Onclusive

NOVEMBER 1, 2017

AirPR recently launched Research Trends TM into its software platform, which allows users to search content in real-time and discover: Article frequency trends. Which authors are writing about that topic. Social amplification trends. How many articles on a topic mention you vs. your competitors.

Brand 170

Brand Branding How To Trends 170

Reputation Us

APRIL 12, 2023

You’ve probably heard—AI is very good at writing authoritative, credible and conversational statements. These “Generative Pre-Trained Transformers” offer software responses that simulates human-like conversations. So the business love affair with Chat GPT, the AI chatbox created by OpenAI, continues.

Reputation 88

Reputation Financial Training Enterprise 88

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. It’ll be interesting to see if the value proposition remains when Google and Microsoft embed gAI into their word-processing software.

Survey 146

Survey Software B2B Pitching 146

Reputation Us

APRIL 12, 2023

You’ve probably heard—AI is very good at writing authoritative, credible and conversational statements. These “Generative Pre-Trained Transformers” offer software responses that simulates human-like conversations. So the business love affair with Chat GPT, the AI chatbox created by OpenAI, continues.

Reputation 78

Reputation Financial Training Enterprise 78

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 90

Journalism Software Sports Analysis 90

Sword and the Script

SEPTEMBER 1, 2020

The announcement said, “financial backers Kohlberg Ventures and Arrowroot Capital will continue as significant investors in the company, alongside the founders and management.” The data for their report comes from scouring published financial reports. billion global market for Media Intelligence/PR software and information solutions.”

Internal 147

Internal International Tools Software 147

Sword and the Script

FEBRUARY 2, 2022

It doesn’t happen often, but we’ve seen software companies in the PR space run this play before. Since Semrush is a public company, the price tag would be deemed financially “immaterial” to the business operations. Semrush did the inverse: the SEO software company acquired the European PR software Prowly in 2020.

SEO 132

SEO Content Marketing Marketing Software 132

Bianchi Biz Blog

FEBRUARY 20, 2023

I currently write for Automobile magazine, Autoblog , Popular Mechanics , TrueCar , PCMag.com , WardsAuto , SAE Engineering and others. But I’m proud of any story that helps people learn and understand the topic I’m writing about or is if helps a consumer make a better purchase. I also review new vehicles.

Automotive 85

Automotive Meeting Media Mobile 85

PR Insiders

MAY 5, 2021

If you’re a financial professional, that audience could be people in or near retirement. Cision , a PR software and services provider, has unearthed a few clues. As much as possible we want to filter out those less likely to write about the client’s topic. A financial professional could comment on the repercussions to retirees.

Pitching 78

Pitching Government Financial Survey 78

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 54

Journalism Software Sports Analysis 54

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 192

Writing Communications Marketing B2B 192

Mindful Marketing

JULY 30, 2022

According to James Vincent, writing for The Verge , “BMW has slowly been putting features behind subscriptions since 2020.” Continuity: “Although OnSong has been successful for more than 10 years, many software firms don’t last as long—they go out of business, or they’re acquired.

Software 84

Software Consumer Analysis Examples 84

Critical Mention

FEBRUARY 22, 2019

Image recognition software (4). Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. When she’s not writing, you can find her at music festivals, hiking or snowboarding. Content research & creation (15%).

Marketing 118

Marketing Data B2C Big Data 118

ImPRessions - Crenshaw Communications

MAY 15, 2017

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. We also encourage everyone – even interns – to write blog posts and try their hand at short videos for social sharing.

Skype 147

Skype Agency Meeting Software 147

Sword and the Script

MARCH 2, 2021

AI is something that is missing from most of the incumbent PR software tools. He cautions those writing pitches against using a tool like this for a cursory glance or pretending to have read his work. Shama Hyder writes a contribution for Forbes comparing Cision, Meltwater and Propel. Catch up time in AI.

Company 150

Company Tools Technology Software 150

Stephen Waddington

JULY 14, 2019

As I write this I can hear his exasperation at my lack of English language education. These include The Economist , The Tortoise and The Financial Times. The web app simplifies writing and improves its comprehension. The software helps remove adverbs and the passive voice. It’s a critical part of the creative process.

Construction 83

Construction Policies Print Software 83

Sword and the Script

AUGUST 1, 2023

The PR software community has taken note and they are responding. The second is an enhancement to its AI Writing Assistant, first unveiled a couple of months ago. That assistant helps to write social media content but now includes an integration to DALL-E. These features add to the list of AI use cases in PR software.

Software 122

Software Pitching Ethics Privacy 122

PR Insiders

AUGUST 26, 2021

In the last PR Insider, I shared with you some of the results from the 12th annual Global State of the Media report compiled by Cision , a PR software and services provider. For a financial professional, we might write an article with the headline “5 Ways to Save More for Retirement.”

Survey 78

Survey Pitching Newspapers Software 78

Sword and the Script

NOVEMBER 12, 2019

In its latest software update, the media monitoring tool Talkwalker says it’s now pulling data from more than 100 review sites. Business Software Review Sites to Watch. Funding and financial transaction data are provided by CrunchBase. This is a clever way to collect data about software providers from end-users.

Software 17

Software B2B Marketing Data 17

Sword and the Script

JANUARY 5, 2021

As I write this piece, it’s currently trading at about $6.50 Going public gives us access to its historical financials, which I’ve long wondered about. Do you work for a company that develops PR technology or PR software for the public relations profession? billion on its second day of trading. Check it out and see if you agree.

