Maxim Behar

AUGUST 4, 2022

Over the years I have created many definitions of what PR is. My last definition from last year is that PR is basically telling the truth so that you are understood and nothing more. Watch the full video here. It doesn't seem likely that someone wanted to scam the people through power.

Ethics 52

Ethics Newspapers Government Television 52

Critical Mention

AUGUST 20, 2020

With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs. This book will help you keep up-to-date with the latest trends in PR, social media, marketing and video/audio recordings. The Definitive Book of Body Language.

Resources 136

Resources Communications Education Guidelines 136

Ethical Voices

OCTOBER 24, 2022

Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. The ethics of how we are covering Kanye West. That in itself could probably be a whole other episode, but I definitely told them that was incorrect. Congratulations on that.

Ethics 51

Ethics Interviews Advertising Advertising 51

Mindful Marketing

OCTOBER 19, 2022

high legacy Pac Man video arcade game for $450. So, it seems that selling nostalgic play to adults is often effective marketing, but is it ethical? To learn: Videos like this one of lion cubs stalking and pouncing on each other show how play helps them begin to learn to hunt. Kohl’s carries a 4 ft.

Apparel 103

Apparel Sports Construction Resources 103

Newsfile

FEBRUARY 28, 2024

A User-generated content (UGC) is any content—text, videos, images, reviews, or testimonials—created by people, rather than brands. Generative AI refers to artificial intelligence capable of creating new content , such as text, images, music, or video, by learning from existing data. Extended PR Definitions for Professionals 29.

Viral 52

Viral Crisis Communications SEO Reputation 52

Maxim Behar

SEPTEMBER 26, 2022

His first visit to Bulgaria was marked by the creation of the Bulgarian Business Leaders Forum, a great organization that is growing very actively and actually promotes ethical and correct business in Bulgaria. When I went to lunch with him, I brought as a gift the Standard for business ethics, which I only wrote a few days before that.

Ethics 52

Ethics Meeting Course Television 52

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. Wishful thinking? I hope not.

Trends 135

Trends Marketing Pinterest Social Media 135

Karen Freberg

JULY 10, 2019

So, you can see here – Candice is definitely setting the bar pretty high as far as work experience and ethic. Each student who has come into my social media classes over the years have been remarkable and very hard working. She is just starting her senior year in college. Hope you all are having a great day! Best Wishes,

Marketing 51

Marketing Ethics Study Case Study 51

Cision

SEPTEMBER 10, 2015

Before we dive in, here are some quick definitions: Emerged trends are trends that are already present and becoming more widespread and important. Approximately 60 percent of YouTube video viewers are not from the same country as the content creator , and as more countries expand internet usage, that proportion is certain to increase.

Trends 120

Trends Mobile Web System 120

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. Similar videos followed quickly, and they were even more impressive. Not this time. A government could be unsettled by a foreign player.

Media 74

Media Viral Video Newspapers 74

PR in High Definition

DECEMBER 17, 2018

A lesson in ethics. The ill-advised campaign that led to a host of troubles in South Africa highlighted the need for proper ethical standards in the comms industry. Celebrity YouTuber, Logan Paul, sparked outrage this year after posting a disrespectful video. GDPR, the acronym you cannot escape.

YouTube 48

YouTube Ethics Crisis Industry 48

PR in High Definition

JANUARY 16, 2019

The ethics of influencer PR. This presents an ethical dilemma for PR people. While it’s not our responsibility (or qualification) to manage their mental health, there’s ethical considerations we can keep in mind before working with an influencer that will help protect them accordingly. How can we do better?

Instagram 67

Instagram Ethics YouTube Social Media 67

Mark My Words

DECEMBER 15, 2020

The record for an advertising Instagram post was $500,000, paid to Kim Kardashian in 2015, but Mr Borkowski said Oprah’s social media video was ‘a million buck post in free publicity’ at least. ‘I definitely I suspect that, if Meghan’s got any sense she would have put it to them to get herself a good deal.

