wiredPRworks

APRIL 13, 2022

How can financial services organizations use social media to differentiate and build relationships? Financial Services Organizations Social Media Interview Key Points. Chris and Barbara met via AMA Chicago when Barbara moderated the Social Media 2022 trends panel at Morningstar. About Growing Social Now. About Barbara Rozgonyi.

Financial 52

Financial Social Media Banking Media 52

wiredPRworks

MARCH 23, 2022

Looking for the future intersection of social media and podcasting? Get transported to the future today with Jennifer Navarrete, aka @epodcaster, and Barbara Rozgonyi, two Social Media Club chapter founders who met via Chris Heuer and Kristie Wells. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

Web 119

Web Transportation Social Media Community 119

PRSay

JULY 1, 2022

Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals. About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Three major broadcast networks dominated TV.

Handbook 190

Handbook Publicity Newspapers Television 190

Bianchi Biz Blog

MARCH 8, 2021

I am routinely inspired by the women I meet through my reporting, especially those who are pushing the industry to new heights with their leadership and successes in their STEM careers. Ohio was a key swing state in 2008, so both candidates—Barack Obama and John McCain—spent time stumping here. Tell us about your dream assignment.

Meeting 72

Meeting Media Automotive Mobile 72

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth.

Creativity 98

Creativity Communications Instagram Interviews 98

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Social Media Trends in Startups: Danielle Mullen Owner, Semicolon Bookstore.

Social Media 52

Social Media Trends B2C Media 52

PRSay

JANUARY 17, 2019

According to a study by executive outplacement firm Challenger, Gray & Christmas, a total of 1,452 CEOs left their posts in 2018, marking the highest number of departures since 2008’s 1,484 and a 25.2 Boards are anticipating a changing environment and putting leadership in place who are capable of succeeding in it.”.

Study 84

Study Ethics Leadership Technology 84

wiredPRworks

APRIL 20, 2022

About The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. In 2008, Barbara and David met IRL in Chicago when he offered a free ticket to a conference on twitter. Get your copy of The New Rules of Marketing and PR. How did they meet?

Marketing 118

Marketing Social Media Trends Instagram 118

wiredPRworks

MAY 18, 2022

.” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. I remember connecting with Barry via social media and then being surprised when he suggested a face-to-face meetup. Barry Moltz on Instagram. Barry Moltz on Twitter.

Small Business 52

Small Business Social Media Radio Media 52

Stephen Waddington

SEPTEMBER 10, 2020

According to LinkedIn data published this week, communications and media professionals are among the least confident among the UK workforce. By comparison, during the 2008 recession GDP shrunk by no more than 2.1% Brand and corporate agencies that have a track record in purpose-led are taking an assertive leadership position.

Agency 122

Agency Creativity Marketing Government 122

wiredPRworks

MAY 25, 2022

That’s because our guest, Shawna Coronado is an anti-inflammatory lifestyle author, coach, media host, photographer, speaker, and writer recognized for wellness lifestyle, anti-inflammatory culinary, organic gardening, and travel. They got to know each other at social media events around the city. About Shawna Coronado.

Television 52

Television YouTube Pinterest Radio 52

Communications Conversations

DECEMBER 8, 2022

A few weeks ago, Ad 2 hosted a great event (led by former Tommie, Chloe Lewis)–a Women’s Leadership Panel. Most of the folks I know come from the PR, comms or social media worlds. Other leadership roles: LeeAnn was involved with MN PRSA earlier in her career as the co-chair of the student relations committee.

Marketing 60

Marketing Leadership Creativity Internal 60

Sword and the Script

MAY 21, 2019

“In my previous experiences, I had not been exposed to women in positions of leadership. She left Disney in 2008 to focus on her kids, and when she returned a few years later, her old line of worked dried up with digital formats. 2) What is paid social media and how is it different than other forms of paid media?

B2B 81

B2B Social Media Company Marketing 81

wiredPRworks

MAY 23, 2022

After you accept an invitation, reply with a quick personal message that includes a few bullet points about what you do, an opportunity to ask questions about your industry and additional ways to connect with you online via social media. Named in honor of her mother and grandmother, CoryWest Media inspires innovation as it fuels growth.

LinkedIn 52

LinkedIn How To B2B Social Media 52

PRSay

OCTOBER 6, 2022

When my business went through a downturn in 2008, I wrote my first book: “Everything You Ever Wanted to Know About Social Media.” Let people in. Lesson 3: When things don’t go how you expect, be flexible and reinvent the situation. After the book was published, my business soared again.

System 156

System Exercises Groups Training 156

wiredPRworks

APRIL 6, 2022

Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth. About Barbara Rozgonyi. Let’s Connect!

How To 52

How To Engineering System Insurance 52

Sword and the Script

JANUARY 8, 2019

Media references tend to take a back seat to the mad pace that is often B2B marketing. Media references are hard for several reasons. You certainly need the sales leadership on board with a reference program, but marketing has to drive it, or it will fade away. 4) Personal social media engagement.

B2B 78

B2B Media eBook Interviews 78

wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth. About Barbara Rozgonyi, Sales Performance Expert.

Strategy 52

Strategy Training Insurance Insurance 52

Sword and the Script

JUNE 27, 2020

The recession of 2008 changed housing. One of the other statistics that stood out for me was around PR and social media : 71% of PR pros say Twitter and LinkedIn will both be equally important to communication strategies in 2020 ( see graphic ). The COVID-19 pandemic will certainly have lasting effects.

Study 133

Study Publicity Survey Internal 133

Doctor Spin

MAY 30, 2023

Barnum (1810–1891) was a savvy publicity showman, one who impacted particular aspects of public relations and advertising, primarily event planning, event promotion and true publicity/media coverage. They may also have become disillusioned with the group purpose, process, or leadership and are seeking a viable alternative.”

