Stern + Associates

JANUARY 29, 2024

But what does all this mean for the media relations component of public relations strategy? And this also means that industry or practice area trade publications are more crucial for public relations strategy, since it’s less about volume these days than it is about hitting the right audience.

Strategy 95

Strategy Publicity Media Video 95

PRSay

JANUARY 29, 2024

With a background in agency work, speechwriting and improv theater, he now coaches leaders to be storytellers in their speeches, presentations and meetings. Once defined in your leadership manifesto, four or five core beliefs will guide you in any situation, said Biesenbach, who likened those points to key messages in public relations.

Energy 122

Energy Leadership Meeting LinkedIn 122

Cision

JULY 15, 2015

What happens when you have to get in front of colleagues to present a project? With 75 percent of people suffering from glossophobia, the fear of public speaking, it makes sense that media interviews can be equally, if not more, nerve-wracking. Something go wrong during your interview? Make eye contact. Speak slowly.

Infographics 120

Infographics Interviews Media Viral 120

Polaris

NOVEMBER 22, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. Two-minute public speaking hack.

Publicity 190

Publicity Training Interviews Media Training 190

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

Newsjacking is a powerful tactic for marketing and public relations. Add something meaningful to the public dialogue. This presented a prime newsjacking opportunity for SOCi , a marketing platform for multi-location brands across online platforms. Their insights were featured in respected publications like Digiday and The Drum.

Brand 323

Brand Branding eBook Advertising 323

Polaris

DECEMBER 8, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A lot of nervousness—not so much.

Interviews 133

Interviews Media Training Media Training 133

ImPRessions - Crenshaw Communications

NOVEMBER 11, 2020

In B2B public relations , there are few assets more valuable than a terrific media spokesperson. Yet CEOs aren’t always available for interviews, and depending on a company’s size, they are most appropriate only for specific opportunities. . If no one has been formally coached, don’t worry. Encourage honest feedback.

Media 323

Media Interviews Financial Construction 323

PRSay

JUNE 9, 2021

When announcing the suit, Healy said in a statement that “Publicis convinced doctors to prescribe more OxyContin [an addictive, opioid pain reliever that presents a high risk of overdose and death] to more patients as the opioid epidemic was raging. Custin said. The answer, in my opinion, is ‘yes’. A labyrinth of lawsuits.

Crisis 164

Crisis Ethics Publicity Marketing 164

Flack's Revenge

AUGUST 4, 2022

Since I work in PR, and also help execs hone their performances (well, media interview skills) we had a lot to talk about when we met. It’s based on the premise that you can fundamentally improve interview and presentation skills. Setting (where are you in space and time)? How do you want the audience to feel? (It

Film 156

Film Media Training Enterprise Interviews 156

PRSay

DECEMBER 7, 2016

Over the past two years, the Universal Accreditation Board (UAB) invested considerable time in updating the computer-based Examination (CBE) for Accreditation in Public Relations. It now is called the Panel Presentation. The Panel Presentation was designed to evaluate 16 KSAs, which were determined as untestable on the CBE.

Analysis 60

Analysis Local Data Technology 60

Mark My Words

MARCH 8, 2021

When Oprah Winfrey’s highly anticipated and potentially explosive interview with the Duke and Duchess of Sussex airs in its primetime spot on Sunday evening, millions across the US are expected to watch. You’ve said some pretty shocking things here,” Winfrey says to the pair in one teaser clip from the two-hour interview released this week.

Interviews 60

Interviews Film Brand Branding 60

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Many of these findings support and add to what you reported in your book, “ Social Media and Public Relations: Eight Practices for the PR Professional. – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

Landis PR

MARCH 18, 2024

By Andie Davis Photo courtesy of Pixabay There are many great benefits that come from media training, and not just for media interviews. If you get media interview requests, you will want experienced media trainers to guide you through the ins and outs (and the dos and don’ts) of being a great interviewee.

Media Training 59

Media Training Training Media Interviews 59

Mark My Words

JUNE 3, 2021

He suggested that the timing of the interview indicated to him that his party are “in trouble” Speaking to talkRADIO, Mr Borkowski said: “The problem with Keir Starmer is he doesn’t connect to people and he has zero charisma. But brand and PR guru Mark Borkowski outlined the big problems the Labour leader is facing.

Interviews 60

Interviews Television Leadership Analysis 60

ImPRessions - Crenshaw Communications

JULY 13, 2022

Here are some tips to both landing media interviews and making sure they’re successful. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. As you schedule interviews, be sure to make adjustments to reporters or executives attending virtually.

Media 294

Media Trade Shows Travel Interviews 294

PR for Anyone

SEPTEMBER 29, 2021

Yes there are one on one interviews and what helps with that is if you have a book so they can show the cover and position you as the expert. If you give it to them like a present with a bow on top, it’s easier to get the YES! Watch and see the visuals they provided for the segment and how it make a simple interview more dynamic.

Pitching 130

Pitching Television Interviews Video 130

Mark My Words

MARCH 8, 2021

The i The Duke and Duchess of Sussex’s explosive interview with Oprah Winfrey could trigger “the start of a PR war”, public relations experts have warned. But it’s a battle Buckingham Palace is ill-equipped to win. The Palace is in a very difficult position,” said PR consultant Mark Borkowski.

