PeakMetrics Insights

MARCH 13, 2019

A nonprofit can only be as good as the people behind it. Numerous digital tools exist to help, and your nonprofit may find that it can save time and money adopting them. Here are twenty digital tools all nonprofits should be using. Is the nonprofit’s website bringing in the right people? Google Analytics.

Nonprofit 40

Nonprofit Tools Strategy Google 40

wiredPRworks

NOVEMBER 22, 2016

Charities and nonprofit fundraising communities from around the world will unite to celebrate generosity, share stories and raise awareness about important causes. GivingTuesday Ideas for NonProfit Fundraising. Get creative! The post #GivingTuesday Ideas for NonProfit Fundraising appeared first on wiredPRworks.

Nonprofit 40

Nonprofit Small Business Creativity Corporate 40

wiredPRworks

FEBRUARY 11, 2019

About Barbara Rozgonyi, Creative Visionary. Barbara leads CoryWest Media and publishes www.wiredPRworks.com , a top 50 PR blog, with over 1200 free marketing and PR articles that turns 13 in 2019. Designed and Presented by Barbara Rozgonyi, called a “Powerhouse Marketer” and a “Pro’s Pro.”. Be in the room where it happens.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Stern + Associates

FEBRUARY 4, 2022

are expected to spend more than $20 billion on social media advertising. But social media success can’t hinge on sponsored posts and paid ads alone. Four secrets to ensure our clients’ social media strategies work smarter—not harder—than their competitors’. Your brand must be present on social media, but it can’t “just be.”

Social Media 62

Social Media Strategy Media Nonprofit 62

PRSay

AUGUST 16, 2022

Before getting started, remember to carefully vet all nonprofits and authentically align your agency, clients and employers with mutually beneficial partnerships. While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks.

Company 154

Company Nonprofit Apparel Banking 154

PR for Anyone

JUNE 30, 2021

This is a huge month to be pitching the media. If you know and we talked about nonprofits before, if that is your passion, if that’s what you’re involved with, this is a great time to help your nonprofit if it’s related to that. So download that and pitch away and I’ll see you in the media.

Pitching 130

Pitching Nonprofit Financial Insurance 130

5W PR

SEPTEMBER 27, 2019

Public relations specialists are known under different names such as communications specialists and/or media specialists. You can find public relations specialists working in government, nonprofits, as well as small to large companies. Due to budget constraints at most nonprofits, the role can be extremely broad.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Several popular topics covered in their news & views section of their site are advertising, digital, diverse, creative and awards news.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

ImPRessions - Crenshaw Communications

MARCH 19, 2019

Businesses from tech startups to nonprofits have come to recognize the value of a strategic PR campaign executed by a talented team. The social media explosion has greatly expanded the toolbox of tactics comprised in a PR campaign. Media messages and various materials are needed for an all-out media outreach.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

Deirdre Breakenridge

NOVEMBER 11, 2019

Universities , nonprofits , museums , law firms , associations , and small businesses have branched out into podcasting – expanding their online presence in ways that serve their business and community. Have customers mentioned your podcast on social media, in blog posts, or through referrals? Be Creative. Image Credit: Pixabay.

Community 206

Community Nonprofit Conference Social Media 206

Cision

AUGUST 18, 2016

In this interview, Imelda discusses the importance of data and analytics, what brands can learn from nonprofits and how to keep up with today’s consumers. I’m most excited at the opportunity to marry my background in creative, strategy and research with the capabilities of an agency leader in consumer PR and cause marketing.

Nonprofit 120

Nonprofit Analytics Consumer Creativity 120

Landis PR

FEBRUARY 14, 2022

Making the simple complicated is commonplace; making the complicated simple, awesomely simple – that’s creativity.” – Charles Mingus, jazz composer and bass player. . Photo courtesy of Kittenteeth. Public relations is not a term I heard used until it became a gen-ed choice in college.

Meeting 98

Meeting Insurance Insurance Nonprofit 98

Cision

NOVEMBER 6, 2015

Want to become an innovator on social media? In the nonprofit sector, the ALS Ice Bucket challenge was tremendously successful at raising awareness of ALS and, though to a lesser extent, at fundraising. Are there videos of people using your product in creative or offbeat ways that you can promote? The first step is to listen.

Video 120

Video Trends YouTube Television 120

Karen Freberg

JUNE 26, 2022

Putting a human face on a brand is key, and a core concept I know I teach (and others do as well) in their classes in social media. This is SO needed in our field, and I am excited to see what happens next with this nonprofit! A place making a difference. Branded spaces were were the sessions and networking came together.

Conference 97

Conference Pinterest Hotels Nonprofit 97

PR for Anyone

SEPTEMBER 16, 2022

What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. Pick one of these and start pitching the media today! what you can pitch your local media for the month of October. But get creative.

Pitching 130

Pitching Financial Small Business YouTube 130

PRSay

JANUARY 9, 2020

Organic reach on social media was also still possible for brands. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively?

Trends 151

Trends Nonprofit Consumer Newspapers 151

PRSay

JULY 6, 2020

My firm and media company, HJMT, is based in New York, an area of the country among those hit hardest by the coronavirus this past spring. For many years, offices with open floor plans helped generate creativity for PR professionals. But we can be just as creative during virtual meetings as we are when together in the same room.

