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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

Deirdre Breakenridge

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Be flexible in your pitch.

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What PR Success Looks Like In A Data-Driven World

PR Insiders

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. When we talk about the media, we think of newspapers, magazines, TV, and radio. Did numbers jump after a trade publication article, but not after a newspaper op-ed? Case closed.

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How to Distribute Press Release the Easy Way: A Guide

PR Fuel

Explore media outlets outside of newspapers, too. For example, you can also look at social media influencers, radio programs, magazines, and blogs. You can use social media platforms, Google, LinkedIn, and online directories to build your list. Create the Pitch. Journalists receive hundreds of pitch emails daily.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Social media monitoring involves tracking brand mentions, conversations, and sentiment across social platforms (Twitter, Facebook, LinkedIn etc.). How Do You Pitch the Media ? Effective PR Tools 24.

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Get to Know Minnesota Business Magazine: Interview with Editor Steve LeBeau

MaccaPR

Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. You served as, according to your LinkedIn profile , Ventura‘s “speechwriter, ghost writer, publicist, photographer and a spokesperson." That kind of PR pitching reveals a shot-gun approach. Here’s My Dinner with LeBeau: 1.

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How to Submit a Press Release

PR Fuel

You can research different media outlets, including: Radio TV Newspapers Blogs Social media. Social media sources can include Twitter lists, Facebook groups, and LinkedIn communities. Journalists receive hundreds of PR pitches every day. The journalist can transition from reading your pitch to reading your press release.

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PR Pros Don’t Need to Know about SEO

The Resolution Blog

But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers.

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