Is PR dead… definitely for the 10th time?

Stuart Bruce

Is PR dead, the future of PR, who should PR report to and PR’s relationship to marketing have been debated for longer than I’ve been … © Stuart Bruce - Is PR dead… definitely for the 10th time?

The origin and definition of 10 COVID-19-related terms

PR Daily

The post The origin and definition of 10 COVID-19-related terms appeared first on PR Daily. One by-product of the COVID-19 pandemic is the introduction of a vocabulary pertaining to the disease.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

DEI for media relations: Setting definitions, positioning efforts around revenue and understanding relevance

Muck Rack

DEI for media relations: Setting definitions, positioning efforts around revenue and understanding relevance

A Definitive Guide to Tracking Social Media KPIs


Track the right metrics for your social media campaign. US Blog

What is PR? A definition for 2015

Stuart Bruce

The definition of PR is also directly related to the future of public relations in an age where some are questioning its future and value as digital and social continue to blur traditional lines of demarcation. The definition of PR is also important, because of the frequent criticisms of PR, which often aren’t actually attacks on PR at all, but rather on examples of certain communications tactics used by PR people, being done badly. What is public relations?

Ethics 130

11 definitions for lengthy words

PR Daily

Because many of these words are technical and have little practical use, their definitions do not appear in standard dictionaries. Below is a list of the longest words in English, along with their definitions. Words and definitions from Oxford Dictionaries , Wordnik , Merriam-Webster Medical Dictionary and Wikipedia.). This week, I set out to answer a simple question: What are the longest words in the English language?

Top 10 Podcasts All PR Pros Definitely Need to Hear


The post Top 10 Podcasts All PR Pros Definitely Need to Hear appeared first on Prowly Magazine. Podcast listeners heard an average of five podcasts per week. But how to choose the right one to boost your PR knowledge and always stay in the loop with the latest news and updates from the industry? Trends content marketing podcasts public relations trends

Communications, the evolving consumer, and the new definition of retail

Agility PR Solutions

The post Communications, the evolving consumer, and the new definition of retail appeared first on Agility PR Solutions. In order to capitalize on the moments that matter to consumers in the era of ubiquitous shopping, new research finds that retailers must be prepared to rethink what they do, become trusted advisors for their customers and curate truly meaningful consumer experiences. The new survey from Accenture and the Retail Industry Leaders Association (RILA) of […].

6 social media metrics you should invariably track


Not sure how to keep track of your marketing activities? We might have something for you. Here are 6 social media marketing metrics you should track.

High definition PR evaluation – time for a fresh approach

PR in High Definition

The post High definition PR evaluation – time for a fresh approach appeared first on Firefly Communications. Have you ever been in a pitch and had that really awkward moment when it comes to the measurement and evaluation slides? Presenters on the agency side can’t wait to move on, while client-side, people shift around rather awkwardly in their seats. Why is this? Because the PR industry has always had a real problem […].

How Public Relations Is Like High School


PR Education PR 101 PR definition PR education PR industry Public Relations 101 public relations definition public relations educationAs a PR professional, I am constantly educating those around me that do not work in the industry about what public relations is and does. Even those who work in other facets of marketing often can not describe PR with confidence. In honor of school years ending, but in light of the fact that education […].

13 Fortunate Truths about PR

PR Matters

Reputation Management PR Best Practice what is PR definition of pr PR definitionIn celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.).

13 Truths About PR ? How Many Do You Believe In?

PR Matters

Best Practice PR Reputation Management definition of pr how is pr different from PR definition what is PR what's pr for why pr mattersIn celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.).

Constructing the Organizational Narrative: PR definition in the making

PR Conversations

In my second contribution, PR Primer for (Social) Networking , I referenced the definition as follows: Building positive organization-stakeholder relationships. He read it and my submissions, but continued to ask me (online and off) to better define what I meant by organizational narrative; Eric forced me to give my definition a more thorough and thoughtful think and response. Several weeks later, I sent Eric my inaugural definition: ORGANIZATIONAL NARRATIVE.

How to measure social media reach?


Social Listening Social Media Social Media Marketing social media reach calculator social media reach definition social media reach formula social media reach in india social media reach infographic social media reach meaning social media reach metrics social media reach statistics

10 Falsehoods About PR

PR Matters

Best Practice PR Reputation Management define PR PR definition reputation management what is PRPR Daily kindly published a revamped, shorter version of my article, Not PR. To read this new one, click here or on the PR Daily icon below.

Merriam-Webster Takes on 30-Day Challenge

HMA Public Relations

Featured Social Media Annelise Krafft challenge 30 day challenge Definition dictionary Merriam-Webster Merriam-Webster Takes on 30-Day Challenge social media vocabulary WordHave you seen the 30-day challenges on social media?

The 10 words people look up all the time

PR Daily

Writing & Editing definitions‘Albeit,’ ‘conundrum’ and ‘love’ are consistently among the top searches on Merriam-Webster’s website. According to Merriam-Webster’s website, these are the 10 most frequently searched terms on the site—not what is trending now, but the words that consistently rank among the top searches. Affect/effect.

Not PR: A Top 10 Check List of What PR is Not

PR Matters

what is pr PR PR Agencies public relations about PR definition of pr what does PR mean spin spin master spinmeister marketing advertising words what is spin what is advertising spin doctors Those of us who work in PR are rightly called upon by those who don’t to define what we mean.