Employee 187

Employee Skype Meeting Nonprofit 187

PRSay

JULY 9, 2021

As changes in the media landscape force brands to tell their stories through digital platforms, the new generation of workers — being tech-savvy, digital natives — might devise novel ways to increase a brand’s share-of-voice in a crowded market. An example that immediately comes to mind involves technology. The possibilities are endless.

Nonprofit 218

Nonprofit Employee Internal International 218

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. In the past, many journalists who left traditional news media migrated into public relations. Don’t forget the other large potential job market for utility players: the nonprofit sector.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

PRSay

AUGUST 31, 2021

Negativity bias might also explain why negative emotions spur people to action on social media and elsewhere. The truth is, whether we work in politics, business or the nonprofit world, a silent majority of the public exists. It’s why bad memories can stay in our minds longer than good memories. The governor had a high approval rating.

Crisis 164

Crisis Crisis Communications Nonprofit Social Media 164

Cision

JULY 28, 2016

Fred Lake, senior vice president, health practice leader at PadillaCRT, says brands need to develop integrated programs with a mix of paid, earned, shared and owned media. What are some of the differences in building a PR strategy for a large company versus a small nonprofit? How did you get your start in PR? Research and strategy.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Waxing UnLyrical

APRIL 11, 2019

For creative marketing agencies, CSR often takes the form of pro-bono services. Fueled by a wish to prevent other families from the same pain, they came together to form a nonprofit called Healthy Birth Day, Inc. The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Cision

JUNE 29, 2017

He has also led “media for media” communications for investigative journalism non-profits. And I want to grow what we’re doing in video, digital and creative. What drew you to the field of PR—specifically using communications for advocacy, social change, and work with nonprofits?

Public Affairs 0

Public Affairs Nonprofit Pitching Video 0

5W PR

JANUARY 16, 2019

I came to PR by way of my first passion for nonprofit and social justice – working a few gigs for organizations like Pencils of Promise, American Red Cross and the San Diego Unified School District. Always exercise your creative muscles whether through reading, cooking or drawing. What was your first gig in PR?

Nonprofit 68

Nonprofit Exercises Fashion Travel 68

PRSay

APRIL 5, 2022

My mother and grandmothers brought me up to be creative and compassionate, and they allowed me to achieve self-realization of who I am as a gay man. Similarly, it was mentors who allied with Suzi Kim Scott , communications director, American Public Media Group, by giving her guidance to break the glass and “color” ceilings. “My

Resources 128

Resources Nonprofit Groups System 128

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 88

Agency Energy Crisis Management Industry 88

Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. Agency A: A boutique creative and digital shop that dabbled in PR. To the rest of the team, I was just traditional media relations. What are agency partnerships? It was painful.

Agency 76

Agency Creativity Media Relations Nonprofit 76

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

Brand 189

Brand Branding Real Estate Tourism 189

ImPRessions - Crenshaw Communications

JUNE 15, 2017

They might be looking to join a large international company as the newest corporate communications hire, or want to break into PR at a nonprofit group. Here in New York, some set their sights on a media or fashion brand to learn those businesses while also gaining experience in external communications. You’ll learn to produce.

Agency 122

Agency Nonprofit Corporate Training 122

ImPRessions - Crenshaw Communications

MAY 20, 2019

She’s grateful for her agency background, which offered “the ability to be creative and think outside the normal boundaries.” At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of public affairs and corporate communications at a major pharmaceutical company.

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

Solo PR Pro

AUGUST 17, 2021

As the owner of Big Leap Creative , she works with purpose-driven leaders who want to make the world a better place, helping them to articulate their ideas and get others on board. Even prior to opening Big Leap, Lisa noticed a common theme among brands, especially those in the nonprofit world: many of them struggle to tell their stories.

Storytelling 105

Storytelling Nonprofit Exercises Data 105

PRSay

MAY 25, 2018

They interview people who already have big followings, either via social media or email lists, because they know the thought leader will push the link out to their contacts and say, “Hey, I was on this podcast the other day, check it out.” One time I was working with a media relations pro from a nonprofit at my media relations workshop.

Pitching 87

Pitching Nonprofit Media Relations Social Media 87

Cision

AUGUST 11, 2016

Check out the list below to see what you need to add to your reading list, along with insights from top thought leaders on how to be effective in today’s media landscape and what upcoming trends they see in our industry. Social Media Today. ” – Andrew Hutchinson, Content Manager, Social Media Today. Social Media B2B.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Deirdre Breakenridge

MARCH 8, 2017

How much importance do you place on Earned media (the “E” in the PESO model)? She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders. And much more!

Radio 170

Radio How To Community Storytelling 170

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Are you a nonprofit?

Community 120

Community Mobile Blogging Publicity 120

PRSay

AUGUST 31, 2017

Join the discussion by following @PRSADiversity and using #PRSADiversity in your social media posts. Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies.

Nonprofit 84

Nonprofit Employee Leadership Crisis Communications 84

Sword and the Script

FEBRUARY 19, 2019

CS: Softgiving partners with nonprofits to help them unlock the next generation of recurring donors through innovative fundraising solutions, world-class marketing, and dedicated support. CS: I’ve had the pleasure of working at a wide variety of companies-from nonprofit, government to the private sector. 31: Nicole Wojno of UserIQ .

Company 66

Company Nonprofit Marketing Software 66