The Proactive Report

OCTOBER 7, 2016

The media landscape is still shifting – and will continue to do so as the young digital natives grow up and grow older. This is up from 54% in 2013. Right now TV is still the number one choice for news across the entire American population, but it’s by a narrowing margin. What this means for PR.

Mobile 133

Mobile Media Engineering Google 133

Agility PR Solutions

OCTOBER 25, 2018

From 2013 to 2018, Asian, Latino, and black audiences have been ahead of the streaming curve. The post How today’s multicultural audience defines new age media patterns appeared first on Agility PR Solutions. America’s multicultural audiences are on the leading edge of tech adoption.

Media 117

Media Analysis Brand Branding 117

Journalistics

FEBRUARY 25, 2013

For many of us, it’s what attracted us to media relations in the first place. In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). For starters, the media environment – and therefore the media relations environment – is 24/7 today.

Media Relations 52

Media Relations Media Pitching Writing 52

NewsWhip

OCTOBER 28, 2022

The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media. Media really started paying attention on October 3, when the artist turned up at Paris Fashion Week alongside right-wing provocateur Candace Owens wearing “White Lives Matter” t-shirts.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. To us, here at Agnes + Day , someone who says that they specialize in “social media crises” is demonstrating a big red flag. The truth is that no matter where a crisis originates, it will end up online and online includes, but is not limited to, social media.

Social Media 252

Social Media Crisis Media Viral 252

Landis PR

MARCH 27, 2023

As Major League Baseball opens the season this week, we invited award-winning journalist, Susan Slusser to be interviewed for “Meet the Media.” The post Susan Slusser – Meet the Media appeared first on Landis PR. Susan Slusser Happy Opening Day! Susan covers the San Francisco Giants for the San Francisco Chronicle.

Meeting 52

Meeting Sports Media Pitching 52

PRSay

MAY 14, 2021

She also served as the dean of the College of Journalism and Mass Communications at the University of South Carolina before becoming the founding dean of the College of Communication and Media Sciences at Zayed University in the United Arab Emirates. When she retired from teaching in 2013, Turk was named a VCU professor emerita.

Education 135

Education Journalism Leadership Interviews 135

Wadds Inc.

OCTOBER 4, 2023

It’s the tenth anniversary of Brand Vandals written by Steve Earl and I in 2013. It tells the story of how organisations can build a reputational defence through their actions and by communicating with publics or audiences using paid, earned, shared, and owned media. We got a lot right in both books, but we also had a couple of misses.

Brand 122

Brand Branding Reputation Financial 122

Bianchi Biz Blog

JANUARY 10, 2022

My first non-school newspaper gig was at the China Daily in 2013. You might also be interested in: Meet the Media: John Irwin, Reporter at Automotive News. Meet the Media: David Sickels, Editor of The Buzz & Senior Editor of Tire Review & Fleet Equipment. Meet the Media: Bengt Halvorson, Editor of Green Car Reports.

Meeting 74

Meeting Report Automotive Media 74

The Proactive Report

OCTOBER 12, 2015

Back in 2005 when Pew started tracking social media usage just 7% of adults where active on social networking sites. Over the years Pew has monitored how the rise of social media has affected our work, relationships and communication patterns and how these changes have affected business and politics. Today that number is 65%.

Social Media 100

Social Media Media Ethics Analysis 100

Cision

AUGUST 7, 2015

Since the dawn of the Internet, the role of journalists and the state of the media have been in a constant state of flux. With so much information available to the public with just the click of a mouse, how do media professionals maintain their authority over the news? Here are four ways social media has transformed journalism: 1.

Social Media 120

Social Media Journalism Media Study 120

Cision

AUGUST 23, 2016

Connecting with journalists via social media should be a no-brainer for any PR pro. A few years ago you probably could have gotten away with not using social media to listen to and interact with journalists and influencers; however, because it’s now so embedded in the news media’s everyday life, you risk missing out on coverage opportunities.

Journalism 120

Journalism Social Media Study Media 120

Bianchi Biz Blog

APRIL 18, 2022

I left newspapers in 2013 shortly before T he Plain Dealer in Cleveland started cutting back print publication schedules. That led to a brief stint in marketing before I joined GIE Media to start Today’s Motor Vehicles , a magazine dealing with automotive manufacturing and design issues.

