Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

Internal 84

Internal International Ethics Communications 84

Ethical Voices

DECEMBER 5, 2022

He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. What is the most difficult ethical challenge you ever confronted at work? The ethical issues are also cultural-related as well. The need for a culture of kindness.

Ethics 78

Ethics Publicity Radio Local 78

PRSay

MARCH 7, 2022

What expertise and resources does your organization have that can best help make a difference? Listen to what is being talked about internally, and let this help shape your priorities and influence your messaging. Listen to what is being talked about internally, and let this help shape your priorities and influence your messaging.

Resources 190

Resources Ethics Internal International 190

Ethical Voices

AUGUST 1, 2022

Joining me in this week’s episode is Ken Kerrigan , a Vice President at Infinite Global , an international communications firm specializing in public relations, branding, and content. Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. I had an ethical dilemma.

Ethics 71

Ethics Agency Journalism Corporate 71

Sword and the Script

AUGUST 17, 2021

Six in 10 comms pros face ethical challenges. A survey of 1,046 communication professionals in North America found 33% day they faced several ethical challenges in the last year and another 29% faced one ethical challenge. Top challenges in internal communications. The Gray Area of Communicating a Point of View.

Creativity 98

Creativity Study Ethics Publicity 98

Ethical Voices

JUNE 13, 2022

She discusses a number of important ethics issues including: The ethical importance knowing when to saying “No”. How to empower your employees to make tough ethical decisions. The biggest ethical challenge for me sometimes is you need to say no. The blurring of paid and owned media. I feel very, very fortunate.

Ethics 52

Ethics Real Estate Agency Company 52

Wadds Inc.

MAY 14, 2024

The questions cover topics such as building resilience as a cultural outcome, recognising the importance of internal culture and behaviour, ensuring relationship continuity and prioritising the human imperative in crisis preparedness. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week.

Corporate 52

Corporate Communications Crisis Reputation 52

Wadds Inc.

NOVEMBER 15, 2023

It's underpinned with straight talking for marketing and public relations practitioners as well as managers to operate ethically and effectively and get to grips with issues increasingly defining business success and dominating boardroom agendas. Claire is both a Chartered PR and a Chartered Marketer.

Brand 98

Brand Branding Ethics Internal 98

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. Offer honest feedback. Never make coverage guarantees.

Publicity 334

Publicity How To Agency Product Launch 334

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Stephen Waddington

FEBRUARY 3, 2022

Today was an introduction to systems, the PhD learning journey, and university resources. Tomorrow is the rudiments of research methods, design, and ethics. The team has an international reputation for teaching and research and its application in practice.

Ethics 78

Ethics Training Study Sports 78

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. A mix of internal and external resources. It’s hard to predict.”

Survey 132

Survey Communications Measurement Internal 132

Wadds Inc.

JANUARY 5, 2024

Board vs management Ultimately, the board's role is to consider long-term sustainability through value creation and resource utilisation, and to ensure regulatory and legal compliance.

Leadership 52

Leadership Government Policies Ethics 52

Stephen Waddington

JULY 10, 2019

An Introduction to AI in PR is the first resource from the CIPR's new #AIinPR Skills Guides series. Later this month the panel will publish Skills Guides by Ben Verinder on data, bias and ethics. We're also working on internal communications; tools and workflow; and media algorithms. We’re all learning as we go.

Ethics 112

Ethics Survey Resources Internal 112

Ethical Voices

APRIL 3, 2023

What is the most difficult ethical challenge you ever confronted at work? The good thing is I had a great leadership team and we were able to sit there for sometimes hours and just talk about what’s not only right and wrong, but what’s ethical and really kind of debate it. Here’s the ideal world.

Ethics 78

Ethics Privacy Data Financial 78

The Proactive Report

NOVEMBER 21, 2023

Personalized news experiences Personalization has emerged as a defining feature of modern news consumption, shaping the way individuals interact with and internalize information. Equipping oneself with fact-checking tools and resources empowers individuals to critically engage with news, contributing to a more informed and vigilant society.

Newspapers 130

Newspapers Social Media Data Consumer 130

PRSay

JULY 10, 2023

For companies, demonstrative actions might range from internal processes to hiring practices and how a brand shapes — and is shaped by — the external environment. While brands do not have a fiduciary obligation to engage in political discourse, they do have a responsibility to uphold their stated mission and values.

Brand 145

Brand Branding Nonprofit Government 145

Stephen Waddington

APRIL 24, 2018

It's an incredibly useful piece of work that enables employers to understand their team’s existing strengths and identify where training resources need to be committed. It is designed to encourage professionals to identify the capabilities they would like to develop and access resources to assist in these goals.

Education 95

Education Ethics Resources Software 95

Burrelles Fresh Ideas

APRIL 16, 2024

Effective B2B influence often involves a blend of professional influencers, industry experts, internal advocates, and trusted experts such as your customers. Content marketing lies at the heart of B2B marketing strategies, providing educational resources, thought leadership, and solution-oriented content to potential buyers.

