Doctor Spin

FEBRUARY 22, 2024

“Public relations is a young academic field with potential to inform various areas of communication and offer tools like issues management for various applied communication fields.“ Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Identifying a PR crisis. Note: not everything is a crisis.

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Crisis Crisis Communications Journalism YouTube 120

PRSay

APRIL 2, 2020

But it’s the new reality as the journalism industry is sending reporters, producers, anchors and editors home to report on the COVID-19 pandemic in real-time. That quote from Mr. Rogers has gained new relevance in reference to health care workers who are on the front lines of the COVID-19 crisis.

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Skype How To Crisis Pitching 206

Onclusive

JANUARY 25, 2019

Attending conferences can not only be an effective way to sharpen your skills, but can provide you with lots of networking with other PR and marketing pros navigating our evolving industry. Content Marketing World is the leading event where attendees can learn and network with the best and the brightest in the content marketing industry.

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Conference Content Marketing Marketing Internal 256

Stephen Waddington

MARCH 26, 2020

Dr Alenka Jelen-Sanchez is gathering practitioner stories to record the impact of Covid-19 on the PR industry. Dr Alenka Jelen-Sanchez is looking for PR and communication practitioners based in the UK, who would be willing to participate in the study about their lived experience during the current Covid-19 pandemic. Could you help?

Policies 109

Policies Government Study Crisis Communications 109

Solo PR Pro

OCTOBER 5, 2021

You could say Doug Levy was born to work in the media and communications industry. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. From journalist to PR pro.

Meeting 97

Meeting Handbook Newspapers Government 97

Prohibition

DECEMBER 22, 2021

It was exposed, by the Wall Street Journal, as having known for over two years about the negative impact that Instagram was having on young people’s mental health. Facebook was exposed, by the Wall Street Journal, as having known about the negative impact that Instagram was having on young people’s mental health.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Cision

JUNE 15, 2017

Lorie sat down with me to talk about her new position with HPRA, and the importance of relationships and influencers in the industry. . It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives.

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Automotive Resources Strategy Consumer 245

Offleash

JULY 19, 2023

By Robin Bulanti I’m dizzy from all the news and hype on how artificial intelligence (AI) is going to completely reshape, or worse, destroy the PR industry. We can’t ignore technology’s transformational potential, and the necessary focus on managing truth and accuracy in journalism and PR. News flash: We work in technology.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

Burrelles Fresh Ideas

JANUARY 30, 2024

“PR practitioners are well positioned to comply with these types of disclosures given their expertise in digital communication and the ethical awareness the field has for transparency and trust,” wrote Dr. Myers.

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Ethics Crisis Transportation Airlines 98

Karen Freberg

OCTOBER 17, 2021

Theories are great, but unless you are able to actually apply them in various circumstances and areas, then they won’t be adopted or respected by practitioners, the industry, or other disciplines. However, when it comes to certain areas like crisis communication, social media, and now influencer marketing – yes.

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Study Journalism Interviews Conference 111

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Solo PR Pro

SEPTEMBER 21, 2021

Ever since college, Susan Stoga had a passion for the fast pace of the media industry. Originally from suburban Chicago, Illinois, she studied journalism at the University of Iowa, getting her start reporting on elections as early as her sophomore year. That’s part of the reason I ended up in the Solo PR group.”.

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Meeting Retail Groups Hotels 91

Landis PR

JULY 10, 2023

While I am encouraged that many people are adapting and learning to challenge what they read and hear, I believe this is a fight where those of us in the communications industry must remain ever diligent. Check out the Doubt It and Keep Truth Well campaigns by the Canadian Journalism Foundation.

Journalism 52

Journalism Training Consumer Tools 52

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

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Newspapers Financial Crisis System 120

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. We also were concerned that younger practitioners are assuming such prominent roles in issues management and crisis communication due to their limited experience with these issues – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. After spending nearly a decade in the radio broadcast industry, Stu was ready to settle down, get married, buy a house, have kids, and “all that stuff you do as adults.”.

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Meeting Radio Sports Telecommunications 131

Karen Freberg

NOVEMBER 15, 2020

There are some types of writing where you can get a lot of advice and resources on – there are always a ton of webinars and special conference panel sessions when it comes to writing or contributing to specific journals. Passionate about all things crisis communications? Why do I bring this up? Write about it.

Writing 105

Writing Chemicals Conference Resources 105

Melissa Agnes

JULY 17, 2014

A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. Social media is an inevitable part of any crisis today, as well as a crisis communication tool that needs to be effectively used in order to help manage a crisis. So let’s call it like it is!

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Social Media Crisis Media Viral 252

The Stalwart Blog

NOVEMBER 6, 2015

If you’re a professional in the PR or Marketing industry, you’re likely in the planning stages for 2016. Did you know technology reporter Shira Ovide left the Wall Street Journal and is now at Bloomberg Business’ Gadfly? How are you going to be more successful? Are you intending to implement new tools? What about services?

Marketing 60

Marketing Crisis Communications Small Business Measurement 60

Karen Freberg

DECEMBER 30, 2019

I would have never imagined this would become one key part of my brand and reputation in the industry and academy. They are actively trying to stay connected with the industry and making an impact in the classroom. Worked with the PR and social media team on influencer marketing, crisis communication, and social media measurement.