Meeting 78

Meeting Automotive Media Newspapers 78

Deirdre Breakenridge

DECEMBER 5, 2014

Last year (summer of 2013) when I was developing the www.castropignano.com website I noticed that people were using the hashtag #Castropignano and posting really beautiful photos on Instagram, Pinterest, Facebook and Twitter. So, I started thinking about it in September 2013 and the more I thought about the idea the more I liked it.

Engineering 413

Engineering Pinterest Social Media Radio 413

Polaris

NOVEMBER 17, 2014

According to a 2013 Technorati study , blogs are one of the most important online sources of purchase influence. While independent bloggers often have lower audience reach than legacy media, their communities are typically more involved. The media outlet pays the journalists. The media outlet pays the journalists.

Media Relations 232

Media Relations Marketing Media Fashion 232

Stephen Waddington

MAY 19, 2022

Damming Glassdoor posts from bad leavers are part of the cut and thrust of managing an employee brand in the social media age. An algorithm matched words to subsequent corporate violations reported in the media. It tracked the corporate misconduct at Wells Fargo between 2009 and 2013.

Corporate 120

Corporate Employee System Journalism 120

Remote PR Jobs

SEPTEMBER 25, 2023

So began The Economist’s obituary for Daniel Edelman in January 2013, a sharp eulogy commemorating the life of a public relations giant. Thoughtful content-marketing paired social media scales. PR, when it hits, scales. We must all be cognizant of the fact that tech PR professionals are in demand and very good at what they do.

Publicity 100

Publicity Engineering Advertising Advertising 100

Critical Mention

MARCH 4, 2022

NEW YORK — For the second consecutive year, Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one Earned Media Suite—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2022.

YouTube 137

YouTube Engineering Technology Instagram 137

Cision

APRIL 7, 2016

Now, 63 percent of users (up from 47 percent in 2013) log into their accounts to get the news. Facebook has understood its role in the media landscape and has leveraged it by adding tools and features for news outlets. And according to the State of the Media 2016 Report , 18.7 Why the shift? Instant Articles. Over half (51.8

Facebook 120

Facebook Media Trends Mobile 120

Bianchi Biz Blog

SEPTEMBER 7, 2021

While freelancing for Clevel and Magazine in 2013, I had the chance to profile Anthony and Joe Russo, who had returned home to direct Captain America: The Winter Soldier. You might also be interested in: Meet the Media: Sean O’Kane, Senior Reporter at The Verge. Meet the Media: Alexa St.

Meeting 90

Meeting Transportation Media Journalism 90

The Proactive Report

MAY 4, 2015

We all know that most companies are using social media now. 500 social media use in an SNCR webinar today. The study was done in two parts: first an observational study of the websites and social media accounts of the Inc. Favorite Social Media Platforms. Small Businesses Succeeding on Social Media.

Social Media 100

Social Media Company Media Study 100

Stephen Waddington

JUNE 6, 2020

He invites fresh voices from arts, business, communication, culture, media and politics. We contributed the final essay updating our book Brand Vandals in 2013, exploring the impact of social media on reputation. Reputation Management is worth the cover price for these stories alone. You should buy a copy for your boss.

Reputation 153

Reputation Financial Case Study Banking 153

Sword and the Script

FEBRUARY 20, 2024

What: PR pitching amidst the continuing media layoffs When: February 22, 2024, at 12:00 p.m. Read more: The Propel Media Barometer – Q1 2024 by Propel (click image for higher resolution) 2. But before we dive into the summaries, here’s a quick plug for a free event I’m doing this Thursday with Michelle Garrett.

Report 105

Report Publicity Marketing Pitching 105

Shift Communications

NOVEMBER 16, 2018

All earned media, like all public relations efforts, are not the same. To start thinking about the broad categories of earned media today, let’s go back to basics. Here’s the gist: Broadly, the primary purpose of media is to generate audience , to start buzz, to create awareness. Sales-focused Media.

Media 74

Media Airlines Agency Marketing 74

Critical Mention

AUGUST 7, 2020

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. Padhye joined Critical Mention in 2013 as Senior Network/Systems Engineer. It is also another important milestone in our growth as a company and the evolution of our Earned Media Suite.” .