B2B 95

B2B Marketing Measurement Social Media 95

Stephen Waddington

NOVEMBER 11, 2020

To facilitate relationships and build trust with internal and external stakeholders and communities 6. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations 11. To build and enhance organisational reputation 7. To provide valued counsel and be a trusted advisor 9.

Tools 115

Tools Publicity Ethics Google 115

Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. How we use it: with an eye toward our firm’s ethical standards. How we don’t: accept everything it generates as the absolute truth or use it as an only resource.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. How we use it: with an eye toward our firm’s ethical standards. How we don’t: accept everything it generates as the absolute truth or use it as an only resource.

Publicity 78

Publicity Guidelines Training Transportation 78

Journalistics

SEPTEMBER 13, 2021

Media ethics forbid this, but advertising packages often come with editorial opportunities, access to journalists, or advertorials. In both cases, succeeding in a pay-to-play world means managing internal expectations. Do you completely disagree and believe journalism ethics are alive and well today? Let me know.

Advertising 52

Advertising Advertising Ethics Conference 52

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. Should companies hire public relations people internally? There are pros and cons to hiring public relations (PR) professionals internally. Not a bad breakdown.

Interviews 100

Interviews Publicity Technology Social Media 100

Solo PR Pro

JANUARY 11, 2021

In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. Unfortunately, it took shut-downs, and seismic shifts of 2020 for many in the C-suite recognize the critical value of consistent communications to internal and external audiences.

Industry 79

Industry Print Ethics Internal 79

Solo PR Pro

NOVEMBER 10, 2020

Ahem, by the way, that's against our code of ethics.). Communications professionals are valuable resources. So why ask your PR team to guarantee media results? To guarantee timing of a bylined article placement or published article after an interview? I think we’ve established a lawyer can’t make guarantees. instead of another tactic?

Communications 99

Communications Comparison Exercises Interviews 99

Newsfile

FEBRUARY 28, 2024

It assesses sustainability practices, social impact, and ethical governance PR professionals collaborate with internal teams to compile ESG data and communicate it transparently to stakeholders. This glossary will serve as a valuable resource for PR professionals and newswire customers! What is Native Advertising?

Viral 52

Viral Crisis Communications SEO Reputation 52

Cision

FEBRUARY 3, 2017

With increased competition arrives extra scrutiny as to those companies practicing internally what they promote and sell externally as a service or product. It is no longer credible for a company to say one thing and perform another, when so many design, social media and digital marketing resources exist to optimize results.

SEO 120

SEO Creativity Mobile Journalism 120

Melissa Agnes

SEPTEMBER 4, 2020

Note: While this review was sponsored by ReputationDefender, it was important to us that we take an unbiased approach at experiencing ReputationGrower with the hopeful intent of providing you, your team, and your organization with a valuable additional resource for your crisis readiness. Who is ReputationDefender?

Brand 234

Brand Branding Reputation Crisis 234

Stuart Bruce

MARCH 18, 2015

Free online training for trainers resources and guides. Attend a training course with with the CIPR, International School of Communication (ISOC) or Leeds Beckett University. Ethics is a new compulsory module where you must log at least 5 points. Eva Maclaine, chair of CIPR International. CIPR Ethics Training'

Training 60

Training Ethics Course Analytics 60

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center.

Social Media 128

Social Media Agriculture Marketing Media 128

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . The two things every ethical communicator must embrace.

Ethics 73

Ethics Brand Branding Internal 73

Stephen Waddington

OCTOBER 4, 2020

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. Internal communication and employee engagement have emerged as critical functions in the past six months. I’m backing Pete Holt for CIPR President in 2022. Where do you stand on the PRCA?

Meeting 78

Meeting Government Energy Employee 78

Stephen Waddington

OCTOBER 20, 2017

These include diversity, international, internal communications and teaching. Sarah is particularly interested to secure some CEO voices and the perspective of human resources professionals who favour the recruitment of Chartered CIPR members. There are currently numerous communities within the CIPR that are under served.

Public Affairs 68

Public Affairs Pitching Community Guidelines 68

Solo PR Pro

DECEMBER 14, 2021

As PR pros, we deal with ethics on a daily basis, we’re thinking about what we should and shouldn’t say, or how we could frame an idea. Internally throughout the first 12 months, I had a lot of thoughts like, ‘If I don’t bring clients on, I don’t feed my family.’ A lot of that has its roots in philosophical thinking,” he explains.

Meeting 100

Meeting Journalism Interviews Employee 100

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Finally, it goes without saying, and you probably know this, but I’m going to say it anyway – be ethical.

Creativity 96

Creativity Storytelling LinkedIn System 96

PRSay

AUGUST 1, 2016

The Committee also promotes awarding the PRSA Chapter Diversity Awards annually during the PRSA International Conference Diversity Mixer. To learn more about PRSA resources, chapter initiatives, and Chapter Diversity Awards application information, please visit www.prsa.org/diversity.

Resources 60

Resources Education Ethics Corporate 60