PR for Anyone

DECEMBER 8, 2022

Are you wondering how to do this? Watch the short 1:30 video below where I tell you how to use new laws in your city or state to pitch the media and land a segment positioning you as the expert in your industry! You’ll reap the benefits of landing in the media so make sure you give them something that will be easy to get the yes.

Media 130

Media Pitching Privacy Video 130

ImPRessions - Crenshaw Communications

MARCH 3, 2020

The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. Here’s how to take advantage of newsjacking for B2B companies. Have a plan in place.

B2B 256

B2B Pitching Conference Privacy 256

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview. For these reasons, I always ask about a candidate’s last client “crisis” and how they helped navigate it.

B2B 159

B2B Apparel Product Launch Agency 159

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

How to know when to bring in the PR professionals. Before a PR firm was hired, unfortunately, an assistant to the president gave an interview full of inaccuracies which haunted the company for years. How to deflect attention from a rival expected to announce any day? When does the team put out a press release?

Company 136

Company Interviews Reputation Privacy 136

Cision

SEPTEMBER 1, 2016

If you’re sending boring, generic pitches to every journalist you can find, how can you expect anyone to respond to you? In this interview, Dayna discusses how to build better relationships with the media, best practices for social pitching and why you should take initiative when solving problems.

Pitching 159

Pitching Privacy Resources Travel 159

Rock the Status Quo

AUGUST 15, 2014

If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. ” Although parts of the Kovitz article were awkward and inappropriate, coming across as a business call-to-action on how to capitalize on newsjacking the Williams tragedy, I understand what Lisa was trying to do.

Pitching 272

Pitching Viral Interviews Education 272

Presspage

JUNE 19, 2018

At other times, the essentials have a narrower audience, as when Mayo Clinic posts a b-roll interview with a medical expert. To protect the patient’s privacy, the clinic recorded interviews with him and made those available, along with interviews with physicians.

Automotive 117

Automotive Mobile Interviews Video 117

Ethical Voices

APRIL 3, 2023

We’re starting to see more ethical issues with data and privacy, and what information is shared. I go back to technology, data privacy, and AI. When somebody comes to me to be interviewed, and I’ll interview everyone, we’re a small team. Listen to the full interview, with bonus content, here.

Ethics 78

Ethics Privacy Data Financial 78

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Tech and business media are uniquely receptive to interviews and commentary from executives who are subject-matter experts. A scandal like a privacy breach? Here’s more about how to build a resume as a subject-matter expert. For a PR guide to executive speaking gigs , go to our earlier post. Expert commentary.

Leadership 149

Leadership B2B Tools Conference 149

PR 20/20

SEPTEMBER 29, 2020

Artificial intelligence is forecast to have trillions of dollars in annual impact, yet most marketers still struggle to understand what AI is and how to pilot it in their organizations. Unpacking the Challenge: How to Help Marketers Understand & Apply AI. Building a media property starts with market fit.

Case Study 92

Case Study Study Brand Branding 92

The Stalwart Blog

NOVEMBER 18, 2019

An interview with Lily Li, Principal of Metaverse Law. . Metaverse Law focuses exclusively on data privacy and cybersecurity, so I help businesses with their compliance obligations under these new privacy and cybersecurity rules, bring in third parties to assess the security systems and help them deal within an instant.

Data 60

Data Privacy System Crisis Communications 60

Shift Communications

JANUARY 20, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? Back in September, we attended the FutureM and INBOUND Conferences in Boston. Who is Sara Castellanos? Zach Burrus. Marketing Analyst.

Marketing 60

Marketing Privacy Big Data Technology 60

Ethical Voices

FEBRUARY 12, 2024

She discusses a number of important issues, including: How to avoid using people as props and authentically engage Ethics challenges with assumptions How to effectively engage and learn from diverse audiences How to effectively advance social justice issues Tell us a little bit more about yourself and your career?

Ethics 79

Ethics Nonprofit Community Examples 79

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

Tell the journalist you enjoyed their piece on retail media networks or thought an article on data privacy was interesting. This has less to do with what goes into your pitch than how you do it. The post How To Personalize Your Media Pitch: PR Advice appeared first on Crenshaw Communications.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

Tell the journalist you enjoyed their piece on retail media networks or thought an article on data privacy was interesting. This has less to do with what goes into your pitch than how you do it. The post How To Personalize Your Media Pitch: PR Advice appeared first on Crenshaw Communications.

Pitching 156

Pitching How To Media Privacy 156

5W PR

OCTOBER 18, 2018

Read on for the full interview! How have you seen the advertising industry evolve over the past 5 years? This has provided massive opportunities for data and measurement at scale, but has also brought privacy and regulation to the forefront. I’ve seen the industry be a bit cyclical over the past 5 years.

Advertising 89

Advertising Advertising B2B Creativity 89

Beyond PR

APRIL 25, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. Finance, a look at The Hill’s new Latino section, and an interview with CNN en Español’s Ismael Cala.

Public Affairs 40

Public Affairs Media Privacy Interviews 40

Communications Conversations

JANUARY 14, 2016

Crystal Knows then gives you tips on how to *speak* to Nick. It goes on to give you tips on how to best email Nick. Some ideas on how best to work with Nick. Some ideas on how best to work with Nick. It even goes as far as to SHOW you how to write an email to Nick. Scary from a privacy standpoint–no question.

