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Is PR dead… definitely for the 10th time?

Stuart Bruce

Is PR dead, the future of PR, who should PR report to and PR’s relationship to marketing have been debated for longer than I’ve been … © Stuart Bruce - Is PR dead… definitely for the 10th time?

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DEI for media relations: Setting definitions, positioning efforts around revenue and understanding relevance

Muck Rack

DEI for media relations: Setting definitions, positioning efforts around revenue and understanding relevance

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What is PR? A definition for 2015

Stuart Bruce

The definition of PR is also directly related to the future of public relations in an age where some are questioning its future and value as digital and social continue to blur traditional lines of demarcation. The definition of PR is also important, because of the frequent criticisms of PR, which often aren’t actually attacks on PR at all, but rather on examples of certain communications tactics used by PR people, being done badly. What is public relations?

Ethics 165
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The origin and definition of 10 COVID-19-related terms

PR Daily

The post The origin and definition of 10 COVID-19-related terms appeared first on PR Daily. One by-product of the COVID-19 pandemic is the introduction of a vocabulary pertaining to the disease.

Chemicals 118
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Top 10 Podcasts All PR Pros Definitely Need to Hear

Prowly

The post Top 10 Podcasts All PR Pros Definitely Need to Hear appeared first on Prowly Magazine. Podcast listeners heard an average of five podcasts per week. But how to choose the right one to boost your PR knowledge and always stay in the loop with the latest news and updates from the industry? Trends content marketing podcasts public relations trends

Industry 198
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A Definitive Guide to Tracking Social Media KPIs

Cision

Track the right metrics for your social media campaign. US Blog

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11 definitions for lengthy words

PR Daily

Because many of these words are technical and have little practical use, their definitions do not appear in standard dictionaries. Below is a list of the longest words in English, along with their definitions. Words and definitions from Oxford Dictionaries , Wordnik , Merriam-Webster Medical Dictionary and Wikipedia.). This week, I set out to answer a simple question: What are the longest words in the English language?

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What Is Brand Safety? Definition, Examples, & Best Practices

PeakMetrics Insights

Understanding brand safety, how it differs from brand suitability, and how to combat reputational risk can help maintain trust with your customers

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Integrated Communications: Definitive Guide and Strategy [IMC in 2020]

5W PR

IMC or integrated marketing communications is a strategy that takes the marketing department within an organization, from working on different strategies and functions, into one interconnected approach.

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High definition PR evaluation – time for a fresh approach

PR in High Definition

The post High definition PR evaluation – time for a fresh approach appeared first on Firefly Communications. Have you ever been in a pitch and had that really awkward moment when it comes to the measurement and evaluation slides? Presenters on the agency side can’t wait to move on, while client-side, people shift around rather awkwardly in their seats. Why is this? Because the PR industry has always had a real problem […].

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6 social media metrics you should invariably track

Brand24

Not sure how to keep track of your marketing activities? We might have something for you. Here are 6 social media marketing metrics you should track.

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Communications, the evolving consumer, and the new definition of retail

Agility PR Solutions

The post Communications, the evolving consumer, and the new definition of retail appeared first on Agility PR Solutions. In order to capitalize on the moments that matter to consumers in the era of ubiquitous shopping, new research finds that retailers must be prepared to rethink what they do, become trusted advisors for their customers and curate truly meaningful consumer experiences. The new survey from Accenture and the Retail Industry Leaders Association (RILA) of […].

Retail 60
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How Public Relations Is Like High School

Onclusive

PR Education PR 101 PR definition PR education PR industry Public Relations 101 public relations definition public relations educationAs a PR professional, I am constantly educating those around me that do not work in the industry about what public relations is and does. Even those who work in other facets of marketing often can not describe PR with confidence. In honor of school years ending, but in light of the fact that education […].

Publicity 199
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

PR AI in PR tech B2B public relations media relations PR definition PR ethics PR firm PR history PR tech tech TechnologyWe interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

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13 Fortunate Truths about PR

PR Matters

Reputation Management PR Best Practice what is PR definition of pr PR definitionIn celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.).

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

In my second contribution, PR Primer for (Social) Networking , I referenced the definition as follows: Building positive organization-stakeholder relationships. He read it and my submissions, but continued to ask me (online and off) to better define what I meant by organizational narrative; Eric forced me to give my definition a more thorough and thoughtful think and response. Several weeks later, I sent Eric my inaugural definition: ORGANIZATIONAL NARRATIVE.

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13 Truths About PR ? How Many Do You Believe In?

PR Matters

Best Practice PR Reputation Management definition of pr how is pr different from PR definition what is PR what's pr for why pr mattersIn celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.).

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How to measure social media reach?

Brand24

Social Listening Social Media Social Media Marketing social media reach calculator social media reach definition social media reach formula social media reach in india social media reach infographic social media reach meaning social media reach metrics social media reach statistics

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10 Falsehoods About PR

PR Matters

Best Practice PR Reputation Management define PR PR definition reputation management what is PRPR Daily kindly published a revamped, shorter version of my article, Not PR. To read this new one, click here or on the PR Daily icon below.

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Merriam-Webster Takes on 30-Day Challenge

HMA Public Relations

Featured Social Media Annelise Krafft challenge 30 day challenge Definition dictionary Merriam-Webster Merriam-Webster Takes on 30-Day Challenge social media vocabulary WordHave you seen the 30-day challenges on social media?

