7 Ways To Prep A CEO For A Broadcast Interview

ImPRessions - Crenshaw Communications

For PR pros , landing an on-air interview for a C-suite executive is a big deal. Unless they’re accustomed to giving public interviews and speaking to journalists frequently, there’s a good chance that even senior execs will need some coaching in advance of a key interview.

8 Media Interview Mistakes To Avoid

ImPRessions - Crenshaw Communications

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. It signals that the overall public relations strategy is on the right track. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well. Nailing the interview, however, isn’t always easy, especially when it comes to technology PR opportunities.


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Five Tips to Make an Impression on Phone Interviews

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The broadcast media industry is no exception with radio presenters and journalists now conducting live profile interviews over the phone. How can we as communications consultants help our clients adjust to this new normal and maximize interviews over the phone? Techniques For Effective Business Communications. Needless to say, COVID-19 has changed the way people live, work and play.

12 Tips to Prepare Executives for Successful Media Interviews

Glean.info Blog

While Covid-19 accelerated the trend to remote interviews on Zoom, the underlying basics of successful media interviews remain unchanged. It’s still incumbent on communications professionals to prepare and train business executives and subject matter experts for media interviews.

Part I: Treat Every Meeting Like a First Interview

PR Expanded

This post is Part I of a two-part series on Treating Every Meeting Like a First Interview. When I mentor young professionals, we discuss the importance of preparing for a job interview. A lot of emphasis is placed on preparation, which includes doing your homework on the company and the interviewer prior to your meeting. Preparing for your meeting, with the same diligence as an interview says, “I care about the people, the project and what we’re doing together.”

Interview with Larry Kim

Critical Mention

From founding WordStream and having now moved on to his new venture, MobileMonkey, he’s been featured in countless publications including Inc., The post Interview with Larry Kim appeared first on Critical Mention - Media Monitoring. Blog Career Advancement Communications Interviews Marketing Social Media TrendsLarry Kim is one of the most well-known influencers in the world of digital marketing.

Interview with Davis Mallory

Critical Mention

I had learned my lesson in publicity with my last release, LOUD. I got advice from friends that worked at publicity firms. I got advice from friends that worked at publicity firms. Q: What was it like getting so much publicity from The Real World: Denver ? After it aired everyone recognized me in public–from the grocery store to malls to clubs. The post Interview with Davis Mallory appeared first on Critical Mention - Media Monitoring.

How to score a podcast interview for your client

PR Daily

In addition to getting in front of a niche target audience, you also welcome cross-promotion from hosts, multi-platform publication and the chance for new media opportunities that come from a guest appearance. It might just score you a podcast interview.

What is Bridging in an Interview?

HMA Public Relations

During our media trainings, we teach how to bridge the conversation during interviews. The post What is Bridging in an Interview? appeared first on HMA Public Relations. Featured HMA Public Relations PR Toolkit Alison Bailin bridging Interview strategy

Public Relations Plan - Prepare for the Interview

PR for Anyone

When putting together your Public Relations Plan, preparing for the interview should be on your list. For television segments, see how that host does an interview. If it’s a print interview, read what they write. The more homework you can do to prepare, the better your interview will be. Be prepared to make sure you can weave that into the interview. It's Christina Daves with this week’s Free Publicity Friday PR Tip. Free Publicity Friday

How to make sure you deliver an amazing media interview

Public Relations Sydney

Landing a media interview is an exciting opportunity to have your voice be heard and to shine in the spotlight. However, if the interview doesn’t go well, it has the potential to make a lasting impression for all the wrong reasons. The post How to make sure you deliver an amazing media interview appeared first on Public Relations Sydney. I’ve listed some successes and failures to provide do’s and don’ts to ensure that […].

Evolving Roles and Responsibilities in Public Relations

PR Expanded

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. I had done research looking at how new public relations practitioners use social media in the workplace and the types of tasks they were performing, so when Marlene approached me it was a great fit for my interests. She previously worked for almost 12 years in government and nonprofit public relations. book Interview PR 2.0

Best PR Tips For Media Interviews

ImPRessions - Crenshaw Communications

Nothing in public relations is quite as rewarding as securing an important interview for a client. For others, a simple review of the interviewer’s background and expectations are all that’s necessary. How to prepare for a media interview. Always accompany clients to interviews. Anna Mariotti, Public Information Coordinator at WSP USA, stresses the importance of clients’ having a media liaison or PR person sit in on the interview.

AirPR Interview Series: Mark Delcorps of Overstock.com


Senior PR Engineer Kelly Byrd interviewed her customer Mark Delcorps of Overstock.com on how he and his team and company are using AirPR data to help them drive, maintain and replicate business impact. Finally, because we’re a publicly-traded company, any public-facing message from the PR team (or any other team) can have an impact. Read more of the AirPR Interview Series. The post AirPR Interview Series: Mark Delcorps of Overstock.com appeared first on AirPR.

