ImPRessions - Crenshaw Communications

JULY 1, 2020

This means that a public relations team’s challenge is to create a winning pitch that stands out. For example, your subject line could be: EXCLUSIVE: Top AdTech Firm Raises $10M in Funding? . Before you pitch, take the time to ask yourself, why is this pitch a fit for the specific publications/journalists you’re targeting?

Pitching 380

Pitching Writing How To Report 380

Prowly

OCTOBER 28, 2020

How to increase the likelihood of journalists writing well-informed articles about your […]. The post Company Press Kit: Examples & Guidelines from PR Experts appeared first on Prowly Magazine.

Guidelines 223

Guidelines Examples Company Writing 223

Prowly

DECEMBER 11, 2018

If you are looking for the ultimate formula for how to write a press release announcing a new hire, I must disappoint you—there isn’t one. The post New Hire Press Release Examples & Writing Tips: How to Catch People’s Attention appeared first on Prowly Magazine. But at least let me show you what to watch out for.

Examples 144

Examples Writing How To Publicity 144

PR for Anyone

MARCH 24, 2020

Now is the time to up-level your marketing plan by adding in free publicity. Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. Did you invent a new product, write a book, or win an award?

Publicity 331

Publicity Television Local Pitching 331

Newsfile

AUGUST 17, 2023

By Melissa Strle Education press release examples from around the world will help you learn how to spread your education news to an ever-increasing and competitive global education marketplace. Subjects of Education Press Release Examples We’ve published and compiled 15 education press release samples for you to view.

Education 98

Education Examples Nonprofit Policies 98

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2021

With these quick tips, you’ll be well on your way to writing stellar pitches that garner media attention and delight clients. For example, “DATA: 42% say AI will not take over.” For example, a less compelling subject line would be “According to MIT, experts say AI won’t take over in the next decade.”. Compelling subject lines.

Pitching 193

Pitching Writing Media Advertising 193

Prowly

AUGUST 13, 2019

The post How To Write a Press Release to Get Press Coverage For Your New Business (with Examples) appeared first on Prowly Magazine. If you don’t have a story idea for your business, don’t even try to inform the media about it. If you’re willing to learn, let me try to help.

Examples 138

Examples Writing How To Media 138

Prowly

MAY 18, 2021

Press releases are a cornerstone of any public relations strategy. You could even go so far as to say you can’t do effective public relations without them. The post How to Format a Press Release in 2021 (w/ Examples) appeared first on Prowly Magazine.

Examples 196

Examples How To Strategy Publicity 196

Buchanan PR

JULY 12, 2023

Writing, like public relations, is a craft. Types of language that come off as weak writing may surprise you, but staying away from these common words is sure to give your writing a facelift. Some examples of these verbs are “whispered,” “exclaimed,” “yelled,” and “murmured.”

Writing 69

Writing Guidelines Examples Publicity 69

Agility PR Solutions

MAY 25, 2023

It can be tricky, however, to write a media pitch that will pique a reporter’s interest in your story and compel them to cover it. Read on to […] The post Dissecting the media pitch: Best practices to follow, and 5 examples to emulate appeared first on Agility PR Solutions.

Examples 110

Examples Pitching Media Writing 110

The Hoyt Organization

MARCH 17, 2024

So, how can you write a press release that gets noticed? This article presents the top tips for writing effective press releases. 5 Tips For Writing Press Releases That Grab Attention 1. Therefore, when writing your press release, ensure you present everything in a factual and objective manner.

Writing 52

Writing How To SEO Engineering 52

Cision

AUGUST 28, 2017

Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.”

Writing 258

Writing Newspapers Retail Groups 258

Prowly

MAY 30, 2019

In this guide I’ll show you how you can write a successful press release to grab the attention of journalists and bloggers and ultimately get your product seen by your target audience. Towards […] The post 3 New Product Press Release Examples & Template to Get Your Product Seen appeared first on Prowly Magazine.

Examples 151

Examples Writing Publicity 151

PR Fuel

AUGUST 12, 2021

Press release writing can help you gain media coverage. You don’t have to learn how to write a press release alone! Instead, consider these 10 benefits of requesting press release writing services. Instead, consider these 10 benefits of requesting press release writing services. Write for Your Audience.

Writing 105

Writing SEO Pitching Engineering 105

PR for Anyone

DECEMBER 7, 2021

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Anyone can get publicity! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip. Who writes about your industry for this publication. Are you next?

Publicity 130

Publicity Video Pitching System 130

Remote PR Jobs

FEBRUARY 27, 2022

Congratulations, you’ve landed your public relations client a briefing with an important reporter or industry analyst! While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly. The hard part is over, or is it?

Writing 130

Writing How To Interviews Pitching 130

PR Fuel

MAY 6, 2021

An effective press release will give you the attention of the general public through its media coverage. It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s attention and keeping it long enough to get your point across to them.

Examples 105

Examples Writing Product Launch Crisis Management 105

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

Anything less is not public relations; it’s propaganda. Sure, every profession has bad actors; however, ethical behavior is inherently required in the practice of public relations. Most public relations organizations have designated September as PR ethics month to promote ethics and remind PR pros of their obligation to act ethically.