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How To Define a Crisis For Your Organization

Melissa Agnes

But how should you go about doing this and does the definition of a crisis vary from company to company or from industry to industry? CRISISREADY Videos crisis definition crisis management crisis planning crisis preparednessOne of the very first steps in implementing a crisis-ready culture is to first define what a crisis is and means to your organization.

Crisis 140
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The 10 words people look up all the time

PR Daily

Writing & Editing definitions‘Albeit,’ ‘conundrum’ and ‘love’ are consistently among the top searches on Merriam-Webster’s website. According to Merriam-Webster’s website, these are the 10 most frequently searched terms on the site—not what is trending now, but the words that consistently rank among the top searches. Affect/effect.

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Not PR: A Top 10 Check List of What PR is Not

PR Matters

what is pr PR PR Agencies public relations about PR definition of pr what does PR mean spin spin master spinmeister marketing advertising words what is spin what is advertising spin doctors Those of us who work in PR are rightly called upon by those who don’t to define what we mean.

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Right sizing your PR agency: Not too tight, not too baggy

PR in High Definition

We all aspire to be savvy buyers, of anything. However, consider how often you buy something you want, but you don’t really need. Or you find the perfect piece but find an identical item at a lower price somewhere else.

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Measuring PR in Europe: Beyond the numbers

PR in High Definition

Europe is a fascinating place. Its history, cultural diversity and impact on the globe make it truly unique. And although it has gone through many challenges in recent decades, including some questionable decisions and a surprising election or two, Europe still remains a great place to do business.

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The best from Firefly in 2020

PR in High Definition

Launching Reputation Shapers was most definitely a highlight for us – more on that below! I don’t think I’m wrong in thinking that many of us are very much looking forward to saying farewell, au revoir and auf wiedersehen to 2020.

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Gee, Beav, Isn't PR Just Like Advertising?

Bad Pitch Blog

Our friends and family definitely see that when a company wants people to know about a product or service they buy an ad in a magazine or piece together a TV commercial. Advertising vs. PR bad PR practices PR definitions Super Bowl ads It''s been a while since we first discussed this topic here and I think it''s time it returned.

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Should ‘share of admiration’ be a new reputation metric?

PR in High Definition

It’s the month of love, so what better time to take a good look at your PR crush and why you admire them so. I’m talking about organisations, not necessarily PR professionals, but actually there’s always an incredible team behind great PR so it’s good to look at the drivers of the comms engine too.

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How will ChatGPT impact the communications industry?

PR in High Definition

Since its big reveal in November 2022, OpenAI’s ChatGPT has dominated headlines all across the world. It is being touted as a technology with the potential to change our lives – for better, or worse.

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Is the de-influencer movement another reputational hazard?

PR in High Definition

Most of us who frequent social media platforms will have probably given in to the recommendations of an influencer in one way or another. Whether it be an Amazon gadget or a new trending celeb recipe, influencers have the power to impact decisions of consumers across all age groups.

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Comic relief: An ode to humour

PR in High Definition

It has been a strange and scary time, and definitely one that we won’t forget, but thanks to comedy and the people that continue to produce funny content every day, it’s been easier to laugh and see a bright side.

Radio 118
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Demonstrating the value of PR through difficult economic times

PR in High Definition

The current global economic backdrop is not a pretty sight and many businesses have had to make cuts of various kinds. Whether it’s a restructure, layoffs, or re-evaluating big expenditure like office spaces, the pressure following a drop in consumer demand continues to mount.

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Is the metaverse really the future of communications?

PR in High Definition

The metaverse is a word we are increasingly hearing throughout society these days.

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Three tips to avoid a PR setback damaging your company reputation

PR in High Definition

We’ve all seen reputational disasters play out before. Crisis comms kick in, and leadership is forced to make tough decisions about the future. But, what about when a company reputation isn’t totally obliterated, but it takes a knock?

Sports 62
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Is London the new tech listing hotspot?

PR in High Definition

Last year, we witnessed a rather successful period for investment, seeing the highest amount of global IPO activity in a decade. This flurry continued into 2021, where the UK alone saw more than 50 companies go public, which was more than we saw in the whole of 2020.

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The game escape: But it’s not a game, it’s a multibillion industry with reputations at stake

PR in High Definition

They are definitely ones to watch! The game escape: But it’s not a game, it’s a multibillion industry with reputations at stake. A few years ago, when my son told me he was going to Wembley Arena to watch an esports tournament, I was genuinely shocked.

Industry 100
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A fish rots from the head: reputation needs leadership

PR in High Definition

Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.”.

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The opportunity for public relations to build on management status earned during COVID-19

Stephen Waddington

There’s a long running and often mind-numbing debate within the public relations industry about its definition and role within management. A range of alternative terms has developed each with its own definition and scope.

Corporate 113
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What’s trending in tech right now?

PR in High Definition

Oh, February – the month of love letters and pancakes. It’s also been the month of smartwatches checking our heartbeats and companies flipping out about acquisitions. See what I did there? Here’s a round-up of the tech stories that are hotting up right now and worth keeping an eye on.

Trends 115
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May your 2021 comms campaigns be blooming marvellous

PR in High Definition

We’re all living restricted lives. Some people have made it harder for themselves with extra self-imposed restrictions like ‘dry’ January or dieting. For all these reasons and more, January is a tough month with cold days and long, dark nights. Thankfully, it’s interspersed with a few sunny spells.

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