3 questions that can trip up your media interview

PR Daily

In any given interview, a question may challenge your recall. Unless the interview is a challenging one or is hostile, the fact that you don’t know an answer shouldn’t provoke undue anxiety. This approach might not be enough if the reporter does not have the luxury of a follow-up interview, or the question concerns knowledge that you really should have had. Many interviewers will likely cease this line of questioning and move on to the next thought.

How to Come Up With Sound Bites for an Interview


The point of public relations is to spotlight you and your business. Traditionally, being interviewed is the Golden Ticket to turning that spotlight in your direction. If you’ve never been interviewed, you might be nervous. Thankfully, you don’t need to spill your or your organization’s entire life story during an interview. The fact is: an interview (unless it’s live) usually lasts a lot longer than the sound bite that will appear on-air or in print.

Be Better Prepared for Your Next Interview

Ronn Torossian

Often, when people think about public relations, they think about major national media attention or scandals that throw once-trusted brands into chaos. I’m not talking about being forced to answer embarrassing questions or being publicly “outed” in a humiliating way. I’m talking about the inherent tunneling that can happen during an interview, the connection between the interviewer and their subject that pushes out the world and can make … READ MORE ».

Preparing Media Interview Questions

PR for Anyone

If you plan on doing regular, consistent media interviews - whether it’s television, radio, podcasts, or print - it’s a good idea to put together a list of potential questions that cover the basics of your business that any interviewer can use.

How Do You Nail a Media Interview?

HMA Public Relations

Here's how you nail the interview! The post How Do You Nail a Media Interview? appeared first on HMA Public Relations. Featured Media Relations PRGN Interview Interview Tips Media Interview Media Interview Tips public relations global network the Fearey groupYou’ve got an opportunity (thanks to a PR person, we hope!) to share your story or brand with the media.

Q&A Interview with theSkimm co-founders, Carly Zakin and Danielle Weisberg

PR Expanded

Whether it’s a client meeting, interview, or family dinner, our readers are ready to jump into conversation. The post Q&A Interview with theSkimm co-founders, Carly Zakin and Danielle Weisberg appeared first on Deirdre Breakenridge. Interview PR 2.0 Technology Public Relations Social media Carly Zakin Daily Skimm Danielle Weisberg PR PR News public relations theSkimm If you haven’t checked out theSkimm, I encourage you to take a look.

How to Prepare for a PR Interview


Public relations professionals rely on personality, research and quick-wit to find success in their roles. This can make interviewing within the industry intimidating, especially as a newcomer to the field or a recent grad. It’s important, therefore, to prepare for the interview days, if not weeks, in advance so that you’re well-equipped to impress and land the […]. Job Search Culpwrit interview prep job interview job search

6 potent tips for nailing media interviews

PR Daily

Securing the sit-down with that news channel or high-profile (or niche-specific) publication is just the start. So you’ve landed an interview with a respected reporter. The story they publish or clip they air will be amazing for your business—if you get the interview right. With the right approach, though, you’ll be able to give a clear, on-message interview—even if the journalist veers off track. Here are six media relations tactics to take into your next interview.

Journalists Offer Tips on Interviewing, a Key to Storytelling

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Instead, the root cause can lie in the interviewing process for sourcing the content. The post Journalists Offer Tips on Interviewing, a Key to Storytelling appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

The Role of Confidence in a PR Interview


With any job interview comes an influx of nerves and fear; you want to impress the hiring manager and show you’re the best possible candidate for the job. However, if you’re seeking a career in public relations, you might want to approach the interviewing process a little differently. The post The Role of Confidence in a PR Interview appeared first on culpwrit. Careers First Day on the Job Future Leaders confidence job interview pr

When To Turn Down A Media Interview

ImPRessions - Crenshaw Communications

It goes against all the instincts of a public relations specialist to turn down a media opportunity. This is why most PR people work to get potential questions in advance, which can help determine if the interview is worthwhile. Sometimes the interview process is a long courtship where the reporter spends weeks or months gathering background, during which the PR team can assess its potential. Crenshaw Communications PR Fish Bowl public relations PR

Public Relations and Communications - Have a list of prepared interview questions

PR for Anyone

In the world of public relations and communications, one big PR tip is to have a list of potential interview questions for the media to ask you about your industry. You should never read the answers but prepared some that could just help the interview flow. Free Publicity Frida

Interview with Account Manager Emily Wienberg

Shift Communications

cta] The post Interview with Account Manager Emily Wienberg appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Public Relations Emily Wienberg interview PRFrom time to time, we like to open a window into what life is like here at SHIFT. We pride ourselves on our smart, dedicated (and who can forget ballsy) culture. This week, we check in with Emily Wienberg, an Account Manager based in our Boston office.