How To Define a Crisis For Your Organization

Melissa Agnes

But how should you go about doing this and does the definition of a crisis vary from company to company or from industry to industry? CRISISREADY Videos crisis definition crisis management crisis planning crisis preparednessOne of the very first steps in implementing a crisis-ready culture is to first define what a crisis is and means to your organization.

Crisis 126

Gee, Beav, Isn't PR Just Like Advertising?

Bad Pitch Blog

Our friends and family definitely see that when a company wants people to know about a product or service they buy an ad in a magazine or piece together a TV commercial. Advertising vs. PR bad PR practices PR definitions Super Bowl ads It''s been a while since we first discussed this topic here and I think it''s time it returned.

The best from Firefly in 2020

PR in High Definition

Launching Reputation Shapers was most definitely a highlight for us – more on that below! I don’t think I’m wrong in thinking that many of us are very much looking forward to saying farewell, au revoir and auf wiedersehen to 2020.

B2B 110

Creating a shining personal brand: Brand as you would like to be branded

PR in High Definition

It is estimated that there are between 3.2 and 37.8 million social media influencers. That’s millions of individuals relying on their personal brand to gain followers, secure brand deals and increase engagement on their relative platforms.

The marketer’s challenge of the shrinking attention span

PR in High Definition

Nowadays, attention span is one of the scarcest commodities we have in modern society. Online life can be addictive and endless, with perpetual anticipation of the next big thing and every brands’ reputation on the line.

Hop into our April roundup of the best tech news

PR in High Definition

Other than losing an hour in bed, April has had a lot to offer: longer days, better weather, and chocolate moulded in perfectly shaped ovals!

Let there be light: Four ways to keep your brand shining

PR in High Definition

Silicon Valley is still the World’s Innovation Centre, acting as a global nucleus of multi-billion-dollar tech brands like Apple, Google, Netflix, Airbnb, and Oracle.

Comic relief: An ode to humour

PR in High Definition

It has been a strange and scary time, and definitely one that we won’t forget, but thanks to comedy and the people that continue to produce funny content every day, it’s been easier to laugh and see a bright side.

Radio 99

Is London the new tech listing hotspot?

PR in High Definition

Last year, we witnessed a rather successful period for investment, seeing the highest amount of global IPO activity in a decade. This flurry continued into 2021, where the UK alone saw more than 50 companies go public, which was more than we saw in the whole of 2020.

Separating fact from fiction: lessons from Madbird

PR in High Definition

The story of how the fake design agency Madbird ensnared unsuspecting job seekers into its web has gone viral, leaving readers shocked at the façade that was created. Can you blame these unsuspecting employees who trusted that the company they were working for was in fact legitimate?

Spring forward with our latest tech roundup

PR in High Definition

Spring has finally sprung at Firefly HQ, with a few sunny days being enough to get our teams outside and enjoying all that our cities have to offer.

The game escape: But it’s not a game, it’s a multibillion industry with reputations at stake

PR in High Definition

They are definitely ones to watch! The game escape: But it’s not a game, it’s a multibillion industry with reputations at stake. A few years ago, when my son told me he was going to Wembley Arena to watch an esports tournament, I was genuinely shocked.

Our favourite tech stories from August

PR in High Definition

It’s in its early stages, but definitely gives us hope! The last days of summer are upon us, as leaves start to fall and we sharpen our pencils for the return to school, and for some of us, back to the office.

Five myths about shaping online reputations.

PR in High Definition

It’s definitely a minefield, and when it’s as easy as typing out a Tweet or a blog post and posting it at the click of a button for everyone to see instantly and comment on, it can be challenging to maintain a strong, consistent reputation.

What can The Tinder Swindler teach us about honesty in PR and comms? 

PR in High Definition

At this point, most of us will have seen the latest Netflix-induced cultural phenomenon – The Tinder Swindler. If not, you’ll likely have heard about it through friends, news outlets and every existing social media platform you happen to be active on.

Can rebranding reshape your reputation? 

PR in High Definition

Facebook has had its fair share of crises in its relatively short and troubled tenure – the most recent being revelations from whistleblower, Frances Haugen, about the company’s algorithm increasing divisiveness on the platform, as well as insider knowledge about Instagram being harmful to mental health.

Romance and robots: What dominated the headlines this February? 

PR in High Definition

Some say that January feels like the ‘longest’ month of the year – and while that might not technically be true, it certainly went by in a blur. Now that February is done, we’ve had time to get in the swing of things and plan for the year ahead.

What’s trending in tech right now?

PR in High Definition

Oh, February – the month of love letters and pancakes. It’s also been the month of smartwatches checking our heartbeats and companies flipping out about acquisitions. See what I did there? Here’s a round-up of the tech stories that are hotting up right now and worth keeping an eye on.

May your 2021 comms campaigns be blooming marvellous

PR in High Definition

We’re all living restricted lives. Some people have made it harder for themselves with extra self-imposed restrictions like ‘dry’ January or dieting. For all these reasons and more, January is a tough month with cold days and long, dark nights. Thankfully, it’s interspersed with a few sunny spells.

Airbnb’s marketing pivot – new focus on brand and reputation

PR in High Definition

The pandemic hit some organisations harder than others, and for companies like Airbnb in the hospitality industry, it was a big blow. So, it wasn’t a surprise that Airbnb made the decision to pause all its performance marketing, but what may be a surprise is that the cut is going to be permanent.

The Ugly Truth

PR in High Definition

Everyone reacts to hard truths in their own way. After a helluva year we’re all a bit Zoomed out. The sound of our own voices, the sight of our own reflection staring back from whatever comms platform we use is quite draining and distracting. Sometimes I barely recognise myself looking back at me.