Instagram 60

Instagram Brand Branding Publicity 60

Waxing UnLyrical

MARCH 23, 2016

From design tools to understanding analytics, measurement and the changing face of PR in the digital era, the Twitterati have definitely been my guiding light. . While I learnt a lot in my day job at a PR agency, I learned even more via these chats. Birth of #SocialPowWow.

Meeting 40

Meeting Communications Marketing Community 40

Deirdre Breakenridge

OCTOBER 20, 2015

My doctoral study definitely laid a solid foundation for me in terms theory and research. How has your PR education prepared you for your career? I have to say that the real PR education for me started after I earned my doctoral degree in PR. I have to say that the real PR education for me started after I earned my doctoral degree in PR.

Education 150

Education Training Course Social Media 150

Beyond PR

JULY 20, 2016

Know your standards: AP News Values and other codes of ethics. The definition of newsworthiness has changed. When planning out your press release, consider what photos, graphics and video would help the media tell your story. What you say and how you say it can make or break that credibility. Learn them. Newsworthy.

Media Relations 40

Media Relations Media Local Healthcare 40

Sword and the Script

MAY 14, 2019

The video embedded nearby is a snapshot in time that gives you a sense for the rate of indexing by the Onclusive newscrawler. In theory, this concept could definitively end the debate over PR measurement , at least from a marketing perspective. This is the basis of the company’s 2018 Global Media Report which I summarized here.

Case Study 117

Case Study Software Data Web 117

Maxim Behar

DECEMBER 20, 2022

I’m sincerely happy for your success which you have definitely earned in the international professional arena. Ethics Chair, ICCO. I think every honor you’ve received has just ben so, so much deserved and I’m sure this won’t be the last of them. Hope to see you soon in Davos next year! Congratulation again, Maxim! . Milen Tzanov.

Energy 52

Energy Groups Internal International 52

Maxim Behar

OCTOBER 15, 2023

And then I wrote, together with a Scottish colleague of mine, Gilbert Macoll, the first standard for business ethics in Bulgaria. After that meeting, I gave him an invitation to come back to Bulgaria with the condition that he hand over the business ethics standard to 6 companies. You can watch the whole video here.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Sword and the Script

JULY 9, 2024

For example, a good graphic or explainer video helps convey the point. I believe many of these are digital marketers and SEOs moonlighting as PR people – but it definitely makes it harder for all of us – including reporters. Sword and the Script Media can help with B2B marketing, PR and social media.

Survey 151

Survey Journalism Report Pitching 151

Maxim Behar

MAY 31, 2021

I would add also ethics and honesty for our industry. Thus, honesty and ethics are necessities. According to me, being ethical is to make profit transparently. Host: You have definitely set the tone for our global series going forward. Watch the whole video here. Many people may believe in untrue news.

Newspapers 52

Newspapers Social Media Ethics Travel 52

PR in High Definition

JANUARY 17, 2017

Fintech itself has many press titles dedicated to it, but it is often poorly understood in broader press circles: for example, in a recent video by a blockchain company, the main benefit of its technology was accelerating business transaction times from four days to a matter of seconds. 2017: A year of change.

Technology 48

Technology Automotive Retail Banking 48

Maxim Behar

AUGUST 11, 2024

As a passionate and influential PR professional, Maxim Behar has a mission to shape the public communications business’s future and promote ethical and effective practices worldwide. Especially in the field of social media and video production. Oh… there are so many definitions of success these days.

Leadership 64

Leadership Industry Crisis Management Groups 64

Sword and the Script

AUGUST 11, 2020

see this 2-minute video for an explanation ]. I think certain outlets definitely have a bent toward a specific ‘side’ but many reporters are curious about learning the facts. The Effects of PR Ethics on Media Bias If this survey question feels like it’s piling on the media, it’s not intended to do so. Quantum entanglement.

Survey 156

Survey Data Media Ethics 156

Mindful Marketing

JANUARY 29, 2023

In my recent article , “An Ethics Professor Tests the Morals of ChatGPT,” I considered the question of whether AI has ethics. Although ChatGPT adeptly identified the ethical issue as “the trolley problem,” it avoided any real recommendation of what should be done.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Waxing UnLyrical

NOVEMBER 23, 2010

create and share video of how a product has impacted their lives, something they initially shared with us objectively). Transparency, disclosure and ethics in new media are quickly becoming an area of interest of mine. Disclosure in HUGE in all scenarios, especially the paid ones. And we dont tell the bloggers what to post.

