Onclusive

NOVEMBER 17, 2021

Onclusive offers comprehensive earned and social media sentiment monitoring that uses artificial intelligence to deliver a detailed look into the tone of media coverage. Social listening. Social listening allows organizations to track what is being said about them, their competitors and industry topics on social media.

Analysis 195

Analysis Media Reputation Trends 195

PRSay

FEBRUARY 7, 2024

During the five-week course, several co-presenters will join them. The media marketplace is also changing. Traditional media continues to shrink while job opportunities in public relations, integrated communications, and social media expand and grow. Absolutely!

Communications 190

Communications Sports Journalism Fashion 190

Karen Freberg

AUGUST 12, 2018

This week, I had the opportunity to present and be part of the AEJMC conference in Washington D.C. After a two-year journey that began at AEJMC 2016 in Minneapolis, my new solo social media textbook officially was available. This was the first time I was able to see my book in print, and I felt like it was my academic baby!

Meeting 50

Meeting Conference Social Media Community 50

Sword and the Script

JANUARY 24, 2023

(click image for higher resolution) Owned Media What it is: Owned media is any media property, website or publication that you own. Examples: website, blog, resource page, content hub, newsletter Benefits: You have complete control over the content including the quality, timing, context, and presentation.

Media 102

Media Advertising Advertising Print 102

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.

Reddit 174

Reddit Software B2B Technology 174

Konnect Agency

MARCH 20, 2024

Your color choice should also be used in messaging across social media prior to the event. Combine a giveaway with a fun activity to draw a crowd and get people posting on social media. Look for us in Konnect Pink!” is our favorite pre-show promo. Booth Space is Prime Real Estate, Invest!

Trade Shows 52

Trade Shows Real Estate Sports Print 52

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 95

Strategy Publicity Media Video 95

NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., Yara Silva, group head of social media for Reach, supports these publications with social media posts, but also tracks the success of Reach’s stories. If there’s one thing Reach Plc has, it’s, well, reach.

Reddit 158

Reddit Viral Analytics Social Media 158

PRSay

OCTOBER 4, 2021

15, the live, online series of six modules — moderated by media relations strategist Judy Welage — will feature experts who present case studies and discuss the latest communications trends. Furthermore, a well-rounded media relations campaign needs to utilize multiple communications channels. Starting on Nov.

Media Relations 201

Media Relations Media Pitching Case Study 201

5W PR

FEBRUARY 17, 2020

Owned media is any content or messaging platform the brand owns or exclusively controls. This may include print media, digital platforms, websites or social media pages, as well as all the content on those channels. Because of the dynamics at play, shared media can overlap with owned and earned media.

Media 103

Media Print Advertising Advertising 103

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

Most PR teams will amplify segments on social media for further exposure. When pitching broadcast outlets it’s important to note the main differences between the medium and print, and to offer producers the information the need for potential segments. Here are some top PR tips for scoring top broadcast stories.

Local 323

Local Pitching Print Interviews 323

Maxim Behar

JULY 5, 2023

To be able to present the cuisine and through it tell interesting things about Seychelles, I have been working for Seychelles for 20 years. And so, it turned out to be a book that sold terribly fast, because I got calls from various bookstores and supermarkets - asking me when there would be a new printing.

Radio 52

Radio Hotels Course Social Media 52

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

Meltwater tracks from 275,000 online news sources and has partnerships for print and broadcast monitoring. Furthermore, it can track social media coverage as well, including Twitter, Facebook, Instagram, YouTube and over 300 million blogs. Google Trends. Google Trends is underutilized in our view.

Tools 232

Tools Radio Trends Pitching 232

Stephen Waddington

MAY 26, 2021

Video calls mean that everyone presents the same in credential and new business meetings. A print edition is also available. Report HTML version PDF download version Print version - please contact stephen.waddington@wadds.co.uk Methodology Information about new agency launches was collated from PRovoke, PRWeek and social media.

Agency 161

Agency Report Print Healthcare 161

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” EILEEN KOREY. The post Wyoming State Bar: Reputation & Legal Risks.

Reputation 78

Reputation Publicity Enterprise Television 78

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” EILEEN KOREY. The post Wyoming State Bar: Reputation & Legal Risks.

Reputation 78

Reputation Publicity Enterprise Television 78

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

And today, successful PR goes beyond press releases and media kits, even though those two strategies are still relevant. Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events.

Video 108

Video Marketing SEO Social Media 108

Cision

NOVEMBER 21, 2017

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. It’s no longer just the mainstream media that needs to be taken into account. Understand the Present – Where is your brand now? How to do that?

How To 149

How To Social Media B2C Television 149

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. And while we’re on the topic, do not confuse social media outreach with a public relations campaign. The post Does a Social Media Campaign = A PR Campaign?

