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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

Deirdre Breakenridge

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Be flexible in your pitch.

Pitching 150
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Skidz brainstorm as agency readies pitch

Stephen Waddington

Agency teams are working on their pitches for the Skidz account. I’m following a team as it prepares its pitch response. Newspapers and television are for old people. The digital pants community is a huge opportunity. TikTok is almost bigger than LinkedIn and Twitter combined with 800 million monthly active users.

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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines. LinkedIn: [link].

Meeting 81
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Elevator Pitch or Twitter Pitch?

Waxing UnLyrical

We love following up with them after pitching an interview/story idea. I said, “Often PR professionals are heard talking about the ‘elevator pitch’ – a short summary of the story we are trying to sell the media that we can describe in a span of a few seconds. No longer a matter of choice.

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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. Our newspaper ended up winning an award for our reporting. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer.

Meeting 59
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Meet the Media: Mary Gannon, Editor-in-Chief of Fluid Power World & Senior Editor at Design World

Bianchi Biz Blog

I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland. After a few years hiatus doing community PR, I entered technical publishing when I was out of a job for a few months.

Meeting 72
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Tips for Promoting Your Special Event

Landis PR

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. For additional pre-event news, we created and pitched two pre-Safety Summit announcements: . Photo courtesy of Pixabay. By Robin Carr, LCI.

Local 98