Social Media 56

Social Media Conference Travel Internal 56

Stephen Waddington

DECEMBER 30, 2019

Macro issues facing PR There are two macro issues facing the industry both of which were spotlighted by the recent General Election in the UK. Gender diversity in PR is an issue as old as the industry itself 3. At every level of the industry, and in every region of the world, there is a challenge in recruiting and retaining talent.

Government 103

Government Education Print Ethics 103

Prohibition

DECEMBER 22, 2021

It was exposed, by the Wall Street Journal, as having known for over two years about the negative impact that Instagram was having on young people’s mental health. Facebook was exposed, by the Wall Street Journal, as having known about the negative impact that Instagram was having on young people’s mental health.

Crisis 62

Crisis Instagram Social Media Facebook 62

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By I’d like to believe, PR agencies that specialized in crisis communications can identify here. Enter the Big Four into Legal and Marketing.

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Agency Trends Marketing Survey 95

Sword and the Script

JANUARY 5, 2016

“We are moving more and more to a co-creative environment, and as such, our ability to understand audiences and bring them together for shared purposes of doing good is going to be a critical feature of an evolving PR industry in the coming year.”. iOS9 has enabled ad blocking – but the industry isn’t ready to respond.

Banking 60

Banking Marketing Wireless Advertising 60

Ethical Voices

JUNE 20, 2022

I’ve worked with both Southern California agencies and have been in Northern California for the last about 20 years or so working on pretty much every subject you can think of and all kinds of things from crisis communications, public outreach, et cetera. Where I think this happens a lot is in the technology industry.

How To 52

How To Ethics Technology Course 52

Sword and the Script

MAY 23, 2017

c) search engines today better understand the context of the language used around backlinks – and consequently, there’s strong potential for impact in branded search or common industry phrases. Sizing up or prioritizing responses in crisis communications. click here or image for higher resolution ).

SEO 65

SEO Tools Engineering Web 65

Burrelles Fresh Ideas

APRIL 2, 2024

More than half of US adults (55%) found nine major news outlets (ABC News, CBS News, NBC News, CNN, Fox News, MSNBC, The New York Times, The Wall Street Journal and NPR) to be credible. There will no doubt be more hard times ahead for the media industry as they navigate change, but despite news to the contrary, it’s not all bad news.

Media 104

Media Radio Print Newspapers 104

Sword and the Script

DECEMBER 26, 2023

By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. The second is an increase in ‘pay for play’ publishing.

Writing 194

Writing Communications Marketing B2B 194

Onclusive

NOVEMBER 29, 2017

At the world’s leading content marketing conference, Content Marketing World, you can learn and network with the best and the brightest in the content marketing industry. PRSA International draws the most industry vendors, including practitioners, in a who’s-who quest to highlight the best strategies, products, and more.

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Conference Content Marketing Marketing Education 210

Cision

JUNE 30, 2016

In this interview, Sandy discusses how technology has transformed communication, the importance of developing a comprehensive communication program and why you should be persistent for stories you believe in. I was a journalism major in college, but it was really more about the writing than about being a reporter.

Technology 149

Technology Journalism Nonprofit Creativity 149

Cision

AUGUST 31, 2015

Social media has certainly rendered the communication world a shade of murky gray, making the explosion of creating and distributing content seem untamable in this already loud world. Discussions touched on the way technology has shaped how we share content, work together, report the news and respond in the midst of a crisis.

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

Sword and the Script

JUNE 25, 2019

This goes beyond crisis communications. So, I thought was interesting to see an experienced marketing and communications leader from the cybersecurity community, categorized the notion of brand under risk. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today.

Brand 109

Brand Branding Reputation Corporate 109

Stuart Bruce

FEBRUARY 11, 2016

You can get an idea of what storytelling for PR might be like by looking at how VR is already being used for journalism such as the New York Times virtual reality app. Even in crisis communications, or maybe even especially in crisis communications, VR could be useful. So what are you waiting for?

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Publicity How To Crisis Communications Crisis 60

Ethical Voices

MARCH 28, 2022

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. I have had lots of crisis communications and uncomfortable situations to deal with, but I’d like to talk about when I worked for a restaurant chain, and I was hired by the local company that was purchased by the national chain.

Ethics 52

Ethics Strategy Real Estate Local 52

Burrelles Fresh Ideas

JUNE 27, 2023

This is one of the reasons I tell PR students that a minor or emphasis in multimedia journalism and journalistic writing is a solid choice. Ragan Communications recently published an article on a new book by Roy Peter Clark (dubbed ‘America’s writing coach’), “Tell It Like It Is.”

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Pitching Writing Engineering Wikipedia 40

Melissa Agnes

AUGUST 20, 2014

Carolyn Mae Kim, a hands-on professor teaching in the Journalism & Integrated Media department at Biola University, has some great tips and strategies to help today’s educators answer this important question. We’re preparing students to enter an industry that is fast paced, highly connected and always on.

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Social Media How To Infographics Media 279