Ethics 111

Ethics Industry Publicity Analysis 111

Landis PR

AUGUST 29, 2022

Our team collectively cheered the recent release of the 56 th Edition of the Associated Press Stylebook , a spiral-bound guide widely used as a writing and editing standards-setter by the media, corporate communications and worldwide. For example, California’s AP Style abbreviation is Calif., Photo courtesy of Pexels. By Diana G.

Publicity 111

Publicity Writing Guidelines Construction 111

Karen Freberg

NOVEMBER 15, 2020

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. However, this is not all of the writing we do as professors. Why do I bring this up?

Writing 105

Writing Chemicals Conference Resources 105

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 88

Writing How To Media Guidelines 88

PR Fuel

APRIL 28, 2022

Why write press releases, though? These consumers already love and trust the publications they’re reading, too. Why write press releases? One of the top benefits of press release writing is the exposure you’ll generate. You can use press releases to appear on multiple publications online.

Writing 99

Writing SEO Consumer Crisis 99

Onclusive

JANUARY 26, 2022

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Spend the time to read, listen to and note what impactful authors write about, how often and in which publications.

Pitching 370

Pitching Data Privacy Writing 370

Wadds Inc.

JUNE 19, 2023

management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it. Artificial Intelligence (AI) will significantly impact the public relations profession in the same way as the internet and social media before it. A new Wadds Inc.

Publicity 105

Publicity Policies Training Engineering 105

The Hoyt Organization

DECEMBER 12, 2023

When making public relations pitches, you need to put across your point and make a connection with someone in less than a minute. Then, begin writing your pitch with the most important points first. An example of a short-term goal before pitching is successfully practicing your pitch daily.

Pitching 96

Pitching Publicity Meeting Storytelling 96

Newsfile

APRIL 13, 2023

By Melissa Strle Do you ever wonder how top-traded and top branded companies write an effective earnings press release? write effective investor relations press releases. You may be new to writing earnings press releases or a seasoned professional. Afterwards, you can use social media techniques to share your earnings message.

Examples 52

Examples Company Financial Brand 52

Agility PR Solutions

SEPTEMBER 18, 2023

Take any industry as an example. They’re using AI-powered tools to write job descriptions. So, what does this mean for the public relations industry? Artificial intelligence is officially the buzzword of the year. They’re using artificial intelligence to personalize marketing campaigns.

Media Relations 190

Media Relations Tools Media Writing 190

PR for Anyone

OCTOBER 28, 2021

A question I get asked is what skills does someone need to be a public relations specialist. “Who writes about [industry] for [publication].” Publicity Plan. Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. Basically, you need to be observant.

Publicity 130

Publicity Pitching System Small Business 130

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

When a public relations firm signs a new account, excitement is in the air. These might include specific stories in top-tier publications; speaking opportunities earned at key conferences; social media shares, and other indicators of progress against goals. Take a little time to celebrate, then let the real work begin.

Writing 130

Writing Comparison Product Launch Leadership 130

Wadds Inc.

MARCH 8, 2023

A quarter of public relations leaders say they will never use AI tools according to a Confidence Tracker published by ICCO and the PRCA. The experiment shows the potential of AI to support and replace human work in public relations practice. Using tools in real life examples also highlights issues.

Tools 98

Tools Writing Pitching Web 98

ImPRessions - Crenshaw Communications

AUGUST 4, 2023

But I do know something about interviewing experts, which is often the basis for B2B comms writing. SMEs are a valuable resource When you’re writing to advocate on behalf of a third party, as PR teams often do, you must lay out the strongest possible argument in the first draft. Check relevant trade publications.

Interviews 296

Interviews How To Reddit Journalism 296

Cision

FEBRUARY 22, 2016

When I looked into what actual research has been done into words that work well to convert customers, what I found was that linguistic research isn’t focused as much on what you say or write as much as the context and framing of your words. There are a few services that years after a cart abandonment still write a few times a week.

Writing 144

Writing Study Viral Consumer 144

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

Write a rock-solid PR plan. For example, direct-marketing will nearly always have an impact on demand generation, while PR affects brand visibility and reputation. The practice of public relations is about telling stories, and all good stories have compelling themes. Define your objectives. Consider and prioritize your goals.

Writing 136

Writing How To Pitching Privacy 136

Sword and the Script

FEBRUARY 20, 2024

I’ve taken some time to pour over these and summarize some of the more interesting and less publicized findings for you. For example, some vendors evaluate an article wholistically, while others will evaluate it line by line which provides a more granular score.

Report 106

Report Publicity Marketing Pitching 106

ImPRessions - Crenshaw Communications

APRIL 28, 2016

A top public relations agency is a busy, demanding workplace. Clearly it can be challenging to find the focused time for longer pieces of writing. . Yet quality writing is vital in PR. Challenging though it is, there are ways to balance hectic schedules with creating space for good writing. Here are some tips.

Writing 120

Writing Exercises System Interviews 120

Sword and the Script

JANUARY 19, 2021

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. So, I started tracking the community and publishing three different writing series on PR technology ( PR Tech Sums , PR Tech Briefing s, and Product Reviews ).

Technology 169

Technology Publicity Software Pitching 169

PRSay

MARCH 26, 2021

The PRSA Diversity & Inclusion Committee spoke with Nathalie Santa Maria, APR, owner and chief communications officer at Sunnyside Communications , to discuss how diversity, equity and inclusion (DE&I) work is impacting women in public relations and potentially opening more doors for honest dialogue.

Publicity 170

Publicity Nonprofit Customer Service Writing 170