Bianchi Biz Blog

AUGUST 21, 2023

As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine. As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

MAY 8, 2023

I then worked as an investigative reporter at the Forward, a Jewish newspaper, and went back to school for business journalism and data journalism. What advice do you have for PR people that want to pitch you? I respond well to pitches that have a “why.” I did some freelancing and eventually started at AN!

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Automotive Report Meeting Radio 84

Bianchi Biz Blog

FEBRUARY 20, 2023

I also work with clients on conference programming and event strategy. I’ve also been fortunate to interview a lot of celebrities – Carrie Fisher, Tony Hawk, Mick Fleetwood, Billy Gibbons, Nikki Sixx and more – which was always fun. What advice do you have for PR people that want to pitch you? Fun assignment!

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Automotive Meeting Media Mobile 85

Konnect Agency

AUGUST 2, 2022

This can include trade, business, consumer, and regional — whether it’s for a national newspaper or reputable business magazines. Securing Interviews To Establish Credibility. Securing interviews for your client’s thought leader opens the door for invaluable exposure opportunities and meaningful relationships with the media.

Leadership 52

Leadership Strategy Interviews Trade Shows 52

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? The great strength of broadcast is its ability to take news consumers directly to the scene and witness events — a wildfire, a debate, a demonstration, a major speech — as they unfold. Dan Rosenheim is the Director of Business Development at Bay City News.

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Meeting Media Print Enterprise 98

Bianchi Biz Blog

FEBRUARY 21, 2022

Big events like that are a great opportunity for teamwork, which have led to some of the most gratifying moments in my career. I had my first staff byline at a small Connecticut newspaper in 2001. What advice do you have for PR people that want to pitch you? I love watching and attending big sporting events.

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Meeting Transportation Media Sports 94

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Once I graduated, I had to make the choice: newspapers or trade pubs. Have a reason.

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Meeting Automotive Media Transportation 81

Barokas

NOVEMBER 1, 2017

In my introductory journalism classes, my professors made it sound like PR professionals were magical fixtures at every event who could answer all of my questions. At the time, I probably equated the profession to an event planner more than anything else. You learn to value the art of the pitch (and subject line).

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Report Fashion Pitching Journalism 68

Cision

DECEMBER 4, 2015

Instead, I prefer to place one outstanding story in the right outlet – be that a national newspaper or a top-tier trade – as opposed to a publication that’s widely circulated but rarely read. She not only disagreed, she double-downed – forging ahead with the event and all but guaranteeing national media attendance at it.

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Print Interviews Pitching Conference 120

Cision

MAY 4, 2016

Before you pitch a journalist, you must think about how your story adds value for your audience. In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. We have a lot in common.

Newspapers 120

Newspapers Journalism Pitching Report 120

Prakkypedia

JULY 10, 2016

Every day is different and projects can include issues management, event management, web writing, publicity stunts, drafting columns, researching niche publications, organising stakeholder meetings. It might mean a newspaper article for my client; a radio interview; a TV station visiting their worksite; or their guest blog post published.

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Newspapers Pitching Radio Web 60

Bianchi Biz Blog

OCTOBER 5, 2020

I love this basic test because it’s not based on whether an event, announcement or action is positive or negative. Since then, I have worked in weekly and then daily newspapers, online media outlets and magazines. What advice do you have for PR people who want to pitch you? But that’s not my job.

Transportation 91

Transportation Meeting Report Media 91

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. Going into college I just knew that I would be a reporter at a newspaper. What drew you to the field of PR?

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Social Media Newspapers Reputation Community 227

MaccaPR

APRIL 18, 2017

Now that I’ve morphed from journalist to public relations guy, I’m aware of how vital it is to target precisely the right reporter – so you avoid becoming the PR pro who pitches the launch of a new Caramel Coconut Cherry ice cream flavor to a reporter who is dedicated to covering Islamic fundamentalism in Qatar.

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How To YouTube Pitching LinkedIn 121

Cision

MARCH 30, 2016

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. What constitutes a successful pitch? If the body of the pitch is longer than 120 words, you might as well not even send it. What else can I provide?

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Public Affairs Policies Pitching Hotels 120

PR Fuel

JULY 14, 2021

Start by creating a list of events and accomplishments that have occurred in the past six months. Consider: Newspapers. For example, you might want to interview a CEO, stakeholder, or project leader. Maybe you want to add a product demo video or trailer for an upcoming event. Develop Your Pitch. Radio shows.

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Writing How To Media Guidelines 76

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. If you do this, you just might get a phone call that requests an interview. No Sales Pitch. The trick is to submit them to the right places.

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Engineering Writing Social Media Tools 128

Bianchi Biz Blog

APRIL 5, 2021

This event serves as an excellent way for automakers, suppliers, dealers and others to give back to the community. And it’s a fun event coming up on 41 years. Francis de Sales High School in Toledo, Ohio, where I spent four years working on the student newspaper, The Lance , finishing up as editor-in-chief in 1983.

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Automotive Web Meeting Media 65

Cision

AUGUST 11, 2016

In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media. It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story. How did you get your start in corporate communications?

