ImPRessions - Crenshaw Communications

APRIL 13, 2023

How we can be the change As a person of color, I am drawn to companies with a diverse employee base. It was refreshing and exciting and definitely influenced my decision to join the agency. It’s a PR agency with fewer than 25 employees, and more than a third are people of color. External mentorship can also be beneficial.

Employee 156

Employee Community Groups Interviews 156

PR in High Definition

JANUARY 23, 2019

In the hiring game, we’re increasingly in a candidate-led market, where employees can pick and choose where they want to work, and the onus is on the company to woo the candidate before a competitor does. You want to start a trusting relationship, and that’s where employee advocacy can help in seducing the best new talent.

Employee 48

Employee Case Study Measurement Leadership 48

Wadds Inc.

MARCH 22, 2023

It supported organisations with transformation, employee engagement and the management of a broad range of stakeholder issues. There’s a long running and often mind-numbing debate within the public relations industry about its definition and role within management.

Publicity 98

Publicity Corporate Employee Interviews 98

PRSay

JANUARY 22, 2021

After dealing daily with the health and financial concerns for employees and their families in a COVID world, genuine empathy will underpin all communications as never before. The imperative is creating a unique culture for all employees when many will not be in the office full-time — or at all. Avoid remote culture shock.

Trends 184

Trends Communications Skype Employee 184

PR for Anyone

OCTOBER 27, 2021

Introduce your newest employee. Content is king and you definitely want to stand out as the real estate expert to potential buyers and sellers. Ask your audience a multiple-choice question. Highlight a customer of the month. Create and post a video. Take a picture of your workspace, office, or co-workers. Interview a customer.

Real Estate 227

Real Estate How To Infographics Video 227

Agility PR Solutions

MARCH 9, 2020

There are new marketing tools and more creative features being released on the regular—so much so, that it’s definitely possible to have missed out on some of them (especially if you’re not a hyper-connected Gen Z-er, a Silicon Valley techie, or an Instagram employee). But […].

Instagram 132

Instagram Employee Creativity Social Media 132

Presspage

FEBRUARY 28, 2024

Tailoring your communications to the different interest groups is also important, as your investors will be differently affected than your employees or their families. That’s definitely going to raise some question marks from your stakeholders. So what’s the way to go?

Crisis 113

Crisis Reputation Software Crisis Communications 113

Wadds Inc.

JANUARY 15, 2024

A new book Leading the Listening Organisation advocates for organisations to adopt a culture of active, empathetic listening to employees to drive better business outcomes. Listening is linked to commercial benefits, including higher employee engagement, better employee experience, effective change management, innovation, and improved trust.

Leadership 52

Leadership Employee Case Study System 52

The Proactive Report

NOVEMBER 3, 2022

Reputation management definition. So imagine now that you’re going online to look up a company that you’re interested in doing business with and pandora’s box is opened up with negative reviews, negative mentions of the owner of the company, disgruntled former employees, and a host of other red flags.

Digital PR 246

Digital PR Reputation Employee Energy 246

Onclusive

JANUARY 26, 2022

. “With Onclusive, we have been able to show progress in gaining share of voice relative to our competitors, identify new media outlets and reporters, and develop a better understanding of what works and what is less effective” ~G2 Crowd reviews, two time Onclusive Client, mid market Financial Services Company (51-1000 employees).

Pitching 370

Pitching Data Privacy Writing 370

PR in High Definition

MAY 28, 2019

Meanwhile, Google has had a succession of incidents involving pay-outs to the executive accused of sexual assault, followed by a global walkout, and more recently, reports that the firm retaliated against two of the female employees who organised the walkout. The fall out of an employee crisis is longer lasting than a few bad articles.

Reputation 48

Reputation Employee Google Internal 48

PR Conversations

MAY 3, 2016

As the UK department store British Home Stores (BHS) went into administration last week (a situation similar to going into “Chapter 11” in the USA), questions are being asked about how it was run to the detriment of employees and their pension fund. It seems that shareholder greed trumps employee and common interests. risk analysis.

Employee 40

Employee Leadership Communications Internal 40

Communications Conversations

NOVEMBER 9, 2015

Today, there’s more talk about employee advocacy on social networks than there is around companies shutting down social networks at work. Slack to help chat and collaborate with disparate teams and employees (we use this on the MIMA board–it’s outstanding). There was plundering. Yeah, I wish I were kidding.

