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5 Tips to a Successful PR Pitch

Cision

Dreaming of a major website or newspaper writing about your brand? You won’t get there unless you learn how to pitch journalists with your story. Instead, cozy up to reporters who write for your local newspaper. The kiss of death is sending a pitch to editor@yourfavoritepublication.com. Connect on LinkedIn.

Pitching 120
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7 Reasons your competitor was included in a story…but you weren’t

Sword and the Script

Consider starting with trade and local or regional media while you ramp things up with your business. If you pitch something to a reporter and they bite? You are sending the right pitches Too sale-sy, too long, irrelevant, poor subject line, bad timing, not differentiated enough….there Yes, reporters are human.

Pitching 128
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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines. LinkedIn: [link].

Meeting 81
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Tips for Promoting Your Special Event

Landis PR

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. For additional pre-event news, we created and pitched two pre-Safety Summit announcements: . Photo courtesy of Pixabay. By Robin Carr, LCI.

Local 98
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Meet the Media: Mary Gannon, Editor-in-Chief of Fluid Power World & Senior Editor at Design World

Bianchi Biz Blog

I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland. What advice do you have for PR people that want to pitch you? You can follow Mary on LinkedIn and Twitter.

Meeting 72
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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

Our newspaper ended up winning an award for our reporting. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community.

Meeting 59
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What PR Success Looks Like In A Data-Driven World

PR Insiders

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. When we talk about the media, we think of newspapers, magazines, TV, and radio. It could be that a trade publication or your local newspaper proves just as valuable to you as the New York Times.

Data 78