PRSay

FEBRUARY 20, 2020

If you use this tool wisely, then it can earn increased exposure for your brand. While we may not be releasing breaking news from the palace, our team at MediaSource strategically employs embargoes as a PR tool. Like many of your PR tools, you’ll want to practice some restraint with how often you consider embargoes.

Radio 197

Radio Tools Journalism Interviews 197

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Fact-checking becomes even more important when you’re writing about sensitive topics.

Content Marketing 144

Content Marketing Marketing Viral Study 144

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” Lepore writes, “Businesses have regulations, compliance departments, and inspections. Lately it seems particularly relevant.

Corporate 272

Corporate Reputation Policies Employee 272

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes.

Meeting 90

Meeting Transportation Media Journalism 90

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

PR teams know Cision from its “day job” – offering PR and marketers media databases and analytic tools – and those functions position it well to cover best practices in easy-reading posts. Better Writing Blogs. A great example is this post on “engagement journalism.”

Blogging 170

Blogging Writing Creativity Storytelling 170

The Stalwart Blog

JUNE 24, 2014

Use a Journal. I’ve found it very beneficial to use a journal during my internship. In the past, I have been asked in an interview about something from an internship that I could not remember. I recently purchased a journal, and I am now using it to record my experience. Make Goals. Ask Questions. Ask lots of questions!

Journalism 127

Journalism Marketing Internal International 127

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. Yet it’s an interview dodge worthy of a real-life PR pro. Apparently, yes, as Reynolds used ChatGPT to write a new ad which he read on his social media channels for wireless provider Mint Mobile.

Education 52

Education Training Technology Journalism 52

Ethical Voices

NOVEMBER 20, 2023

Joining me on this week’s episode is Marcia DiStaso , Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. (Go I’m the Associate Dean for Research in the College of Journalism and Communications at UF. That’s an interview.

Ethics 91

Ethics How To Survey Interviews 91

Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Well, when you come from a journalism background, that’s kind of how you refer to it. That’s really true in environmental journalism in particular.

Ethics 89

Ethics Journalism Radio Television 89

Flack's Revenge

DECEMBER 5, 2017

I’ve known Lin Pophal for years through her work as a writer for eContent , HR Executive , and others; have pitched her client stories and my own thought leadership topics (I’m in her eContent story on content curation tools ). Is this a sign of the future of PR (and journalism)? I definitely think that it is.

Pitching 174

Pitching Journalism Video Advertising 174

Sword and the Script

DECEMBER 26, 2023

On the positive side, AI can be a helpful tool in terms of generating ideas and headlines. Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” The question is, for good or bad?

Writing 194

Writing Communications Marketing B2B 194

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Lepore writes, “Businesses have regulations, compliance departments, and inspections. It’s a red flag. It means that systems are failing.

Corporate 156

Corporate Reputation Policies Employee 156

Sword and the Script

AUGUST 14, 2018

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. 4) Emphasis on professional journalism. 10 Fundamentals for Successful B2B Media Interviews. By contrast, junior can write a blog post and publish it with little or no review. Comment: Amen.

Survey 102

Survey Report Media B2B 102

Landis PR

MAY 31, 2022

We at Landis would like to welcome our new peers in communications, journalism and public relations. Thanks to the internet, many online training courses and tools allow you to gain experience and knowledge at your convenience. By Landis Staff. Spring is here, which means it is graduation time for many college students. You never know.

Communications 52

Communications Software Interviews Journalism 52

PR Conversations

NOVEMBER 22, 2023

As a passionate advocate of reflective practice and lifelong learning, it’s always useful to look back at my previous writing/thinking. I recommend starting with my initial post and comment thread, before reading the subsequent ‘group interview’ post (and its 31 comments) – followed by João’s recent reflective post. Sounds familiar?

Education 52

Education Reputation Leadership Technology 52

Cision

JUNE 25, 2015

If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Write a press release. If your company landed major coverage in a book, peer-reviewed journal or spot on a publication’s annual list, it warrants a press release. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Bianchi Biz Blog

FEBRUARY 22, 2021

Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective. Every issue featured a cover story highlighting a tool distributor’s business. How long have you been in journalism and how did you get started?

Groups 55

Groups Meeting Transportation Media 55

Cision

APRIL 26, 2016

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. The tools and technology will come after. Also, write as much and as often as possible – it’s a skill you’ll need to continuously work on and you’ll only improve the more you do it.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

MaccaPR

APRIL 18, 2017

Wall Street Journal , with clickable links to bios and recent articles published by. So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. Another research tool as valuable as Cision and Muck Rack is LinkedIn. For your reference, here’s a. Twitter A journalist’s.

