5W PR

JANUARY 3, 2024

As the Consumer Electronics Show (CES) approaches each year, brands have a unique opportunity to showcase their latest innovations and technologies on a global stage. CES 2024 is a major event, and early planning allows for comprehensive strategy development and execution. Early planning Begin the preparation process well in advance.

How To 78

How To Analysis Resources Trends 78

Critical Mention

SEPTEMBER 6, 2018

With LinkedIn and Facebook groups, texting, Slack chats and videoconferencing, who needs to spend two hours at a networking event? But at the same time, the rapid emergence and advancement of technology in our daily lives is reducing the amount of personal interaction we have every day. SCHEDULE A DEMO. We need people.

How To 61

How To Conference Meeting Groups 61

Onclusive

DECEMBER 16, 2020

At the same time, it is clear that this year has made a long-term mark on trends such as remote working, virtual events and other types of virtual collaboration, which are expected to continue and evolve. Request a demo of Onclusive’s industry-leading PR analytics platform today! Ready to gain a leg up on your competition?

Industry 221

Industry Content Marketing Corporate Analytics 221

5W PR

JANUARY 9, 2024

The retail landscape is ever-evolving, influenced by consumer behavior, technological advancements, and broader societal trends. This could include events, demos, and interactive displays. To connect physical and digital shopping, retailers will invest in advanced technology.

Retail 78

Retail Trends Policies Consumer 78

Onclusive

JUNE 21, 2017

Watch the Facebook Live event or scan the session’s top takeaways below. In the past, PR professionals pitched the media and threw events with little proof of how PR moved the needle. But will an article in TechCrunch really contribute to the client’s goal of 100 demo sign-ups by the end of the quarter?

Storytelling 329

Storytelling SEO Community Engineering 329

Flack's Revenge

OCTOBER 11, 2017

It looks like it will be another great event. The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. You should really check it out if you work in social media, and are trying to get your arms around the state-of-the-technology.

Tools 149

Tools Leadership Technology Social Media 149

Flack's Revenge

APRIL 7, 2016

Neal Schaffer and Brian Mahony invited me back following last year’s Boston event, which was a blast (see my blog wrap ), and I jumped at the opportunity. It looks like it will be another great event. The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels.

Tools 120

Tools Banking Technology Social Media 120

Flack's Revenge

MARCH 28, 2016

Neal Schaffer and Brian Mahony invited me back following last year’s Boston event, which was a blast (see my blog wrap ), and I jumped at the opportunity. It looks like it is shaping up to be another great event. The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels.

Tools 120

Tools Banking Technology Social Media 120

Critical Mention

OCTOBER 7, 2020

This year has brought a slew of unprecedented events that have reshaped our society. Virtual Events & Live Streaming. The future of in-person events is still uncertain, but many PR and communications pros are shifting gears and reallocating their event budgets by hosting virtual events. SCHEDULE A DEMO.

Trends 105

Trends YouTube Tourism Video 105

Flack's Revenge

JANUARY 19, 2017

In addition to two great demos, the event featured a panel that discussed UI design. As you’ll see, the event delivered all of this and more. Finally, I saw that the NY Tech Alliance is hosting a related event next Wednesday: User Experience Research – Past, Present and Future. It is a topic that intrigues me.

Enterprise 120

Enterprise Resources Software Privacy 120

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc.

Video 110

Video Marketing SEO Social Media 110

Flack's Revenge

JANUARY 19, 2017

In addition to two great demos, the event featured a panel that discussed UI design. As you’ll see, the event delivered all of this and more. Finally, I saw that the NY Tech Alliance is hosting a related event next Wednesday: User Experience Research – Past, Present and Future. It is a topic that intrigues me.

Enterprise 120

Enterprise Resources Software Privacy 120

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 This month, we identify myriad factors that helped propel the big game to the most-watched Super Bowl in history.