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Corporate Airlines Financial Journalism 0

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?

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Pitching Writing Film How To 83

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Are CVBs and other tourism groups pitching you now to come and visit? What’s important to us is that the stories we pick give us a fresh way to see ourselves as people, as a nation and beyond.

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Storytelling Tourism Travel Local 60

Bianchi Biz Blog

JANUARY 11, 2021

Every year, they gather for the grassroots WAVE event, seeing the sights and proselytizing about the value – environmental and societal – of plugging in instead of gassing up, talking to school kids and interested members of the public in whatever small towns their caravan drove through. Pay rate per word. :).

Automotive 55

Automotive Meeting Report Media 55

Mark My Words

MARCH 9, 2021

Looking at the headlines after last night’s interview, Meghan and Harry are currently the most famous couple on the planet right now,” says James Herring, CEO of branding consultancy Taylor Herring, whose clients have included the BBC and Disney. In the US, just be famous, wear some labels, do some interviews, we’ll be so happy to have you.

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Interviews Pinterest Privacy Film 60

Sword and the Script

OCTOBER 22, 2019

66% said newspapers. Often B2B marketers will use these to send white papers and pitch webinars but again thought leadership content is a good option here. This makes a huge difference when the host starts reading the sponsorships: the pitch is coming from someone the listener knows. 3 Recommendations for B2B Marketing Budgets.

Marketing 65

Marketing Survey Study B2B 65

Waxing UnLyrical

MAY 27, 2011

So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. Here’s what we were looking for and tips on rocking the interview: 1. I interviewed people around the US with only two of the six in Southern California. Is location important?

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Brand Branding Local Interviews 70

Bianchi Biz Blog

AUGUST 7, 2023

I covered college football for a while so I’ve had a lot of fun, but most fun might go to Isuzu’s I-1 Grand Prix World Technician Competition in 2018, a skills-based event for the company’s service and repair technicians. I was the news editor of a small daily newspaper in Alabama. Metro weekly newspaper that no longer exists.

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Journalism Meeting Newspapers Automotive 79

PR for Anyone

JUNE 29, 2021

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. If you can relate to current events, use that to get yourself on TV. Media outlet that was pitched: Coast Live , 3WKTR , Coastal VA, Northeast NC.

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Pitching Skype Healthcare Guidelines 130

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. She already has two internships under her belt, with the Multiple Sclerosis Society where she handled both media relations and social media, and the Women’s Resource Center, where her duties included planning fundraising events. You can find her portfolio at [link].

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Sports Leadership Internal International 0

Stephen Waddington

MAY 5, 2019

Tailored pitches have always been the key to success in media relations. Adding SEO and social data to pitches adds huge value for time pressed journalists. The 2019 Cision Global State of the Media Report contains useful insights for media relations practitioners seeking to cut through with their pitches.

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SEO Media Relations Pitching Report 60

Bianchi Biz Blog

JUNE 21, 2021

It’s always fun to cover an event that you know won’t come around every day. Several months after I left my job at my hometown newspaper, The Vindicator , I got some texts from friends who still worked there with some ominous-sounding news. This month, June, marks seven years working full-time for local newspapers.

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Meeting Report Automotive Real Estate 95

Sword and the Script

JANUARY 17, 2023

I have an affinity because I recall being a young account executive getting envelopes of newspaper clippings in the snail mail from their team in Maine. The company comes at PR from an investor relations and event management perspective, which I believe is in part because it got its start by acquiring assets from Nasdaq.

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Technology Software Resources Pitching 92

Waxing UnLyrical

DECEMBER 14, 2010

This, for successful applicants, turns into an interview (which is where I came in). My own ability to listen has given me story ideas , helped when dealing with journalists and been infinitely beneficial in pitch meetings. Not as common is a genuine interest in the things around them. That got a big “check&# from me.

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Publicity How To Course Facebook 90

Bianchi Biz Blog

OCTOBER 15, 2020

We went from conducting media interviews in person around a conference table at their office or corporate headquarters to conducting these interviews in written form via email or via phone and video conference.

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Media Relations B2B Media Conference 75

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. For one thing, your local newspaper might not be the best fit for the story.

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Publicity Small Business Advertising Advertising 64

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. He’s authored more than two dozen books, keynoted several top events, and has a popular weekly newsletter. Apple Podcasts.

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Marketing Conference Content Marketing Agency 74

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

The teens used their social media skills and journalistic savvy to quickly raise funds for future events, plan out media-oriented appearances and demonstrations, and offer an updated story for journalists and news crews. Then the UK chain cooked up an extraordinary ad that ran in two daily newspapers.

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Fashion Reputation Social Media Brand 255

PR Conversations

SEPTEMBER 10, 2015

He told me of the time he went to pitch for a major lawnmower account. From this story, and many others, I acquired my learning that PR is about something bigger, something delivered in your actions, your living and doing as much as your next newspaper clipping. Now, I would call this role as managing Brand Character.

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Film Creativity Newspapers Internal 40