How To 121

How To YouTube Pitching LinkedIn 121

Bianchi Biz Blog

FEBRUARY 8, 2021

Perhaps one of my recent favorites was the result of an interview with John Deere. How long have you been in journalism and how did you get started? I got my start in journalism when I pitched a story about a cutting tool innovation. I was offered the opportunity to write a column. I have never looked back.

Technology 56

Technology Meeting Automotive Media 56

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing. Focus on developing your writing skills.

Fashion 120

Fashion Pitching Journalism Social Media 120

Solo PR Pro

AUGUST 2, 2022

My first adjunct position was at Texas Christian University, teaching PR Writing. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). I said I would, and she put me in touch with the assistant dean, I went in and interviewed, and got the job.

Education 107

Education Course Nonprofit Resources 107

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.

Agency 89

Agency Energy Crisis Management Industry 89

Bianchi Biz Blog

NOVEMBER 1, 2021

You really have to try to not have fun when writing about the automotive industry. Lately, I’ve been focusing on the medium for storytelling and trying to take the most advantage of the tools at my disposal. How long have you been in journalism and how did you get started? What story or stories are you most proud of?

Meeting 75

Meeting Automotive Media Newspapers 75

OnePitch

APRIL 14, 2022

Within this interview, we break down real examples of how she landed top-tier coverage, what worked, and her tips for replicating it for your own pitches. Read below for the entire interview with Cortney Williams: 1.) Is it clear who we are offering for interviews, and what they can speak about?

Healthcare 52

Healthcare How To Pitching Product Launch 52

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. How do you think your background in journalism will help you in this new role? Read closely what they write.

Newspapers 120

Newspapers Journalism Pitching Report 120

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

The Proactive Report

JUNE 20, 2015

Writing a press release and posting it on the wire doesn’t get your media coverage anymore. In fact, according to the 2015 Cision Social Journalism Study only 6% of PR pros still do that. This is a marvelous opportunity to connect with them online and discover what they’re writing about or looking for.

Twitter 100

Twitter Media Relations How To Media 100

Flatiron Communications

FEBRUARY 1, 2021

More often than not, it’s the PR person’s simple presence during, or “management” of the interview itself that raises eyebrows. God forbid two PR pros should accompany the client on a media interview! We pursue stories that we think would not get written if we didn’t write them.

Journalism 36

Journalism Facebook Report Interviews 36

Communications Conversations

OCTOBER 15, 2019

Treat subject lines like you’re a copywriter at a big ad agency and you have to write a killer headline for a new ad. My pro tip: Write 10 subject lines for each pitch. Paul Business Journal). Write a killer pitch and then be fast and helpful throughout their reporting process. And, make them short. And honest!

Media Relations 100

Media Relations Pitching Media Report 100

Contently - Strategy

OCTOBER 24, 2019

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. As long as you can link it back to money, you can explore lifestyle content, celebrity interviews, personal essays, and explainers. Keep topics personal and relatable.

Financial 79

Financial Banking Content Marketing Writing 79

ISEBOX

NOVEMBER 30, 2015

They interview their clients and staff and will educate, entertain and inform with their content. Pikers write press releases about a new executive hire or a product color change. Pikers write a boring story, and hit “send” on a traditional wire service, and then wonder, “why didn’t I get coverage”. 4) You don’t measure.

Publicity 70

Publicity Measurement LinkedIn Small Business 70

Polaris

MARCH 6, 2015

After graduating from Columbia University’s Graduate School of Journalism, he wrote for Fast Company and Wired. Snow first started writing about “smartcuts” (although he hadn’t coined the term yet) as a budding reporter in New York when that city’s tech community was just beginning.

Airlines 100

Airlines Viral Sports Ethics 100

Ishmael's Corner

JANUARY 27, 2015

I first met Max, 12 at the time, at Great Bear Coffee in Los Gatos where I coaxed him into ordering a hot cocoa before starting our interview. While many fixate on native advertising, the partnering of publications and brands in the making of journalism is the more jarring trend. Meet Max Swisher. That would be rich.

Industry 60

Industry Storytelling Journalism Corporate 60

Ethical Voices

DECEMBER 18, 2023

It’s funny because I look back at the 22-year-old me, I think the very first difficult press release I had to write was something about pricing in SAP. Part of that was interviewing people at a metro stop and getting their takes on this. How long have we been writing press releases, calling somebody the leading provider of X.

Ethics 105

Ethics Data Training Agency 105

Cision

MAY 5, 2016

In this interview, Lisa discusses the challenges health brands face, how to incorporate digital into your public relations strategy and why collaboration between communication professionals and clients is necessary for success. I very much enjoyed journalism and had a blast doing it. How did you get your start in PR?

Healthcare 120

Healthcare Policies Pharmaceuticals Big Data 120

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. Today there are a lot of tools, including Google analytics that helps you quantify results. By Susan Sweenie.

Communications 50

Communications Marketing Internal International 50