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Taking a Stance: A Company’s Reputation Is at Stake

Reputation Us

Editor’s note: Below you’ll find responses from three of the executives who were interviewed. Our employees and community members are invested in these causes. For BLM, we support our Black members and our Employee Resource Group painted signs in support of BLM. Their responses were genuine, insightful and encouraging.

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PR Golden Turkey Awards, 2022

Flack's Revenge

And revealing yourself, in the process, to be a very new kind of financial villain — one who pitches not just the prospect of profit but also deliverance from the corrupt speculative system in which you “made” your “billions.”. I’d say that sums it up pretty well. And he really does know what he is doing here. Yeah, I am not so sure.

Banking 177
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Launching Tech Giants: How PR Fuels High Growth in Tech Companies

5W PR

Engaging media interviews allow founders and key personnel to directly communicate the company’s vision and values. Highlighting employee success stories, philanthropic initiatives, or company culture awards paints a positive picture that resonates with potential customers and talent alike.

Company 78
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Elon Musk’s Twitter Takeover: Lessons for Leaders

Reputation Us

From the November 28, 2022 issue of Financial Brand. Since taking over Twitter, Musk has put the world on notice that he’s in charge and more changes are coming,” Casey Boggs, president of the reputation and crisis management company ReputationUs, tells The Financial Brand. Musk’s ultimate goal is to make Twitter profitable.

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What to Pitch in October

PR for Anyone

Employee Ownership Month. Financial Planning Month. Another huge one that I work with my clients on, anyone in the financial planning space, anything related to financial planning October is that. There’s also a bonus video in there about how to nail the interview when you get it. Dyslexia Awareness Month.

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The future of PR: an interview with Maja Pawinska Sims

Stephen Waddington

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. Our conversation covered financial performance, innovation, mental health, diversity, integration, insecurity and more. This is an agency model that covers a core group of employees supplemented by senior experts. Are there any hot areas?

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Startup PR & How to Get Lift-Off For Your Launch

Onclusive

From customers to potential investors and employees, the key to reaching your audience is understanding what interests and motivates them. Additionally, board members or investors might recommend people in their networks who would be willing to participate in an interview or offer a third-party opinion. Focus on Your Audience.

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