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5 Tips to a Successful PR Pitch

Cision

Dreaming of a major website or newspaper writing about your brand? You won’t get there unless you learn how to pitch journalists with your story. Instead, cozy up to reporters who write for your local newspaper. The kiss of death is sending a pitch to editor@yourfavoritepublication.com. Connect on LinkedIn.

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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

Deirdre Breakenridge

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Be flexible in your pitch.

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7 Reasons your competitor was included in a story…but you weren’t

Sword and the Script

If you pitch something to a reporter and they bite? You are sending the right pitches Too sale-sy, too long, irrelevant, poor subject line, bad timing, not differentiated enough….there there are so many reasons a pitch doesn’t land. there are so many reasons a pitch doesn’t land. Yes, reporters are human.

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Skidz brainstorm as agency readies pitch

Stephen Waddington

Agency teams are working on their pitches for the Skidz account. I’m following a team as it prepares its pitch response. Newspapers and television are for old people. TikTok is almost bigger than LinkedIn and Twitter combined with 800 million monthly active users. Here are the notes from a recent brainstorm.

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4 Sources to Find the Right Reporters to Pitch

Cision

A successful public relations pitch has the potential to elevate your brand in a way advertising simply can’t. But a good pitch starts with finding the right reporters. You probably are already reading magazines, newspaper columns, blog posts and websites that are good candidates to start with. Their Publications. Social Media.

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In Praise of Trade PR For B2B Companies

ImPRessions - Crenshaw Communications

Of course, it’s still possible to be published on the opinion page of a prestigious national newspaper, but the topic must have broad national or international relevance. What’s more, it can be amplified through social platforms like LinkedIn, in prospect newsletters, sales presentations, and customer communications. .

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The State of Journalism in 2023, according to Muck Rack

Landis PR

They also plan to spend more time on YouTube, LinkedIn, and TikTok, indicating the growing importance of these platforms for media outreach. Journalists plan to spend more time on YouTube, LinkedIn, and TikTok This finding highlights the growing importance of video content and social media platforms for media outreach.