Blogging 73

Blogging Twitter Facebook Measurement 73

Mindful Marketing

JUNE 29, 2024

I recently saw several video spots, all from different advertisers, each lampooning the ways specific nationalities/ethnicities communicate: Meineke Scotts Etsy Gift Mode Wendy’s It’s important to note that each portrayal is intended to be funny, which is certainly common for national ads – think Super Bowl commercials.

Advertising 81

Advertising Advertising Groups Television 81

Ethical Voices

OCTOBER 3, 2022

She discusses a number of important PR ethics issues including: What to do when you are uneasy with your company’s growth strategy? What is the most difficult ethical challenge you ever confronted at work? I spoke with Tony D’Angelo and Mike McDougall , about ethics scenarios and layoffs and they had great insight and advice.

Ethics 80

Ethics Nonprofit Community Local 80

Stephen Waddington

APRIL 14, 2019

Wifi in the sky, fake news toolkit, Wikipedia’s gender bias, ethics of AI manipulation, marketing and PR measurement, and farewell social for Lush. Speeds are around 1MBps which is okay for email but video will stall. ?? But applications of AI video manipulation or voice synthesis aren’t always unethical.

Wikipedia 74

Wikipedia Ethics Case Study Google 74

Mindful Marketing

FEBRUARY 14, 2021

That’s the question I set out to answer through research that began with a group of students in an Advertising Ethics class I was teaching. ” Bass Pro Shops and Cabela’s commercial wasn’t the only advertiser to hit a home run in terms of verbal-visual consistency that was both effective and ethical.

Pharmaceuticals 105

Pharmaceuticals Advertising Advertising Ethics 105

Cision

JUNE 1, 2017

Read or view the video below to get their take on the industry. MS: I definitely don’t think of myself as a female boss, but rather as the place where the buck stops (to quote the old cliché). KD: Both my hard work ethic and proactive nature have been key drivers in the advancement of my career.

Sports 245

Sports Agency Industry Creativity 245

Communications Conversations

OCTOBER 29, 2014

People with ethics. Now, you can definitely do this with an iPad. You’re not going to see a YouTube video pop up in your local paper. But, where exactly are they getting that news? And, more importantly, who is creating it? People who are trained in journalism. People who (hopefully) care about the community they live in.

Newspapers 152

Newspapers Print Local Instagram 152

Ethical Voices

OCTOBER 17, 2022

He shares some great public relations ethics insights including: The ongoing ethical challenge of creating shared beliefs. Ethical issues with creating your own echo chamber. Ethical perils in personalizing employee communications. The ethics of quiet quitting. Can an organization even have values?

Ethics 80

Ethics Employee Communications System 80

Beyond PR

JUNE 1, 2017

Read or view the video below to get their take on the industry. MS: I definitely don’t think of myself as a female boss, but rather as the place where the buck stops (to quote the old cliché). KD: Both my hard work ethic and proactive nature have been key drivers in the advancement of my career. Let us know what you think!

Sports 81

Sports Agency Industry Creativity 81

Stephen Waddington

AUGUST 27, 2018

The first model is publicity or press agent, the second is public relations information model, the third asymmetric persuasion, and the final one — the two-way symmetrical model — has become accepted as a formal definition of best practice for communication in Western markets between an organisation and its audiences.

Communications 60

Communications Analysis Web Handbook 60

Stephen Waddington

JULY 29, 2018

1 Definition: fake news is fake news Fake news is applied to describe everything from blatant lies to any subject with which an individual or organisation disagrees. It calls for the Government to reject the term fake news and put forward a definition of the words misinformation and disinformation.

Government 63

Government Social Media Report Media 63

The Proactive Report

JANUARY 30, 2015

Last year the amount of video from people and brands in Facebook’s News feed increased 3.6X It’s a growing trend and it is definitely impacting the practice of PR. SF : There definitely a lack of understanding of how to use social media to build, and actively engage with, your community online. Good visuals work.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100