Understanding public feeling part 2: Crisis Communications

The Resolution Blog

The second episode in our ‘public feeling’ mini-series, Stella Bayles interviews author and crisis communications expert, Amanda Coleman, on why understanding ‘how the public is feeling during a time of crisis’ is paramount to PR strategy. The post Understanding public feeling part 2: Crisis Communications appeared first on PR Resolution — by CoverageBook.

Interview with PR Influencer Sarah Evans

Critical Mention

What sparked your interest in public relations and deciding to create The Plan? Sarah Evans , the founder of Sevans Strategy , is a digital strategist and global brand correspondent, who works with companies worldwide to create and improve their social and digital strategies, advising on branding, marketing, advertising, and public relations. The post Interview with PR Influencer Sarah Evans appeared first on Critical Mention - Media Monitoring.

Offer interviews to investigative media – on your turf

The Stalwart Blog

So this nonprofit offered the opportunity for the media outlet to interview them at their location, see their operations, provide unfettered access. For organizations, if you think that the questions are certainly something that you want to address, and you have nothing to hide, offer the interview on your home turf. The post Offer interviews to investigative media – on your turf appeared first on Public Relations Security.

PR Interviewing Tips to Dig Out the Good Stuff for Media Relations

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The PR profession under-appreciates interviewing expertise. Try to find a curriculum for mass communications or PR that offers a class on interviewing. Every journalism program in the country tackles the art of the interview like this one from the University.more. Techniques For Effective Business Communications. I’ve said this before and continue to believe it.

How to Prepare & Coach Executives Through Media Interviews


Securing an interview with a media outlet for an executive or other company spokesperson is a dream…except when it’s not. Interviews provide an opportunity to showcase your brand and spokespeople as thought leaders, increase loyalty to your brand, defuse crises and drive sales. However, interviews can tank and hurt the brand if your executives and spokespeople aren’t properly prepared. Here are some of his top tips: How to Prepare for a Media Interview.

How bridging puts your media interview back on track

PR Daily

A media interview is an important opportunity to speak directly to your audience, but don’t let the interviewer drive the conversation. The interview is going along fine when—wham!—the the interviewer asks about an issue you’d hoped to avoid. They use media interview bridging to take the audience from the reporter’s question to their message nearly every time. Imagine you are being interviewed about a community art program that you are launching.

The future of PR: an interview with Maja Pawinska Sims

Stephen Waddington

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. But as we saw in Cannes this year when ad agencies again won most of the PR Lions, public relations isn’t the only discipline that has recognised the power of earned. Loads of other agencies that have either embraced or rejected the term PR, or public relations over the past year. I caught up with The Holmes Report’s EMEA editor to find out what we can expect for the PR industry in 2020.

How To Restore A Public Reputation

ImPRessions - Crenshaw Communications

Any expert will tell you that coming back from a public disgrace is a long haul. So far, only one – Huffman – has taken the first public steps toward recovery. For a public person charged with a crime, the smartest legal strategy may be in conflict with the best public relations advice. PR people don’t like it when legal counsel wins at the expense of public image. CC BY-SA 3.0.

AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh


I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. The post AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh appeared first on AirPR. “Nail the elevator pitch.”.

10 Fundamentals for Successful B2B Media Interviews

Sword and the Script

B2B reporters today don’t do media interviews like they once did. There’s only so much time in the day which means fewer interviews are conducted. If you are fortunate enough to secure an interview, then you certainly want to make the most of it. Below are ten proven tips for successful media interviews. They dash from meeting to meeting with sales, legal, HR, or more, and if they don’t take a moment to get focused before an interview, they are liable to ramble.

6 PR Tips For Staffing A Media Briefing

ImPRessions - Crenshaw Communications

In B2B public relations , one of the things we do regularly is arrange media briefings on subjects relevant to our clients’ business. Below are a few things we should keep in mind when staffing an interview: Kick things off. Let the interview play out, but pay attention.

Agency Culture: Interview a Coworker


My name is Jake Agnew and I’m an SEO Specialist here at 5W Public Relations. What Is It like Working on the Digital Team of a Public Relations Company? It’s really an awesome experience working for a public relations company that offers integrated marketing packages. To the SEO professionals who are constantly chasing publications for forgetting to link, this is going to make their jobs way easier. Agency Life 5wpr agency interview seoTell Us about Yourself.

An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

Richard Bistrong spent much of his career as an international sales executive and was the VP of International Sales for a large, publicly traded manufacturer of police and military equipment in the UK. The post An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC appeared first on Critical Mention - Media Monitoring. Blog Crisis Communications Interviews Media Monitoring Media Relations Social Media