Pitching 150

Pitching YouTube Community Company 150

Cision

JULY 27, 2017

From the vantage point of the C-Suite, we tend to assess our brand’s success based on financials. Don’t just write this feedback down — actually do something about it. When money’s coming in, we’re happy. When it’s trickling in, we start asking for answers. Why Leaders & Execs Need to Know How Their Brand is Perceived.

Brand 231

Brand Branding Employee Data 231

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. The public relations software firm allegedly ran afoul of federal and state wage laws by failing to appropriately pay sales representatives who worked overtime.

Publicity 85

Publicity Survey Enterprise Pitching 85

Critical Mention

AUGUST 16, 2018

We’ve outlined how this PR software can enable PR pros to stay ahead of the curve! Media monitoring software will enable you to grab only the information you need to analyze and share exactly what you’re after. When she’s not writing you can find her at music festivals, hiking or snowboarding. SCHEDULE A DEMO.

Media 60

Media Software Crisis Analytics 60

Sword and the Script

NOVEMBER 23, 2019

How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and. Bloggers who write more (either in length or in frequency) are more likely to report strong results.”. 1,236 words; 55% of bloggers report an average post exceeds 1,000 words; and.

Content Marketing 137

Content Marketing Study Blogging Marketing 137

PRSay

DECEMBER 21, 2017

Edelsburg, chief operating officer of Muck Rack , a PR and communications-software company based in New York, is a third-generation PR professional. The profession needs to be more technology-focused, which will not happen overnight, nor will it outweigh essential communication and writing skills.”. Professional heritage.

Publicity 150

Publicity Radio Technology Sports 150

Critical Mention

AUGUST 2, 2018

Media monitoring software , analytics, workflow applications and the like help PR pros to process data faster, thereby improving their relationships with their customers. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing.

Technology 60

Technology Crisis Communications Pitching Software 60

PR 20/20

MAY 8, 2019

Platform companies like HubSpot are building smarter features into their software, while also opening up new possibilities through third-party integrations with AI-powered solutions. That being said, releases can be an enormous drain on human and financial resources for large enterprises. 7,500/month. 90,000/year.

Agency 84

Agency Enterprise Technology Analytics 84

Contently - Strategy

APRIL 28, 2022

People like product managers, operations staff, product creators like software developers, and company leaders make great “faces” of your company and can offer the in-depth insights your audience craves. Then, all they have to do is review and approve the draft before publication. Use the calendar to manage C-suite expectations.

Product Launch 106

Product Launch Measurement Marketing Meeting 106

Sword and the Script

JUNE 3, 2020

That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Waxing UnLyrical

JANUARY 29, 2019

But not every business can afford the luxury of a crew of software engineers to design them. Obviously, this can’t be done, as forms, for one thing, protect the financial interests of and provide legal security to both parties – the company and the consumer. Feature #7: Landing pages.

Marketing 67

Marketing Web Software Technology 67

Sword and the Script

SEPTEMBER 3, 2019

As I wrapped up the writing on this post, I figured I had done three of these so far but surprised myself when I realized this is the fifth one. If you write a nice note, I might just give it to you. However, Sean Czarnecki published an informative write up on the report. Where does the time go? billion into M&A activity.

Analytics 68

Analytics Report Technology Pitching 68

Beyond PR

MARCH 11, 2016

From identifying a newsworthy story and determining the time of day that secures the most views to crafting a tweetable headline and choosing attention-grabbing multimedia, a lot goes into writing and distributing successful press releases. Engagement. Follow her on Twitter @dcapriato.

Report 74

Report Video Measurement Travel 74

Sword and the Script

DECEMBER 3, 2016

Yet descriptions of agile, which I have seen instituted as a very precise software development process (see graphic below), are all over the map in marketing. Fryrear writes, “When someone brings you a new request during a sprint, you may stop and address it only if it’s more important than what you’ve committed to.

Marketing 60

Marketing B2B Content Marketing Training 60

PR 20/20

MARCH 26, 2020

As of this writing, many brands have interrupted their "regularly scheduled" content — and quite a few are reaching out to their audiences to ask what they want or need right now. As these days stretch into weeks, the financial impacts of this pandemic are affecting the budgets, goals and plans many companies had for 2020.

Crisis 92

Crisis Marketing Healthcare Resources 92

Beyond PR

JULY 28, 2017

From the vantage point of the C-Suite, we tend to assess our brand’s success based on financials. Don’t just write this feedback down — actually do something about it. When money’s coming in, we’re happy. When it’s trickling in, we start asking for answers. Why Leaders & Execs Need to Know How Their Brand is Perceived.

Employee 80

Employee Journalism Data Technology 80

Sword and the Script

OCTOBER 29, 2019

He demonstrated the software and I asked questions – so my observations from this engagement – not a product test – are the source for this PR Tech Briefing. You can use the announcements you’ve already uploaded, and then write a custom note or personalized pitch. click any image for higher resolution).

Pitching 63

Pitching Analytics Enterprise System 63

Sword and the Script

APRIL 2, 2019

By the way, the WSJ reporter on that byline used to write for PRWeek). The housing crisis of 2008 spurred largely by risky loans and securitized mortgages, that both diversified the financial risk and cause us to collectively lose sight of where it was precisely, set off the most severe recession we’ve seen in a long time.

Agency 93

Agency Trends Marketing Survey 93