Publicity 52

Publicity eBook Ethics Resources 52

Doctor Spin

DECEMBER 4, 2022

They may also have become disillusioned with the group purpose, process, or leadership and are seeking a viable alternative.” These results are consistent with the amplification hypothesis.” ” Source: A new look at the consequences of attitude certainty: The amplification hypothesis 2 Clarkson, J. Tormala, Z. L., & Rucker, D.

How To 52

How To Handbook Resources Groups 52

ImPRessions - Crenshaw Communications

AUGUST 6, 2021

In B2B public relations , there’s a lot of talk about thought leadership. So, what’s magical about thought leadership? It was an economist, Joel Kurtzman, who is actually credited with popularizing “thought leadership” in business circles. That describes the present time, of course. They talk about ideas.

Leadership 398

Leadership B2B Community Viral 398

Communications Conversations

JUNE 4, 2019

I’ll let you stew on that for a hot tick while I point out another interesting quote from the post–this one from Franklin Goldberg, CMO of the Parable Group: “Many businesses need to rethink their requirements for high-level leadership positions, especially within the Marketing and Sales departments. I just don’t buy it.

Marketing 68

Marketing Leadership Groups LinkedIn 68

PRSay

OCTOBER 8, 2018

However, this outlook changed drastically after the housing bubble crisis in 2008. ” Later on in his speech, Reich linked this lack of civil discussion to the media. This leads to people working longer hours and taking on additional jobs just to pay the mortgage. “People were angry on both sides of political divide.”

Conference 151

Conference Television Viral Banking 151

Communications Conversations

SEPTEMBER 26, 2018

It’s a completely difference space than it was in 2008. The bigger question I have is this: Is there still a need for the traditional professional trade organization in PR, comms and social media marketing? 4: Redefine leadership criteria. And, as a result, they’re struggling. I believe that’s inevitable.

How To 98

How To Groups Local Conference 98

Communications Conversations

DECEMBER 13, 2019

I mean, I started this blog in 2008 and I got sideways looks. Years later he came to work with us at Risdall to help build the social media and content function. Over time, it became a critical leadership resource. I remember being impressed by Ryan’s enthusiasm for the then new media format. And, he was prolific.

Blogging 78

Blogging Agency Community Local 78

Stern + Associates

AUGUST 15, 2022

In 2008, he co-founded the presidential initiative, “The Great Schlep with Sarah Silverman,” whose eponymous video garnered more than 350 million global media impressions and started a national conversation about race, faith and democracy. An expert strategist, Wallach has worked with clients as diverse as CNN, VW, Sephora, The U.S.

Training 62

Training Public Affairs Ethics Groups 62

Cision

JANUARY 20, 2016

My role was public relations, so I managed all the media that attended the mountain, came to the mountain to do stories and set them up with interviews and provided them specific data. I went in there for an informational, and they hired me to help them with strategic communications and media relations for their clients.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Sword and the Script

DECEMBER 30, 2017

The news cycle was faster, social media was hitting the early majority in the Geoffrey Moore sense, and blogs…blogs were everywhere. What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. 6) 4 Big Media Trends that have Upended PR and Marketing. Let me know!

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

wiredPRworks

FEBRUARY 8, 2017

About Barbara Rozgonyi: Inspirational Speaker and Marketing Leadership Consultant. Barbara Rozgonyi leads CoryWest Media. A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. at Social Media Week Berlin in 2013.

Marketing 40

Marketing Conference Meeting Social Media 40

Doctor Spin

APRIL 17, 2023

In addition to providing strategies for building “zombie loyalists,” Shankman also offers advice for engaging with customers on social media , handling negative feedback and criticism, and creating a customer service culture within your organisation. Run a social media contest and reward user-generated content.

Strategy 52

Strategy Customer Service Airlines Hotels 52

ReimaginePR

APRIL 18, 2015

But following the crash of 2008, banks, and big businesses haven’t really been investing in people. It distributes leadership throughout the company and gives autonomy so that everyone has more ability to fix problems. Banks are sitting on record profits but aren’t really lending.

Company 120

Company Banking Employee Corporate 120

Shift Communications

MARCH 3, 2016

While these certainly are the building blocks for an event centered on thought leadership and innovation, SHIFT wanted to get inside the mind that started it all. The collaborative and inspirational panels, campaigns and company launches we have come to equivocate with SXSW are the brain children of the brightest minds in tech. Julie Frey.

Interviews 60

Interviews Conference Creativity Community 60

PR 20/20

SEPTEMBER 21, 2016

Short-form content works when: Messages compete with short attention (social media). In 2008, Marcus Sheridan ( @TheSalesLion ) was a pool guy. Leadership must be bought in , and marketing and sales working in tandem, for content marketing to succeed. Short interruptions let users get back to what they’re doing (paid content).

Content Marketing 40

Content Marketing Marketing B2B Video 40

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

PRSay

SEPTEMBER 19, 2019

Starbucks still gets a lot of media coverage for the PSL,” writes The Motley Fool’s Daniel B. Despite this media attention, though, Kline speculates that an impetus for bringing back the PSL so soon is to spread out its slowly-waning demand. American consumers love buying products that evoke nostalgia.

Instagram 126

Instagram Analytics Google Trends 126

Sword and the Script

FEBRUARY 16, 2019

In-house agencies are increasingly on the rise, swiping all facets of advertising work historically handled by traditional shops including creative, strategy, media, social, production, influencer marketing, experiential efforts – everything.”. Growing any team is a leadership challenge.

Creativity 77

Creativity Study Survey Advertising 77