Social Media 49

Social Media Newspapers Media Pitching 49

Cision

JUNE 29, 2015

The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution. Social media has moved from just being platforms to now being publishers.

Comparison 120

Comparison Television Print Social Media 120

Onclusive

MARCH 23, 2021

Packaging and Presentation. Those may include total coverage across digital, TV, radio, and print coverage, amplification of digital coverage across social media, and brand sentiment. An important piece to showcase is key message pull-through in earned media coverage and owned media content.

Analysis 195

Analysis Report Measurement Data 195

Cision

NOVEMBER 30, 2015

It also presents businesses a conundrum: the need to reach and convert online consumers has accelerated, yet much belief about digital and social customers is counter-intuitive. This is based upon comparative sales data between 49 annual print ads and three annual TV ads that run on Black Friday, Christmas and Father’s Day.

Social Media 120

Social Media Facebook Print Advertising 120

Cision

JULY 11, 2017

Do you need to track social media mentions, online influencers, and hashtags? Present: Where is your brand now ? Do you have an ongoing social media campaign? Consider the following in your configurations, as well: Media Type: Boolean setup is determined by media type.

How To 265

How To Media Software Agriculture 265

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

Plan a traditional and digital media outreach. The importance of a strategic media outreach plan cannot be stressed enough. For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. Encourage social sharing. Have a full event run-through.

Pitching 185

Pitching Survey Video Examples 185

Prohibition

MAY 13, 2022

From traditional consumer coverage, print to digital and even broadcast coverage – it is all a really powerful way to build brand awareness, present key messages and generate sales for your company. What is media coverage? How to secure media coverage through outreach. Benefits of taking a proactive approach.

Print 112

Print Trends Agency Brand 112

Cision

SEPTEMBER 13, 2017

Look at your competitors and assess how they present themselves. Once you have established your brand guidelines, they need to be carried through across all company communications vehicles and owned media : Websites. Social media profiles and content. Printed and digital materials: sales collateral. business cards.

Corporate 270

Corporate Brand Branding Guidelines 270

Presspage

FEBRUARY 27, 2018

In this 30 minute webinar, you will learn: As social networks restructure their content priority, it has become clear that brands need to pay closer attention to their owned web properties. Which successful print media tactics work best for your online newsroom.

Print 60

Print Web Corporate Analytics 60

Maxim Behar

NOVEMBER 22, 2020

In the book, Behar examines the innovative techniques in the public relations business, focusing on the impact of the Social media, fake news and the importance of the transparency. The book is published in Bulgaria since the end of 2019 and its first print run was out in less than a month. was released on the Bulgarian market.

Internal 90

Internal International Print Leadership 90

5W PR

NOVEMBER 5, 2018

On top of that, an integrated campaign ensures messaging remains consistent across multiple platforms like social media, print media, advertising and internal communications. Social Media Marketing. The use of social media marketing is crucial to a successful brand. Research & Analysis.

Marketing 68

Marketing Analysis Content Marketing Social Media 68

Ethical Voices

JANUARY 30, 2023

I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. When I was brought up in journalism, you would do your best to tell both sides and not necessarily present any kind of bias. It’s opinions on social media all day long, 24/7.

Ethics 89

Ethics Journalism Radio Television 89

Sword and the Script

JULY 7, 2020

Muck Rack focuses on public relations management Muck Rack announced “Public Relations Management” which promises a “unified platform” across the company’s “media database, monitoring, analytics and collaboration tools built for PR teams.” In other words, the more a brand invests in earned media, the more sales PR generates.”

Technology 122

Technology Publicity Software Print 122

PRSay

NOVEMBER 5, 2021

But outside the part of the media landscape, you are personally familiar with, the sheer volume of news and “news-like” publishers can be overwhelming. These types of media content present both problems and opportunities for your clients. Funding fake or extreme “news”.

Communications 186

Communications Journalism Advertising Advertising 186

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned.

Media Relations 147

Media Relations Media Print Software 147

Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. Little known fact: You led social media management for the Business Journal during your time there. I spend a good chunk of my time on media relations and pitching. I coordinate a lot of TV segments and print/online interviews across the country.

Radio 167

Radio Journalism Interviews Energy 167

Flack's Revenge

AUGUST 9, 2016

My recent posts have explored how publishers are working with social platforms to expand audience and adapt story telling formats (see Publishers & Platforms In a Relationship , and Platforms as Publishers: 6 Key Takeaways for Brands ). Since then it is a new game, as more people are discovering and consuming news through social media.

Viral 120

Viral Data Web Trends 120

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2017

Sometimes this means spending extra time vetting an idea or presenting an abundance of research ahead of implementation. In a world of social media magnification and news “trust” issues, it’s up to the agency to maintain a high bar and pay meticulous attention to all correspondence and documentation.

Agency 136

Agency Print Course Travel 136