Sports 86

Sports Television Advertising Advertising 86

Sword and the Script

AUGUST 4, 2020

Many of the PR technology vendors I track for the monthly PR Tech Sum put a greater emphasis on earned media than media relations in their messaging. The event is free for 48 hours on August 19-20, 2020, after which access will cost $97. Below is the summary of news from the world of the PR technology vendors.

Media Relations 156

Media Relations Media Print Software 156

Presspage

AUGUST 9, 2023

As companies look to streamline their value chains, all while cutting costs, more business executives are using innovative technology to redefine their relationships with investors. Your business relationships with investors and journalists has moved beyond grabbing a drink after an event - that's not to say this isn't effective.

Strategy 78

Strategy Technology Tools Government 78

Sword and the Script

OCTOBER 3, 2020

The decline of B2B trade shows frees B2B marketing to experiment with more efficient channels; virtual events surface buying signals The pandemic is certainly changing marketing – but we might all do well to shift our thinking towards what might become quasi-permanent. Offices won’t be gone – but remote work won’t be exceptional.

Trade Shows 109

Trade Shows B2B Marketing Conference 109

PR in High Definition

JANUARY 31, 2023

Although the technology and application aren’t firmly established and people are slow on the uptake, we can already see some of the ways that it could revolutionise the world, especially for our ability to communicate with one another. Events can be hosted in the metaverse, with countless people able to attend.

Communications 62

Communications Technology Employee Meeting 62

PR 20/20

MARCH 12, 2019

In fact, we surveyed 200+ marketers using our AI Score for Marketers assessment tool, about how valuable it would be to use AI technology to intelligently automate more than 60 common AI use cases in marketing. And the technology increasingly exists to do so. Tools, we might add, that are becoming more capable by the day.

Content Marketing 40

Content Marketing Company System Marketing 40

MaccaPR

FEBRUARY 7, 2022

Leading brands from Intel and AT&T to Facebook’s Meta and General Motors dropped out ahead of the Consumer Electronics Show (CES), the world’s largest technology event in January 2022, because of the latest COVID-19 variant. There are certain things we can control at events, so focus your efforts on those elements.

Conference 62

Conference Trade Shows Brand Branding 62

NewsWhip

SEPTEMBER 21, 2023

Data collection allowed us to reflect on past events and their impact. The demand for real-time insights grew and the technology adapted to meet this demand. Back to the future Traditionally, media monitoring was like looking in the rearview mirror. However, as the media landscape continued to evolve, so did our needs.

Analytics 88

Analytics Media Crisis Insurance 88

Burrelles Fresh Ideas

JANUARY 9, 2024

We understand the importance of intuitive, easy-to-use solutions leveraging advanced technologies like AI and image recognition to help you build winning communications programs. If one thing is certain, technology and the media will continue to change. If one thing is certain, technology and the media will continue to change.

Pitching 96

Pitching Print Measurement Report 96

Flack's Revenge

MAY 4, 2016

According to the website: From VR, 3D printing and hackathons to fashion tech, data visualization, digital art, interactive installations and STEAM, Creative Technology is front and center in innovation success stories across the corporate and non-profit landscape. The evening’s speakers broke it down further.

Creativity 120

Creativity Print Big Data Fashion 120

Critical Mention

OCTOBER 25, 2021

But putting the humor of the situation aside, this episode makes a salient point about the importance of a real-time media monitoring platform, especially during a big news event or crisis. SCHEDULE A DEMO. Trying to track all the relevant media and public sentiment for a brand is impossible, as Greg demonstrated.

Media 162

Media Fashion Television Radio 162

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. Isentia “appointed Rainer Rhedey as chief technology officer,” Mumbrella reported. “In

Software 133

Software Analytics Technology Video 133

Presspage

SEPTEMBER 22, 2020

Can you afford to sponsor major events this year? What happens with booths for events that are less likely to happen? Leverage technology. Investment in technology makes sense for most teams that have the capacity and expertise in-house and who want to centralize their processes and keep their communication relevant.