Technology 125

Technology Television Analytics Radio 125

Deirdre Breakenridge

APRIL 9, 2018

For many organizations, at the top of the skills list, is managing digital media and analytics. More companies are active online and through social media. Chuck literally wrote the book on Digital Marketing Analytics , along with his co-author, Ken Burbary back in April of 2013. What is social media ROI?

Analytics 231

Analytics Marketing How To Community 231

Communications Conversations

SEPTEMBER 9, 2020

That thud you hear is the sound of the news landing in social media circles. Since buying Slideshare in 2013 (it’s been SEVEN YEARS since they bought Slideshare?!?!?!), Not that Slideshare was a social media darling. Few people cared. And, for good reason. LinkedIn did absolutely nothing with its investment.

Reddit 88

Reddit LinkedIn Web Social Media 88

Bianchi Biz Blog

SEPTEMBER 26, 2022

In 2013 a friend suggested we start an automotive site for women and I declined; I didn’t see the automotive market as very friendly toward women. But in doing my homework I was struck by the disconnect between the number of cars women purchase and the media dedicated to this pursuit.

Meeting 74

Meeting Automotive Media Journalism 74

The Stalwart Blog

SEPTEMBER 25, 2015

I entered into a class entitled JMS 210: Social Media In The Digital Age. Nostalgia #Senior Social media is a constantly evolving force, but these three digital moments have had such a great impact on PR and marketing, my professors are still teaching them almost two years later. And the best campaign to unveil on social media EVER!

Social Media 60

Social Media Media YouTube Video 60

ImPRessions - Crenshaw Communications

MAY 7, 2020

Twitter is an invaluable resource for both PR pros as well as top media and influencers. Khadeeja has been writing for WSJ since 2013 where she covers US based retail companies, including brick-and-mortar chains and e-commerce. . Love it or hate it, when news breaks, Twitter is the go-to source. Khadeeja Safdar @khadeeja_safdar.

Retail 245

Retail Twitter Real Estate Trends 245

Communications Conversations

JANUARY 2, 2020

That post represented the start of my social media journey. That was my social media “ground zero” moment. I was a social media addict. I had heard of him earlier as he essentially started social media at Thomson Reuters (at least here in MSP). And, my social media usage from 2014-2019: 1-Blog.

Social Media 78

Social Media Media LinkedIn Instagram 78

Cision

MAY 30, 2017

It’s been four years since the SEC’s social media guidance was added to RegFD and a good a time as any to refresh the details of RegFD. The post Satisfying Regulation Fair Disclosure (RegFD): 8-K, News Releases, IR Websites, Social Media appeared first on Cision.

Social Media 120

Social Media Media Facebook Analysis 120

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Now in its 14th year, the report is one of the best indicators of the health of the news media industry. What other trends are revealed in this year’s installment of the State of News Media? I know, I was surprised too.

Newspapers 71

Newspapers Mobile Media Facebook 71

Stephen Waddington

JUNE 30, 2021

It’s an area of the media and technology that organisations such as Ofcom or ONS don’t yet track. Apple’s Siri launched in 2011, Google’s Voice Search in 2012, and Amazon’s Alexa in 2013. Voice is evolving from an interface to a distinct channel according to the Voice Consumer Index.

Hotels 138

Hotels Travel Privacy Engineering 138

Communications Conversations

DECEMBER 8, 2014

Consider the following stats: 91% of Americans own a cell phone; 61% own a smartphone; mobile ad spending doubled in 2013 and 2014; and, consumers spend 60% of their internet time on a mobile device. Prediction: The native advertising backlash will intensify—but from brands, not media critics. Prediction: Mobile will take over.

Social Media 152

Social Media Mobile Marketing Storytelling 152

5W PR

JANUARY 22, 2018

By: Lauren F, Social Media Specialist. How Instagram is shaping 2018 social media trends for brands. that sent all other social media platforms directly to second place? Just 17 months was all it took for Instagram’s popular stories feature to rise to the top, attracting over 500 million users daily. User Base.

Instagram 68

Instagram Social Media Media Retail 68

ImPRessions - Crenshaw Communications

JUNE 5, 2018

Most often, reactive PR is associated with “newsjacking,” where a brand may seize on a trending news story through social posts or expert commentary in the media. It also launched a social media campaign with humorous memes and messages about the dangers of the behavior. McDonald’s wrong-time marketing?

Brand 160

Brand Branding Viral Crisis Management 160