seen the future and it is “constructive journalism.” Makes you want to plan a trip right now. Negan and Ant-Man save small-town candy store?

Construction 120

Construction Journalism Tourism Local 120

Cision

OCTOBER 21, 2015

Below are a few ways you can amp up your storytelling, stemming from insights, ideas and case studies explored at the 2015 xPotomac Conference. Liz Sabatiuk (@mobilia5) August 27, 2015. xpotomac15 — Jon-Mikel Bailey (@JonMikelBailey) August 27, 2015. Carrie Hane Dennison (@carriehd) August 27, 2015. Create Many Versions.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Cision

OCTOBER 4, 2017

Multimedia is a crucial component to impactful modern-day journalism. A 2015 study by PR Newswire found that less than half (42 percent) of all press releases included multimedia elements, and of the top 100 most successful releases, 68 included multimedia assets. Better understand efficacy. Create more visual content.

How To 282

How To Storytelling B2C Measurement 282

Stern + Associates

OCTOBER 10, 2023

His first book, 2015’s “ Chasing the Scream: The First and Last Days of the War on Drugs ” (Bloomsbury USA) was adapted into the 2021 Academy Award-nominated film “ The United States vs. Billie Holiday ”. He returned to the TED stage in 2019 with a gripping presentation on anxiety and depression.

How To 62

How To Film Interviews Employee 62

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true to those in the tech marketing, journalism and PR worlds. The story, about the tyranny of “Silicon Valley Time,” was widely read and shared then. His subtitle said it all: The tech press moves like clockwork, fitting company narratives into a predictable arc. Quantum Solace.

Enterprise 177

Enterprise Big Data Technology Analysis 177

ImPRessions - Crenshaw Communications

JULY 18, 2018

On the more nefarious front, in 2015 Columbia Journalism Review uncovered a company called NewsBios that sold reporter dossiers to PR pros. We also include the reporter’s three most recent and relevant articles and their Twitter handles, offering a glimpse into the style and beat of the journalists.

Interviews 136

Interviews Construction Report Journalism 136

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Mark Hopkins : With our old newsroom there was a total of 11,588 hits in 2015.

Healthcare 137

Healthcare Journalism Local System 137

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true for those in the tech marketing, journalism and PR worlds. The story, about the tyranny of “Silicon Valley Time,” was widely read and shared. His subtitle said it all: The tech press moves like clockwork, fitting company narratives into a predictable arc. Quantum Solace.

Enterprise 156

Enterprise Big Data Technology Analysis 156

NewsWhip

FEBRUARY 1, 2024

54 ) Despite dips from 2015-2017 and again from 2021-2023, it’s now at its highest level of the past four years, and only one point down compared to 2014. This shows the power that earned media still retains, especially compared to owned media, which has been distrusted since 2014. Source: Edelman Trust Barometer, p.54

Government 88

Government Survey Technology Ethics 88

PRSay

SEPTEMBER 1, 2017

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. 2009; Ragas, Uysal & Culp, 2015).

Ethics 138

Ethics Public Affairs Journalism Leadership 138

Cision

SEPTEMBER 28, 2015

” – Journal of Advertising Research 3. Health Business Elite, EBSCOhost (accessed September 25, 2015). Health Business Elite, EBSCOhost (accessed September 25, 2015). ” Journal Of Advertising Research 55, no. ” Journal Of Advertising Research 55, no. Interaction.” 3 Fulgoni, Gian M.,

Marketing 120

Marketing Groups Journalism Social Media 120