Tools 60

Tools Trade Shows LinkedIn Web 60

Ethical Voices

APRIL 17, 2023

We need to be focused on transparency, fighting misinformation and disinformation, and be really respectful of privacy. What about in terms of privacy? Listen to the full interview, with bonus content, here. We’re just at the beginning of the AI thing and the issues there. You ask the AI for information and it responds.

Enterprise 68

Enterprise Ethics Engineering Technology 68

PR 20/20

OCTOBER 10, 2019

Artificial intelligence is forecasted to have trillions of dollars in annual impact, yet most marketers struggle to understand what AI is and how to pilot it in their organizations. Thought Leadership:70+ interview and speaking requests, earned media placements, and quotes attributed to Marketing AI Institute and its thought leaders.

Case Study 42

Case Study Storytelling Study Engineering 42

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. Since that time, we’ve published 350+ articles that teach marketers how to plan, pilot and scale marketing AI effectively and efficiently.

Agency 84

Agency Enterprise Technology Analytics 84

Ethical Voices

MARCH 14, 2022

Note: This interview was conducted before Aaron and PRSA NY spoke out and drew greater attention to the Crain’s Story on the horrible actions of Ronn Torossian. When you’re out there interviewing for another job and they want to know, why’d you leave your last job? It all comes back to data and privacy and transparency.

Ethics 52

Ethics Publicity Data Agency 52

Karen Freberg

NOVEMBER 28, 2017

There are three separate chapters on each of these points with a lot of current cases that show how others have approached this (ex. Relevant application of understanding the importance of data and how to apply it. Algorithm changes, impact of privacy, fake influence and buying likes, and many more topics were covered here.

Data 42

Data Media Case Study Social Media 42

Sword and the Script

DECEMBER 10, 2019

And then knows how to leverage this information to persuade you to purchase or act in a certain way.” Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. 16: Ted Seward.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Journalistics

NOVEMBER 20, 2014

You should know how to use PowerPoint like a ninja before you leave school. No matter how smart you think you are at managing your privacy settings, those embarrassing party pictures will get found. Life After College (How to Get a Job). Get that experience now – it will save you time and effort later on.

Journalism 52

Journalism Sports Writing Meeting 52

Waxing UnLyrical

JANUARY 4, 2011

As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web. In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. Read All About It!

Social Media 78

Social Media Web Media Measurement 78

Waxing UnLyrical

JANUARY 26, 2011

These “sponsored stories&# will only appear in the news feeds, and sidebar ads, of your Facebook friends, based on your privacy settings. We require applications to respect your privacy, and your agreement with that application will control how the application can use, store, and transfer that content and information. (To

Facebook 107

Facebook Privacy Twitter Social Media 107

Bianchi Biz Blog

MAY 22, 2023

I’m looking for trend stories about auto cybersecurity practices, stories about breaches at automakers made by white hat (good) and black hat (bad) hackers, privacy and data issues and any issues about software-defined vehicles. Can you tell us what types of stories, trends or issues are on your radar now? I like exclusives.

Automotive 75

Automotive Meeting Report Real Estate 75

The Hoffman Agency

AUGUST 29, 2019

Once we gather all the information, we need to know how to interpret that information for our audience and the media. As anyone who works in social media knows, 280 characters isn’t a lot to work with, even if it’s more than the previous limits of 140, so deciding how to approach the situation with so few words can be difficult.

Crisis 31

Crisis Airlines Privacy Crisis Communications 31

Waxing UnLyrical

DECEMBER 16, 2010

Google remembers and Facebooks privacy settings are alleged at best, so I edit myself. Brewer Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! Mark as read Approve comment In the "what you make it" camp with Joe. To Stacys point, I get the LESS social. Read All About It!

Social Media 89

Social Media Media Facebook Twitter 89

Ethical Voices

AUGUST 21, 2023

.” We don’t think that’s a particularly high-risk use of emotion recognition, not as high risk as using it in schools or using it in the workplace and the potential privacy implications of that. If you recall when Google came about, it took a while really to understand how Google Search worked, and Google Search evolved.

Agency 80

Agency Publicity Ethics Analysis 80

Waxing UnLyrical

DECEMBER 13, 2013

Content is at the core of what we do, and understanding how to optimize it – and our work – is central to success. I suggest you purchase the book – whether the Kindle or paper edition – because it will really make you think about your relationship with technology, and the privacy implications thereof.

Conference 110

Conference Hotels Privacy Resources 110

PR Conversations

JULY 8, 2016

My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. This begins the process of creating the interviewer-interviewee relationship. Researchers need to consider how such matters can be ameliorated in their work.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship. Issue 2: Being a bricoleuse/bricoleur.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship. Issue 2: Being a bricoleuse/bricoleur.

Interviews 40

Interviews Ethics Education LinkedIn 40

Waxing UnLyrical

JANUARY 25, 2011

Then things changed, I think they made their policies clearer, people became more conscious of privacy, copyright, etc. well, I dont have to tell anyone what position Flickr occupies. :) So I guess it remains to be seen how they will do moving along from here. and now Flickr is. Read All About It!

Policies 86

Policies Twitter Facebook Writing 86

PRSay

MARCH 17, 2021

The following interview was edited for length and clarity. They’re great boogeymen right now [when people] talk about privacy, data protection and competition. Misinformation and disinformation are a problem, but how do you crack down on that in such a way that you don’t also silence the important speech that goes along with it?

Instagram 217

Instagram Facebook Government Nonprofit 217