Software 78

Software Resources Tools Agency 78

Presspage

SEPTEMBER 22, 2020

Can you afford to sponsor major events this year? What happens with booths for events that are less likely to happen? Leverage technology. Investment in technology makes sense for most teams that have the capacity and expertise in-house and who want to centralize their processes and keep their communication relevant.

Software 78

Software Resources Tools Agency 78

Contently - Strategy

FEBRUARY 9, 2021

But no one wants to sign up for a newsletter about huskies in the snow from a B2B technology company. GE Reports delivers my weekly dose of optimism about COVID-19—and the future of technology at large. It provides unique information and perspective that your audience can’t get anywhere else. Share your newsletter on social.

How To 145

How To Content Marketing Banking Advertising 145

Onclusive

SEPTEMBER 20, 2017

For communicators to continue to have a seat at the table, understand the effectiveness of their efforts, and make data-driven decisions in PR planning, utilizing technology to sift through and analyze mountains of non-normalized data sets has become paramount. Who will be needed to complete implementation of tools and technologies?

Analytics 170

Analytics Measurement Data Technology 170

NewsWhip

OCTOBER 21, 2020

It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. They must rely on a hodgepodge of legacy media monitoring technologies, surveys, and direct social network access. The Crisis Information Gap. Crisis Dashboard. Paul Quigley.

Crisis 158

Crisis Reddit Reputation Tools 158

ImPRessions - Crenshaw Communications

JULY 14, 2016

A top priority is to steer clear of previously planned events that could conceivably steal our PR thunder. Even if the news isn’t directly relevant, we naturally avoid happenings that trigger cascading stories that could fight with our news, like the opening of the Olympic Games, Election Day, or big pop culture events.

Product Launch 120

Product Launch Trade Shows Government Comparison 120

Sword and the Script

JANUARY 5, 2021

For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. The event for the company’s public debut was held virtually, which was par for the course in 2020. ONA 20 Vetted Demo from Vetted on Vimeo. Welcome to 2021! PR tech mentions. He joins from C3.ai

Pitching 153

Pitching YouTube Community Company 153

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Recode features independent tech news, reviews and analysis from the most informed and respected journalists in technology and media. Ars Technica.

Blogging 136

Blogging B2B Technology Pitching 136

PR in High Definition

APRIL 28, 2016

For marketing and PR professionals, virtual reality is the biggest disruptive technology since social media. Marketing and PR professionals will use virtual reality technology to develop stories that transcend the limits of time and geography. An insider’s view on events and press conferences. Authentic in-store experiences.

Social Media 54

Social Media Tools Marketing Enterprise 54

PR 20/20

JUNE 26, 2018

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. Top industry articles affecting a client’s business: relevant legislation, economic trends, new technologies introduced, etc. Do a product demo. Welcome to agency life.

Industry 58

Industry Insurance Insurance Resources 58

Contently - Strategy

SEPTEMBER 27, 2023

In a digital age where audience behaviors shift with each new trend and technological advance, it’s paramount for marketers to introduce their content campaigns directly into the spaces where their target audiences are most engaged. As unsuspecting commuters waited, AR technology transformed the mundane into the extraordinary.

Content Marketing 52

Content Marketing Storytelling Technology Fashion 52

Cision

OCTOBER 12, 2017

Alex Munson, the newly appointed PR and Events Manager at 505 Games , joins us to discuss video game PR, the burgeoning eSports economy and his upcoming challenges. We’ve been talking about PR, but you’re also the events manager. Congratulations on your new role at 505 Games! Your previous job was at Rogers & Cowan.

Film 160

Film Video Community Social Media 160

NewsWhip

APRIL 12, 2023

In her paid post, she can be seen at an event with Tommy Hilfiger himself (1.31M). At the intersection of technology and music, Spotify has also found themselves in the paid partnership conversation. Request a demo to learn more about how real-time media monitoring can benefit your brand. As recently as March 9th, Downey Jr.

Instagram 78

Instagram Fashion Automotive Banking 78