PR for Anyone

SEPTEMBER 16, 2022

What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. Pick one of these and start pitching the media today! what you can pitch your local media for the month of October. But get creative.

Pitching 130

Pitching Financial Small Business YouTube 130

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. In the past, many journalists who left traditional news media migrated into public relations. Many PR students minor in related fields like marketing or advertising. and abroad.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

5W PR

APRIL 9, 2019

It can cost money and time to creatively come up with a way to connect. Connecting with consumers offline doesn’t have to entail just another advertising campaign. Traditional Advertising Isn’t Dead. Now, statistics actually show that some forms of traditional advertising are in fact experiencing a resurgence.

Consumer 60

Consumer How To Advertising Advertising 60

PRSay

MAY 25, 2018

They interview people who already have big followings, either via social media or email lists, because they know the thought leader will push the link out to their contacts and say, “Hey, I was on this podcast the other day, check it out.” And then the podcaster will get more downloads and be able to present that higher number to advertisers.

Pitching 109

Pitching Nonprofit Media Relations Social Media 109

Cision

AUGUST 11, 2016

Check out the list below to see what you need to add to your reading list, along with insights from top thought leaders on how to be effective in today’s media landscape and what upcoming trends they see in our industry. Social Media Today. ” – Andrew Hutchinson, Content Manager, Social Media Today. Social Media B2B.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. Agency partnerships usually form as a result of traditional advertising and marketing agencies not having PR pros on staff. To the rest of the team, I was just traditional media relations.

Agency 76

Agency Creativity Media Relations Nonprofit 76

Deirdre Breakenridge

MARCH 8, 2017

How much importance do you place on Earned media (the “E” in the PESO model)? She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders. And much more!

Radio 170

Radio How To Community Storytelling 170

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Are you a nonprofit?

Community 120

Community Mobile Blogging Publicity 120

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Leveraging the power of influencers is much like leveraging the power of the media. Image by ElisaRiva via Pixabay, CC0 Creative Commons. Guest Post by Dawn Buzynski.

Trends 77

Trends Marketing Real Estate Public Affairs 77

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. I teach it twice a year. I've taught at NU since 2011.

Education 107

Education Course Nonprofit Resources 107

Cision

SEPTEMBER 23, 2015

Yet, we still receive feedback from clients that, although our media coverage secured looks great, it doesn’t appear to have a tangible impact on the bottom line . Here are a few examples of questions to ask as you prepare for measurement: How can we ensure all media outreach addresses and gets in front of the target audiences?

Measurement 120

Measurement Comparison Analytics Nonprofit 120

Waxing UnLyrical

JUNE 4, 2019

The sky’s the limit when it comes to creativity in the travel and tourism industry! JD Lasica is an author, entrepreneur, public speaker and new media pioneer. He’s also the founder of Cruiseable, a startup out to bring innovation to the cruise industry, SocialBrite, Inside Social Media, and Best of Indie. Measuring impact.

Tourism 45

Tourism Travel Mobile Nonprofit 45

Waxing UnLyrical

MARCH 31, 2019

Between media overhype coming out of the tech industry and the job-replacing society-ending fear drummed up by the mainstream press, one must feel caught. AI is not inherently creative, nor is it good at crafting messages. Guest Post by Geoff Livingston. Are you confused or concerned about the coming AI revolution? Will people (e.g.

Analytics 65

Analytics Data Pinterest System 65

Shift Communications

JUNE 5, 2015

The entire evening was filled with students and professionals in the media, advertising and public relations industry. Prior to SHIFT, I started my career as an intern for a nonprofit organization in Texas, and seized any opportunity available. Stephanie Chan.

Nonprofit 60

Nonprofit Interviews Journalism Local 60

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 148

Employee Print Writing Survey 148

Solo PR Pro

JANUARY 14, 2020

2) If you're coming from the news media you are probably used to being overworked and underestimating your value. 3) If you're brand new, consider volunteering at a nonprofit to expand your contacts and build a resume. – Deborah Beroset , CEO/Founder, Moxie Creative + Consulting, Inc. Know How to Find Business.

Insurance 110

Insurance Insurance Banking Groups 110

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Pay-per-click (PPC) advertising costs might increase. Regardless, thanks for visiting!

Google 101

Google Nonprofit Engineering SEO 101

wiredPRworks

AUGUST 2, 2016

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. AMA newsletter subscribers and followers across a wide range of for-profit and nonprofit industries were invited to participate in the survey. marketer’s optimism as expressed through their organizational spending and growth.

Leadership 40

Leadership Survey Enterprise Conference 40

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Courtney Mains @courtneyamains. nominated by Dean Mundy).

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

APRIL 26, 2018

As a strategy, nowhere is this more important than in the nonprofit sector. Because nonprofits are presented with a unique challenge and opportunity at the same time. Nonprofit Storytelling: The Opportunity. Nonprofits have a purpose. Nonprofit Storytelling: Cutting Through the Clutter. Well, not really.

Nonprofit 67

Nonprofit Storytelling Community Case Study 67

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Our impressive group of solo PR professionals often step outside the traditional media relations box to offer clients a wide range of offerings in their suite of services. The world of media relations is changing.

Media Relations 97

Media Relations Media Social Media Internal 97

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. For content generation and syndication.

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

JULY 5, 2016

Knowing what is being said is the first step, and that can be as simple as setting up Google alerts, social media notifications—and yes, daily forwards from Cision !–to Having a social media initiative go viral is not a good goal – what is the intended net result? –to flag you if your brand is mentioned.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

PRSay

APRIL 19, 2016

Engage them with a string of posts, not just one picture at the microphone, and engage the outlet’s social media as much as you can. Local TV + Bloggers – Local bloggers are usually fans of local TV, and adore being considered part of the media market. Play with the timing of your posts to see if it makes a difference.

Communications 79

Communications Pinterest Reddit Radio 79

Mindful Marketing

MAY 3, 2024

Allowing AI to drive information gathering, analysis, and even creativity can be very helpful, but without a heavy human hand on the wheel, is society on a collision course to moral collapse? Among other things, the right questions clarify needs and spur creative solutions. ” Turns out, it does.

Ethics 96

Ethics Privacy Radio Sports 96

Waxing UnLyrical

APRIL 19, 2018

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Free initial plan, but also has an amazing nonprofit rate of $39.99/year Community Building and Social Media Hacks. Guest Post by Laura Petrolino.

Nonprofit 76

Nonprofit Tools Marketing Skype 76