Interviews 60

Interviews Financial Publicity 60

Cision

OCTOBER 6, 2015

When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Just don’t let your executive or chosen company spokesperson arrive to the interview unprepared! Read below as Brad offers tips that will help anyone who conducts or prepares others for media interviews.

Interviews 120

Interviews How To Healthcare Media Training 120

Sword and the Script

JULY 7, 2020

Summary of monthly PR tech news: Muck Rack focuses on public relations management; Prowly enhances media database; new execs at Meltwater and Signal AI The term “public relations management” sounds like an advanced college class but shaping up for something else. In an interview with PRWeek, the company likened it to a CRM for PR.

Technology 122

Technology Publicity Software Print 122

Wadds Inc.

FEBRUARY 22, 2024

Young consumers start their news journeys on social platforms and have less loyalty to publications. The study is based on a review of existing industry studies, interviews with industry experts, and a survey of more than 1,000 young people. The work was funded and published by the CIPR Research Fund.

Study 111

Study Social Media Journalism Survey 111

Mark My Words

OCTOBER 13, 2022

The Queen’s death has given the core Royal Family members an opportunity to “reset” relations with a voracious media and explore new methods of communicating directly with the wider public, insiders say. Royal Family puts Martin Bashir interview aside to embrace BBC and social media, but told to be wary of TikTok (inews.co.uk).

Social Media 60

Social Media Interviews Media YouTube 60

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership. Research skills are the unsung heroes of good public relations. The right research, framed correctly, can make the difference between a winning business presentation and an also-ran.

Writing 170

Writing Pitching Meeting Communications 170

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. A speaking gig can easily turn into a media story, with the PR team offering commentary to media or using a presentation to weigh in on a relevant issue.

Leadership 295

Leadership Industry Conference Trade Shows 295

Bianchi Biz Blog

FEBRUARY 29, 2024

To better understand this evolution, the Public Relations Global Network – our network of more than 50 hand-selected public relations firms servicing key markets around the world – surveyed its 18 U.S. Presenting a packaged story may offer an easier lift for newsrooms with limited resources.

Report 101

Report Automotive Media Local 101

ImPRessions - Crenshaw Communications

JULY 7, 2021

Nothing in this world is for sure, and we shouldn’t treat media interviews and articles as such. It’s better to suggest that the team has a goal of a certain number of placements or interviews, but never guarantee anything! . Growth milestones, new research, founder stories, newsjacking — all present opportunities for exposure.

Agency 353

Agency Interviews Pitching Retail 353

5W PR

JUNE 22, 2018

Whether it’s a television slot or an interview in a magazine, the right PR placements are a critical part of building brand awareness for any business. Aside from sharing news with customers, PR agents can also look into sending presentations and press releases out to stakeholders, employees, executives, and board members too.

Publicity 79

Publicity How To Television Agency 79

Action PR

JULY 9, 2019

Much like public speaking, it can be a daunting task. What happens if a journalist asks you a question that isn’t related to the topic of the interview? If your subject is t-shirts and the journalist asks you about shorts, do you have the skills to take control of the interview and get it back on track?

Interviews 58

Interviews How To Media Training Examples 58

Solo PR Pro

MARCH 1, 2022

Before interviewing an executive or other subject matter expert, look for clues that will help you formulate your questions. Read their past interviews or presentations to understand the topics and themes that come up frequently to give you insight into their areas of passion. Prepare an interview agenda. Look for clues.

Interviews 99

Interviews Writing Internal International 99

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Second, make sure to acknowledge or thank the reporter following an interview or inclusion in a piece. Use email well.

Media 333

Media Pitching Report B2B 333

Ethical Voices

JANUARY 23, 2023

Joining me on this week’s episode is Linda Welter , the CEO of Caliber Group , a brand marketing, public relations, and digital firm. They would continue practicing public relations after they resigned, unlike some other professions which have the ability to take away your license to practice. So, what did we do?

Ethics 76

Ethics Publicity Education Reputation 76

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Holidays like Black Friday, Cyber Monday and holiday shopping (for example) present both B2B and B2C PR teams with strong earned media opportunities. Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. Who doesn’t love a news cycle that invites timely story ideas?

Agency 310

Agency B2B B2C Pitching 310

PRSay

SEPTEMBER 4, 2020

Avoid common gaffes such as muted mics and the share-screen stumble by practicing transitions and short-cut keys before a presentation. We preach the commandments of media readiness to clients preparing for TV interviews but often do not dress for the camera ourselves. Get camera-ready. Do you have a video-conference wardrobe?

Conference 188

Conference Video Software Privacy 188

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars.

Journalism 114

Journalism Automotive Interviews Writing 114

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. And my passport, along with other civil rights (voting, jury duty, etc.) Until next time!

Interviews 105

Interviews Ethics Government Internal 105

PRSay

NOVEMBER 12, 2020

For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. I think we’re much more open to (remote interviews) nowadays, of course,” O’Connor said. Now, that dynamic has completely changed. What do you think?’

Journalism 211

Journalism Report Interviews Meeting 211

PRSay

OCTOBER 1, 2018

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three.

Public Affairs 82

Public Affairs Hotels Publicity Interviews 82

Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. We manage the only private and fully licensed college for public communications in Bulgaria - M3 College - and every new colleague immediately gets free access to all the video presentations and lectures there. You can find the full interview here.

Groups 105

Groups Communications System Employee 105