Employee 60

Employee Tools Corporate Google 60

PR in High Definition

DECEMBER 17, 2020

Launching Reputation Shapers was most definitely a highlight for us – more on that below! Employee communications after sudden transformation. If anything, the whirlwind of 2020 got us talking, debating and sharing so much more, with lots of great new ideas and reflections in the comms space. Communicating in a global crisis.

Reputation 133

Reputation Creativity Crisis Employee 133

Landis PR

SEPTEMBER 21, 2023

My definition of a values-aligned organization is simple, it is an organization that has a clear mission statement centered on benefiting people now and in the future. Finding successful clients and employees Being values-aligned helps find and nurture successful relationships with both clients and employees.

Company 64

Company Employee Community Healthcare 64

NewsWhip

NOVEMBER 2, 2021

The modern definition of misinformation has certainly become more contextual. Although this is not the norm, there are exceptions that fit the older definition of misinformation. Typically intentions of striking are announced a few weeks in advance, but then engagement with the employee strike tends to peak during the event itself.

Crisis 78

Crisis Brand Branding Airlines 78

Deirdre Breakenridge

FEBRUARY 26, 2018

Socializing your brand means interacting with people—your customers, your prospects, your employees, your brand loyalists, and even your detractors—with the purpose of listening to them, and building relationships. It’s not a one-way communication street, and it’s definitely not about throwing your brand’s message out into the wild.

Brand 256

Brand Branding Social Media Employee 256

Communications Conversations

OCTOBER 29, 2019

Here were five big lessons I heard: #1 – Your employee audience may wind up being your biggest audience. In both cases, Kevin and Monica believe their employee audiences for their podcasts are substantial ( The Taste of General Mills’ most recent podcast actually FEATURES an employee’s daughter! Absolutely.

Corporate 104

Corporate SMB Banking Employee 104

ImPRessions - Crenshaw Communications

MAY 25, 2023

Communicators can also use the platform as an internal tool to keep employees, stakeholders, or clients informed about industry trends, company updates, or thought leadership content written by executives. And because many prominent opinion writers and columnists have migrated to the platform, it’s useful for building relationships.

Analysis 156

Analysis B2B Interviews Tools 156

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For example, a tech company focused on connected TV can offer thoughts about what the company did to keep their employees engaged during the pandemic. While you certainly want to pitch and focus on the areas of client expertise, it pays to expand the definition of expertise beyond self-serving announcements. . Interact on social media.

Media 333

Media Pitching Report B2B 333

Communications Conversations

JANUARY 22, 2021

While the continued loss of trust in government, NGOs and media is definitely concerning–and not great for communicators. These data points paint a pretty clear picture: Employees trust their CEOs more than anyone else and they want to hear a lot more from them. That’s what employees want. Man, I feel old).

Data 88

Data Social Media Local LinkedIn 88

5W PR

AUGUST 27, 2021

Since the public relations sphere is spread out over a multitude of industries, it’s always best to learn about specific PR jobs first, before making a definite career decision. Employee Relations Managers. Interns in Public Relations. 5W is always hiring PR specialists – checkout our open PR jobs here.

Publicity 88

Publicity Public Affairs Crisis Management Employee 88

Stern + Associates

MARCH 3, 2023

Last month, Stern Strategy Group employees were fortunate to participate in an in-house workshop led by Zoe Chance , Yale School of Management professor and client of Stern Speaking & Advisory, who specializes in persuasion and decision-making. She explained that our responses to influence might be tied to our experiences with rejection.

Leadership 62

Leadership Employee Policies Groups 62

Communications Conversations

SEPTEMBER 29, 2020

Supporting stat: One-in-five newsroom employees live in New York, Los Angeles or Washington, D.C. More consolidation means fewer outlets to pitch, which we have definitely seen in recent years. Trend #2: Big-time news is increasingly reported from one of three cities. Impact: One translation of these stats is “consolidation.”

Journalism 195

Journalism Trends Industry Newspapers 195

PRSay

DECEMBER 10, 2020

The result: a new definition of professionalism. The flexibility required for teams to go instantly remote and, in many places across the country, work in quarantine, helped erase bureaucratic barriers separating executive and employee, pundit and audience, administration and faculty, professor and student.

Communications 156

Communications Nonprofit Employee Film 156

Communications Conversations

MAY 26, 2022

Definitely not as much as we should. However, in that same report, when asked what two factors are the most restrictive in terms of maximizing their social media listening practice, almost half of respondents said: Employee bandwidth and time. Meanwhile, how much time do we spend on listening and community-building?

Social Media 143

Social Media Marketing Media Community 143

Sword and the Script

AUGUST 8, 2023

It’s definitely worth pitching case studies to trade publications – and preferably before they go live on the website. Most SaaS companies use ‘emotional’ tactics to motivate their employees to identify ideal case study candidates. Linking to case studies from press releases is another good way to repurpose these.

Case Study 122

Case Study Study Company B2B 122

Burrelles Fresh Ideas

AUGUST 29, 2023

However, this definition only provides a partial glimpse into the intricate levels of disability. Brand marketing: consumers and employees as agents of change In our contemporary landscape, consumers and employees wield unprecedented influence as catalysts propelling the paradigm shift toward inclusion in brand marketing.

Brand 89

Brand Branding Marketing Ethics 89

ImPRessions - Crenshaw Communications

JULY 14, 2021

Similarly, if a buyer’s internet search turns up informative commentary from a tech executive that helps them make a decision, that company’s product will definitely bump up into the higher consideration set. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product.

B2B 334

B2B Company Case Study Conference 334

Wadds Inc.

FEBRUARY 1, 2023

I would caution you against asking a public relations practitioner to provide a definition of what they do as you’re likely to get a variety of answers. Public relations historian Dr Rex Harlow interviewed 65 practitioners for a paper published in Public Relations Review in 1976 and unearthed 472 definitions. It's an age-old issue.

Publicity 98

Publicity Corporate Interviews Reputation 98

Communications Conversations

JUNE 23, 2020

But, all these media reports and articles are ignoring the bigger issue right now: how companies have not altered employee performance expectations AT ALL during the pandemic as many of us adapt to a new, remote working environment. That definitely impacts my productivity. We’re lucky, I guess. Our kids are 12 and 15.

Resources 174

Resources Employee Crisis Corporate 174

Communications Conversations

FEBRUARY 20, 2020

The real oomph of the rebrand came from (possibly) an unexpected source: AWD employees. But, AWD employees are the ones who made this rebrand come to life. And, that’s the secret weapon to any brand refresh announcement: Your employees. What a message–two generations of Andersen employees! 311 engagements.

Social Media 107

Social Media Employee Media Video 107

Communications Conversations

AUGUST 25, 2021

In fact, many leaders have turned to LinkedIn as a key channel for reaching customers, prospects, and employees during the pandemic. But, in my own research with clients, I’ve definitely found that posting original content far outperforms shared content for execs on LinkedIn. It’s become a god-send in a way. Case closed.

LinkedIn 88

LinkedIn Employee Storytelling Brand 88

NewsWhip

APRIL 17, 2023

Embeds are definitely the preferred and, frankly, legally compliant way to cite Reddit content off of our platform,” says Sands. To make it easier for publishers and journalists to integrate Reddit posts into stories, the platform recently launched a new content embed feature. The power of those quotes can’t be overstated.

Reddit 147

Reddit Report Chemicals Sports 147

Prohibition

OCTOBER 25, 2023

The ‘Recruiter 2024’ feature provides employers with potential employees that have a suited skillset to the job, speeding up the hiring process – this is great news for any upcoming recruitment campaigns on the platform! The platform has also launched Accelerate, an AI-powered B2B marketing campaign creator to support B2B marketeers.

LinkedIn 62

LinkedIn Social Media B2B Media 62

Remote PR Jobs

SEPTEMBER 25, 2023

For many startups, PR definitely has a seat at the table. The monthly line item for PR, while pricey, can be slashed in a pinch and is easier to cut than having to let go of a full-time employee. PR firms aren’t to blame. Thoughtful content-marketing paired social media scales.

Publicity 100

Publicity Engineering Advertising Advertising 100

ImPRessions - Crenshaw Communications

MARCH 24, 2021

Definitely change up the images you’re posting on Instagram since it’s such a visual platform. If it fits with the tone of your page, have an employee run the social page for a day. Although voice and messaging may be a constant, one way to keep content fresh is by varying the type of media posted.

Social Media 344

Social Media Strategy Media LinkedIn 344